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Mazda3, CX-5 earn IIHS Top Safety Picks

Mazda technologies like SkyActiv-Body and SkyActiv-Chassis, plus ultra-high-tensile steel, six airbags, "crusable" brake and accelerator pedal assembly and collapsible steering column have helped the 2013 Mazda3 and 2014 Mazda CX-5 win Top Safety Pick laurels from the Insurance Institute for Highway Safety (IIHS). It's the second year in a row for the Mazda3.
The accolade is earned by receiving "Good" marks for frontal moderate overlap crashes, side and rear impact crashes, and tests of roof strength. Remember, the small overlap test that the IIHS commenced in August 2012 has lately tripped up some makers who have excellent safety reputations.
The Mazda3 and CX-5 join offerings like the Dodge Dart, Hyundai Elantra, Mitsubishi Outlander Sport and Subaru Forester among the 117 vehicles so far declared Top Safety Picks - which is different than the 13 named Top Safety Picks+, mind you - for this year. Have a read of the press release below for more information.

Mazda CX-5 in auto-brake accident on Japanese test drive

As we slowly march towards a world where our cars will drive for us, there will be mishaps. Systems will act up, not behave has intended or we'll simply forget to turn them on. We all remember when Volvo tested the S60's City Safety system. Now Mazda has had an issue of its own.
During a test of a Mazda CX-5's Smart City Brake Support on a dealership lot in Japan, a prospective customer and a dealership employee were injured when they hit a urethane barrier used for testing the system. According to Bloomberg, which spoke with the Saitama Prefectural Police, the impact with the barrier left the customer with an injured neck while the dealership employee suffered a fractured arm. Considering the injuries, we imagine this wasn't a small barrier.
"For any safety function, it's impossible to be 100-percent free of accidents. These technical functions aren't always the easiest to understand," IHS Automotive auto parts analyst, Hiroshi Ataka told Bloomberg.

Mazda3 successor due in dealers this fall

Following exciting new models like the 2013 CX-5 and 2014 Mazda6, Mazda is getting ready to introduce the next generation of its high-volume compact, the Mazda3. After talking to several of Mazda's dealers, Automotive News is reporting that the automaker is planning to introduce its new compact this fall, which is earlier than what was originally reported.
Aside from what we've seen in recent spy shots and what appeared to be a full-scale design mockup back in October, there is little information about the third-generation 3, but we can see that the car will get plenty of cues from Mazda's stylish Kodo design language, and we expect even more technologies from the company's SkyActiv efficiency program to come to bear. AN says that Mazda is hoping to top 300,000 sales this year in the US, and the sooner Mazda can replace the current aging 3, the better chances it has at reaching that goal.