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Mazda and Fiat finalize deal for Alfa roadster, next-gen MX-5 Miata

Although a little bit later than expected, Mazda and Fiat have signed a final agreement that will bring a next-generation MX-5 Miata to the Japanese automaker and a new roadster to Alfa Romeo. When the proposed arrangement was announced back in May, the two automakers had hoped to seal the deal last year, but it doesn't appear that the production timeline for these cars has slipped any, with both expected to start rolling off assembly lines in 2015.
Other than a shared chassis with a rear-wheel-drive layout, it sounds like the two cars are still planned to be distinct in their own ways from their styling right down to their engines. Mazda will produce both cars at a plant in Hiroshima, Japan, but it isn't clear what role each automaker will play in the cars' developmental process. The big question, of course, is what clever portmanteau name we can come up with, like Toyobaru. Mazda Romeo is the easy choice, but Alfazda might roll off the tongue a little better.
Scroll down for a brief press release from both automakers.

2020 Mazda6 Signature Driveway Test | A luxury car interior with a non-luxury price

The 2020 Mazda6 Signature is pure luxury on the inside. If one were to remove the Mazda badges and replace them with Audi’s four rings, or LexusÂ’ stylized L, customers may not even bat an eye. Alas, that is the point of MazdaÂ’s range-topping Signature trim. Mazda fancies itself a “premium” car brand at this point, and the Mazda6Â’s cabin does an excellent job of selling that theme. A luxury interior starts with excellent and original design, and then itÂ’s finished with quality materials. Anybody can throw leather, suede and wood around, but if the design itself isnÂ’t moving, the fancy materials look tacked on. Mazda has managed to ace both the design and material quality sections of its test with the Mazda6 Signature. ThereÂ’s beauty in simplicity, and the Mazda6Â’s interior exemplifies that. A wide, sweeping dashboard dominates the view from the driverÂ’s seat. An endless swath of soft-touch UltraSuede is front and center, splitting the climate controls from the vents and infotainment screen above it. Mazda says itÂ’s “adorned with a subtle gold tint,” and itÂ’s made in a similar fashion as ornate kimonos. I found myself staring at the stitching running the full length of the dashboard. ItÂ’s topped by a silver strip that extends from one side of the cabin to the other into the side air vents. Interestingly, the side air vents extend beyond the rest of the dash into the door, so they look like silver metal wings sticking out with the doors open. Above the silver strip is something Mazda calls “Sen Wood.” It looks and feels like real wood, because it is — Mazda says Sen wood is used in taiko drums and Japanese furniture.   And then thereÂ’s the lovely continued presence of physical buttons for vital controls. All of the climate control options are integrated into a classy strip just below the suede in the center of the dash. The buttons themselves are high quality, easy to find and satisfying to use in their action. Same goes for the climate control temperature knobs. They turn with precision and give a clear indication of each degree of change. The ribbed faux metal (it's extremely convincing as real metal) surround on the dials makes it feel like youÂ’re changing the climate control on a car that costs twice as much as this Mazda does. Even some luxury cars donÂ’t offer the same level of tactility and satisfaction in their controls.

Mazda CEO says rotary not viable, so don't look for a new one

We have some very sad news to report, rotor-heads fans: Don't expect a new rotary-powered vehicle anytime soon. This comes straight from Masamichi Kogai, the CEO of Mazda, which is the only company to ever market a commercially successful rotary-powered automobile in the world. The issue, as it has pretty much always been, is environmental.
While the Wankel rotary engine does indeed make a lot of power in a small, lightweight package, it does so while burning lots of fuel and emitting lots of noxious gases into the atmosphere, at least when running on gasoline. And that means the rotary engine will likely only ever be able to power niche vehicles. And that, in turn, means that it is very difficult to turn a profit on vehicles with rotary engines, particularly for a small automaker like Mazda.
"It has to be a viable commercial proposition. If we are going to adopt it, it has to be a product that can generate at least sales of 100,000 units a year. We have to be able to achieve a profit," said Kogai in an interview with Automotive News. Mazda sold 56,203 RX-7 models in the United States (the automaker's biggest market) in 1986. Sales of the RX-8 peaked in 2004, its first full year on the market, with just 23,690 units.