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Mazda says 83 percent of new cars bear Skyactiv moniker

Mazda's US sales are down a little bit but the company's fuel economy is almost assuredly up. That's because its fuel-saving Skyactiv drivetrain technology is essentially taking over US vehicles sales. To the tune of about five out of every six vehicles sold, at least. While the Japanese automaker's US sales in February fell 2.4 percent from a year earlier, Skyactiv accounted for 83 percent of its sales last month. Most notably, Mazda6 sales jumped 46 percent from a year earlier, while Mazda CX-5 sales were up 72 percent. The company also celebrated the opening of its factory in Salamanca, Mexico, where it will make models such as the Mazda2 and Mazda3. The company is not resting on its fuel-economy laurels either, apparently. In January, it was reported the company is hard at work on its next-generation Skyactiv technology, which will boost fuel efficiency by as much as 30 percent by using diesel-like high compression. As it is, Mazda had the highest fleetwide fuel economy of any major automaker in the US for the 2013 model year with a 27.5 mile per gallon average, according to the Environmental Protection Agency (EPA). Honda came in second with 27 mpg. Check out Mazda's press release below. MAZDA SKYACTIV® TECHNOLOGY SETS RECORDS IN FEBRUARY - Mazda Celebrates Grand Opening of All-New Production Facility in Salamanca, Mexico - IRVINE, Calif., March 3, 2014 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported February U.S. sales of 24,431 vehicles, representing a decrease of 2.4 percent versus last year. Year-to-date sales through February are down 6.7 percent versus last year, with 43,155 vehicles sold. Key February sales notes: Mazda's SKYACTIV® TECHNOLOGY accounted for 83.2 percent of all vehicle sales during the month of February. This is the largest percentage of Mazdas equipped with SKYACTIV TECHNOLOGY sold in one month, and second-best month of total volume ever with 20,245 vehicles sold. Mazda6 experienced its second-best February since 2008 with 3,945 vehicles sold, representing an increase of 46.0 percent, year-over-year (YOY). February 2014 was CX-5's best month ever with 9,353 vehicles sold, good for an increase of 71.6 percent, YOY. February was one of the most historic months for Mazda as it celebrated the grand opening of its all-new engine and vehicle assembly plant in Salamanca, Mexico.

Mazda3 celebrates 10 happy years

Mazda is on the cusp of unveiling an all-new Mazda3, but the compact will mark an important milestone before that happens. The very first Mazda3 rolled off of the assembly line on June 25, 2003. A decade later, the little car has snagged some 136 awards. The first generation sold 2.2 million units over the span of six years, and the second has smiled its way into the hearts of 1.4 million buyers since 2009. Mazda notes the machine even took the honor of being the top-selling passenger car in Australia in 2011 and 2012.
So, what will the future bring? The Japanese automaker is keeping the details to itself for the moment. From the spy photos we've seen, it looks as if the new design will fall under the company's new Kodo design philosophy. That same language brought us the perilously sexy Mazda6, and the new Mazda3 should be no less attractive. You can check out those photos here.
You can also read the full press release on the compact's 10-year anniversary below.

Mazda engineer wants new rotary to be turbocharged

Hope springs eternal for Mazda to revive the high-revving Wankel engine for a new sports car, and the company keeps feeding that thirst with hints that it could happen. To make the possibility even more tantalizing, Mazda drivetrain and powertrain assistant manager Tetsushi Marutani tells Motoring that he wants the updated mill to pack a turbocharger. "Personally, I think that a rotary with some turbo or compressor would be good," Marutani said to Motoring. "Because a rotary, in my opinion, they require more [torque at] low speed, low down torque. So if we have some small compressor or turbo it would help." Mazda hasn't sold a rotary-powered model since the RX-8 and hasn't had a turbocharged one since the third-generation RX-7. However, the recent RX-Vision concept (above) at least hinted at a possible Wankel revival, and Mazda officials confirmed that its engineers continued to develop the engine since the RX-8's demise. The RX-Vision used a next-gen rotary called the Skyactiv-R, but Mazda didn't officially confirm any details about it. Rumors suggested the engine had a two-rotor layout with a total displacement of 1.6 liters. A two-stage electric turbo and hybrid powertrain would allegedly boost the total output of around 450 horsepower. The electric assistance could also counter the Wankel's lack of torque at low revs and poor fuel economy. Those rumored specs sound fantastic, but we still take the rotary's return with a grain of salt. Mazda CEO Masamichi Kogai is adamant that it's not worth the company's limited resources to develop a niche sports coupe instead of better selling vehicles. Related Video: