Mazda Mx-5 Miata on 2040-cars

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Mazda Miata livery design contest in Forza Horizon 2

If you're into video games, creativity, the Mazda MX-5 Miata and South by Southwest, then there's a contest in Forza Horizon 2 you'll want to know about. Called the Livery Design Contest, your job is to head to Xbox Live sometime before midnight on January 4, 2015 and design a paint job for the 1994 Miata in the game. A panel of judges will evaluate designs for originality, aesthetic design and technical proficiency, and settle on up to five semifinalists who will regroup in the next round, which is public voting. Come January 26, the public can begin voting on its favorite design until February 12, to narrow the semifinal pool down to two. Those two will be flown to South by Southwest in Austin, TX – which happens from March 13-22 – and one of them will be crowned the winner. Said winner will lumber away from the event with $3,500 worth of prizes, including a 55-inch curved-screen television, and their livery will be free to all of the minions playing Forza Horizon 2. There's also a Mazda hub on Xbox Live for everyone to take an in-depth look at the 2016 Miata, if you just like to watch, in which case you may also want to see the related videos joining the press release below. MAZDA TEAMS UP WITH XBOX TO LAUNCH 2016 MX-5 - Mazda MX-5 Livery Design Contest Now Live in Forza Horizon 2 - - Branded hub allows Xbox users to virtually tour 2016 MX-5 and enter MX-5 design contest - Winning design to be featured in Forza Horizon 2 and gifted to all players IRVINE, Calif. (December 4, 2014) – For the second consecutive year, Mazda North American Operations (MNAO) is teaming up with Xbox, this time to promote the launch of the 2016 Mazda MX-5 and give Forza Horizon 2 players the chance to enter the Mazda MX-5 Livery Design Contest. An interactive experience with the 2016 Mazda MX-5 and information on the design contest will be available through the Mazda branded hub on Xbox 360 and Xbox One. The Mazda MX-5 Livery Design Contest, which is now live through January 4, 2015, will give Forza Horizon 2 players the opportunity to design the livery for the 1994 Mazda MX-5 currently available in-game. Two finalists will be awarded a trip in March to South by Southwest 2015 for the final design showdown. The winner will walk away with a new 55-inch curved TV, audio music system, Xbox One Kinect console and one MadCatz Racing Wheel estimated at $3,499.95.

Mazda3 diesel under consideration for US, hybrid not so much

It's been a long time coming, but we finally clapped our eyes on the real deal, officially official 2014 Mazda3 in hatchback form yesterday. Yet there's a lot more to learn about this next-generation version of what has always been one of our favorite compacts. We know that the US version will come with one of two Skyactiv engines, but what about alternatives? Will there be any... or will the gasoline-fed four-cylinders be powerful and frugal enough to carry the day?
According to Automotive News, the answer is a definite maybe. Mazda North America CEO Jim O'Sullivan has told the trade publication that his employer will consider adding the company's well-liked 2.2-liter Skyactiv diesel powerplant to the model down the road. However, the company first wants to see how the engine fares with American consumers in its big-brother Mazda6 sedan, a model that goes on sale later this year. As for a potential Mazdaspeed3 successor, mum is still the word.
Anything else? Uncharacteristically, Mazda will build a hybrid model of its new 3. We say "uncharacteristically," because the Japanese independent has long shied away from gas-electric powertrain tech. In fact, it's gone so far as to boldly announce its aversion to the technology, with auto show banners proclaiming "Not Electric. Not Hybrid. Not A Drag To Drive." Despite all that, this new generation of Mazda3 will in fact be the company's first full hybrid production model. According to AN, however, O'Sullivan says that the company has "no plans" to sell it in the US.

2019 Mazda CX-5 fuel economy takes a hit with new turbocharged engine

We learned all about the 2019 Mazda CX-5 last week, and now we've discovered fuel economy for its new 2.5-liter turbocharged engine. Unsurprisingly, it gets slightly worse fuel economy than its naturally aspirated counterpart. The 2019 turbo crossover, which only comes in all-wheel drive form, gets 22 mpg city and 27 mpg on the highway. Front-wheel drive CX-5s with the naturally aspirated 2.5 liter net you 25 mpg city and 31 mpg highway — all-wheel drive drops 1 mpg in both categories. For a little comparison, the turbocharged engine makes 250 horsepower and 310 pound-feet of torque on 93 octane gasoline, while the non-boosted engine makes 187 horsepower and 186 pound-feet of torque. You're definitely taking a hit in fuel economy, but the gain in power might be worth it, since the decrease isn't that terrible. Cars in its price and power range with all-wheel drive have comparable fuel economy. The Ford Escape with the 2.0-liter turbo is rated at 20/27; Chevrolet's Equinox with the 2.0-liter turbo is 22/28 and the VW Tiguan gets 21/29. There isn't really a clear winner in fuel economy for this much power when you look around the segment, but Mazda's engine is half a liter larger than everyone else. This translates to better torque than most of its competitors, but Mazda manages similar fuel economy. Also similar to many of these decked-out compact crossovers is the new high price of the Mazda we wrote about before. You won't be getting in to the turbocharged CX-5 for any less than $35,865. If you wanted a bigger Mazda like the CX-9, its fuel economy figures aren't significantly worse than the CX-5. Front-wheel drive versions are rated 22/28, and it drops 2 mpg in each category for all-wheel drive. The updated 2019 CX-5 should be coming to dealers soon. Related video: Featured Gallery 2019 Mazda CX-5 View 9 Photos Green Mazda Fuel Efficiency Crossover SUV mazda cx-5