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Mazda planning 'aggressive' dealer shakeup

Mazda has set an ambitious goal of selling 400,000 units by the end of the 2015 Japanese fiscal year in March 2016, and to do that, it's going to need to take some aggressive action. That means that underperforming members of its 637-showroom strong dealer network are about to get the axe.
The purge won't just be limited to dealers that aren't performing, though. Mazda will seek to consolidate poorly located dealers and build new showrooms in better locations. It still isn't clear how many dealers are being targeted or at what point Mazda would end its cull.
This consolidation of dealers is all part of a one-two punch for the Japanese brand, that will also see increased marketing efforts in 35 key areas. Of those markets, Mazda is placing a special emphasis on New York and LA, although there's not much mention of what other regions are being looked at.

2014 Mazda3 Sedan

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We're not going to beat around the bush: for the kind of person who willfully chooses to take longer, windier and more scenic routes to get to Point B, the 2014 Mazda3 is the new compact car measuring stick by which others will be judged. That doesn't, of course, make it the right choice for every buyer.
We'll spend the next thousand words or so explaining the whys and hows that make our opening statement a fact, but for now, suffice it to say that Mazda has engineered its latest crop of vehicles - namely the CX-5, Mazda6 and its smaller sibling and subject of this test, the Mazda3 - from the ground up. Absolutely everything about the Mazda3 is refined for 2014, from its chassis to its engines and everything in between, and it was done in a completely new and holistic way. Every component, subcomponent and stamping required to bolt and weld together an automobile was rethought to ensure the Mazda3 has what it takes to compete with such established benchmarks as the Honda Civic and Ford Focus.

The 2020 Mazda CX-30 will start at $22,945 with 2.5L power

We saw the CX-30 debut in Geneva earlier this year, and now Mazda has made its U.S. specification and pricing official. To get right down to it, the new crossover that splits the small end of the company’s crossover lineup will start at $22,945. We also have some solid information about spec and trim levels for our market, with some notable differences to how it can be equipped in Europe in particular. For one, like the latest Mazda3, it can only be equipped with a 186 horsepower 2.5-liter engine (naturally-aspirated, to be clear). Europeans can get a range of engines, and our neighbors in Canada and Mexico can get a 2.0-liter gas engine. A six-speed automatic is similarly our only transmission choice. All trims are available with front- or all-wheel drive. No word on whether the (somewhat underwhelming) Skyactiv-D diesel or (rather incredible) Skyactiv-X compression-ignition engines will be available. The materials Mazda provided us ahead of the CX-30Â’s U.S. debut focus heavily on the vehicleÂ’s standard equipment, including the now standard Mazda Connected Services — offering a variety of remote functionality and monitoring via the MyMazda app. Nothing you wouldnÂ’t expect from this sort of connectivity feature, including remote start and lock/unlock, as well as a WiFi hotspot (via Verizon, which is the parent company of Autoblog) and emergency assistance calls. Note that itÂ’s a three-year free trial; after that it becomes a subscription service, with a price weÂ’ll share with you once we learn it. There are four trims for the CX-30. The base model has some decent standard equipment: an 8.8-inch infotainment display, automatic headlights and the standard i-Activsense safety suite including driver inattention alert, radar cruiser control, lane departure warning with lane keeping assist, emergency braking assist and automatic high beams. Notably, blind spot monitoring is not available in the base model; buyers will have to step up to the next trim, Select, to get that safety feature. WeÂ’re disappointed that itÂ’s not standard across the board. So too with Apple CarPlay and Android Auto, also only available on Select and above. The Select trim is $24,945, and provides those features mentioned above as well as leatherette seats, keyless entry and 18-inch wheels. The Preferred trim ($27,245) provides upgraded audio, heated front seats, a power driver seat, a black gloss grille and a SiriusXM trial.