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Next-gen Mazda2 designed for 'predominantly feminine' appeal

We can't ever think of a time we've heard anyone accuse the current Mazda2 of being too edgy, which makes reports of a softer design for the next-gen model a little surprising. Autocar reports that when the new 2 debuts next fall, it will have a "softer, more feminine appeal" than the current design.
This description lends a little more credibility to the Japanese magazine image we saw of the car back in July. Aside from Mazda's Kodo-inspired signature face, that picture did reveal softer lines, especially along the side of the car. This softened styling is to appeal to the car's target market, which Mazda's European design chief is reported to have called a "predominantly feminine customer base." Last we heard, though, Mazda might keep the next 2 out of the US due to slow sales.
The 2015 Mazda2 will reportedly ride on a shortened version of the platform used for the CX-5, but Autocar mentions that its platform could also be the basis of a new subcompact crossover - possibly to go up against vehicles like the Buick Encore and the upcoming Honda Fit-based crossover called the Vezel.

2019 Mazda CX-5 Signature Diesel First Drive Review | A tardy inessential

We were suspicious of the much-delayed Mazda CX-5 Diesel when it finally arrived at our office late this summer. Had it surfaced four or even two years ago, we might’ve been more bullish, but at least we werenÂ’t cynical — yet. Even the Volkswagen Dieselgate crisis couldnÂ’t turn our hearts against the CX-5 Diesel. We already like the CX-5, after all, we also like the eager torque, quiet ride and excellent fuel economy the Skyactiv-D engine would surely provide. But then we got the EPA ratings for the the CX-5Â’s diesel engine: 27 mpg city and 30 highway. Granted, thatÂ’s in an all-wheel-drive vehicle, but itÂ’s a serious disappointment. The turbocharged, gasoline-powered 2.5-liter I4 in the CX-5 Signature gets 24 combined mpg, while offering up to 250 horsepower and 310 pound-feet of torque. The diesel version is down 82 hp (at 168) and 20 lb-ft (at 290), while elevating fuel economy to 27 city, 30 highway and 28 combined. The non-turbo gas motor in lesser AWD trims narrows the gap to just 2 combined mpg in favor of the diesel. So whatÂ’s the selling point for the Skyactiv-D? Mazda says itÂ’s a premium experience, and thatÂ’s why itÂ’s only available in the top trim level. ItÂ’s easy to flinch at that, but it makes some sense, when you look at other diesels in the U.S. market The Signature trim of the CX-5, as with the Mazda6 weÂ’ve come to adore, is good enough to target the lower end of, say, Audi customers who are looking to get a bit more content for the buck. These might also be the same people whoÂ’ve come out of a TDI vehicle and are already sold on the diesel experience. From the first squeeze of our right foot, the diesel CX-5 makes a good impression. In town, we diced our way through Woodward Avenue traffic, made easy mostly by the CX-5Â’s relative small size and agility. There is one point in the throttle tip-in when the engine sounds particularly growly, and somehow more massive than its 2.2 liters of displacement. The illusion began to crumble when we reached our first highway entrance ramp. Putting our foot to the floor, we got the quick first hit of growly torque, followed by Â… well not much. This engine begins to run out of steam as it climbs the rev ladder. ThatÂ’s not totally unexpected, but it was definitely disappointing. Furthermore, as Assistant Editor Zac Palmer points out, “By opting for the diesel, you add 115 pounds to the curb weight (now 3,940 pounds) of a comparable 2.5-liter turbo (3,825 pounds).

Mazda3 versus BMW 1 Series and Audi A3 in Euro diesel showdown

It's not exactly a Tesla Model S taking on a Ferrari, but for us green enthusiasts, a drag race and comparison between reasonably priced diesel hatchbacks does hold interest, and UK's Auto Express was kind enough to do the deed. When raced, the diesels actually laid a little rubber coming off the line, though the track was covered in rain. Did we mention it was in the UK? The comparison was between diesel hatchbacks priced at less than 22,000 British pounds (about $34,500 US), and Auto Express pitted a Mazda3, a BMW 1-Series and an Audi A3 against each other. The results are revealed in the 11-minute video you can watch below. In short, one car smoked the others. In order to set the tone, you should know that the Mazda's 150 horsepower is about 35 more than the other two entrants. The Mazda also earned points for its quiet motor (it sounds more like a petrol engine, the host says), standard equipment that would add about $4,000 to the other two cars if included and relative roominess in front and in back. The Audi gained points for its storage space, while the BMW had the only rear-wheel-drive car in the hunt. See for yourself how the competition stacks up. News Source: Auto Express via YouTube Green Audi BMW Mazda Diesel Vehicles bmw 1-series Auto Express