2002 Mazda Miata Runs Great New Clutch Cosmetic Damage One Owner on 2040-cars

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Mazda reveals new 'Game Changers' advertising campaign

Looking to highlight its unique and sporty mindset, Mazda is getting ready to launch its biggest advertising campaign since "Zoom-Zoom" became its tagline in 2000. The new campaign, entitled "Game Changers," will begin in May, and rather than focusing on its sporty past - like it did with Zoom-Zoom early on - the new ads will look at recent advancements made in building its future, including Skyactiv technologies and its new diesel race program, both of which involve its excellent new Mazda6 sedan.
As a part of the ads, Mazda will showcase game changers from the sporting world, including Dick Fosbury who changed how competitors perform the high jump and Laird Hamilton, who redefined how surfers attacked big waves. It doesn't sound like Zoom-Zoom is going away, but "Game Changers" will definitely feature heavily in the Japanese automaker's marketing moving forward. A few examples of the new ad campaign are posted in our gallery, and the press release is available below.

2016 Mazda2 gets EPA-rated 43 mpg highway

To paraphrase the famous quote from astronaut Neil Armstrong, that's one small step for man and one giant leap for the Mazda2. The Environmental Protection Agency (EPA) has weighed in on the new Mazda2 version, and says it gets a fuel-economy rating of 33 miles per gallon city and 43 mpg highway with a six-speed automatic transmission. Stick-shift gas-mileage figures are 31 city and 42 highway, which are still substantially better than the 29/35 rating from the most recent iteration of the model. That's about a 15-percent jump in fuel economy, people. More importantly, the Mazda2 beats out competitors such as the Hyundai Accent, Kia Rio Eco and even the Honda Fit in terms of fuel efficiency, which is pretty good company. The Mazda2 boasts a 1.5-liter four-cylinder engine. But it is the upgrade to six-speed transmissions in both manual and automatic versions that seem to be making the biggest difference in the ratings. Mazda started unveiling details about the next-generation Mazda2 last year, and last fall began production of the model at Mazda's new factory in Salamanca, Mexico. At that time, the Japanese automaker had already sold more than 2.4 million Mazda2 vehicles since the model's introduction in 1996. Related Video:

2018 Mazda Miata adds a cherry on top

For 2018, Mazda is adding a number of new options that should get the attention of prospective Miata buyers, and one of them is shown above. Starting with the new model year, Mazda will offer both the usual black soft top, but also a "Dark Cherry" red top. It looks quite sharp with the silvery-blue color above, and it should be an excellent complement to the Grand Touring model's newest interior option. On the Grand Touring trim, customers can choose the reddish-brown Nappa leather interior that was first applied to the Miata RF Launch Edition. The interior package adds $300 to the top-trim Miata's price tag. There are a few other upgrades sprinkled throughout the Miata lineup. The base-level Sport models will finally get infotainment with a 7-inch screen instead of the little stereo controls mounted to the dash. The midrange Club model now gets heated cloth seats that are upgraded to heated leather units with the Brembo/BBS package, which for $3,770 adds Brembo brakes, BBS wheels, a body kit and the aforementioned seats. Another $700 nets the same package but with Recaro seats that also feature seat heaters. Along with the new features come slight price increases across the board. The base 2018 Sport trim now starts at $26,185, an increase of $395. The Club increases in price by $370 to $30,045, and the Grand Touring has the smallest change of $145 to $31,085. The first 2018 soft-top Miatas will arrive at dealerships this month, and should be available everywhere in January. Related Video: Image Credit: Mazda Mazda Convertible Performance mazda mx5