2002 Mazda Miata Convertible 5 Speed Alloys Fog Serviced Clean Lqqk No Reserve!! on 2040-cars

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The Miata gives me a new perspective on the world

The Miata: making everything a new experience and turning low-beam headlights into high-beams since 1989. That's what happens when you're basically sitting on the ground, something I've become intimately familiar with when driving our long-term 2016 MX-5 Club. I am not a tall person. Far from it. In most cars I drive, I crank the seat height up close to maximum as soon as I get in. That's easy in the Miata because there's no height adjustment at all. Couple that with the facts that the seat is thin and the car barely hovers off of the pavement, and my eyes end up sitting at the height of most car's exhaust systems. That results in a lot of examining other cars' bumpers in traffic. And one day recently, it almost led to me missing my exit from Interstate 94, part of the route I take every day to work. Everything just looks different from down here – it is quite literally a different point of view from what I'm used to. And then there's the issue of night driving. When you're this low down and stuck in traffic, the headlights of cars following look extremely bright (and incredibly close). They're not, of course, you're just lower than every other driver on the road so it seems like you're staring down high-beams in the rearview mirror. I still love the Miata. It's just not the best commuter vehicle, which should come as a surprise to precisely no one. But when a hole opens up in traffic, the Miata and I are the first to fill it. I just hope the other cars see me. Related Video: Mazda Long-Term Garage Convertible Lightweight Vehicles Performance

2016 Mazda CX-9 First Drive

Automotive enthusiasts tend to obsess over spec sheets. How else could we know which cars and trucks are the quickest in a straight line, hold the road with the greatest tenacity, or tow the biggest trailers? More succinctly, what ammunition would we have in the seemingly endless back-and-forth of Internet forums if it weren't for specifications? Mazda's engineers think they've found a better way. The 2016 CX-9 has less horsepower than its primary competitors. The only engine available is a turbocharged four-cylinder, hooked to a six-speed automatic. Drivers won't miss the 23 horsepower (or more, as we'll soon explain) lost in the changeover from 2015 to 2016, because Mazda applied its holistic Skyactiv approach to the largest vehicle it offers. That means less weight and, ultimately, more fun. Or so they say. Are they right? Yes. And no. Most of the time, in normal on-road driving conditions, the 2016 CX-9 is the most fun you can have with three rows. But the real-world tradeoff didn't go off completely without a hitch. Reasoning that real-world performance is more important than ultimate horsepower, Mazda specified a four-cylinder for its big, three-row SUV instead of a more traditional V6. Let's get those all-important specifications out of the way: All 2016 Mazda CX-9s are fitted with a 2.5-liter turbocharged four-cylinder with 250 horsepower and, impressively, 310 pound-feet of torque at just 2,000 rpm. Unless you decide to use 87 octane, in which case you'll be limited to 227 horsepower. Mazda doesn't think owners will actually notice the difference in power levels, so there's no Premium Fuel Recommended sticker on the back of the fuel door. Mazda utilized some clever turbo trickery to deliver a diesel-like torque curve from its gasoline-fueled engine, which makes the small-displacement powerplant feel lively at low engine speeds. The flipside is that the CX-9 runs out of breath as the needle swings across the upper reaches of the tach. While that simply wouldn't do for a sportscar like the MX-5, in the CX-9 it's not necessarily a deal breaker. One benefit to the downsized engine is that it doesn't guzzle fuel. The EPA rates the CX-9 at 22 miles per gallon in the city and 28 on the highway. Drop one mpg all around for the all-wheel-drive model. Those figures beat out all the CX-9's most natural competitors, including the Honda Pilot and Toyota Highlander. The turbo-four Ford Explorer matches the 28-mpg highway figure, but loses by three in the city.

Mazda reveals new 'Game Changers' advertising campaign

Looking to highlight its unique and sporty mindset, Mazda is getting ready to launch its biggest advertising campaign since "Zoom-Zoom" became its tagline in 2000. The new campaign, entitled "Game Changers," will begin in May, and rather than focusing on its sporty past - like it did with Zoom-Zoom early on - the new ads will look at recent advancements made in building its future, including Skyactiv technologies and its new diesel race program, both of which involve its excellent new Mazda6 sedan.
As a part of the ads, Mazda will showcase game changers from the sporting world, including Dick Fosbury who changed how competitors perform the high jump and Laird Hamilton, who redefined how surfers attacked big waves. It doesn't sound like Zoom-Zoom is going away, but "Game Changers" will definitely feature heavily in the Japanese automaker's marketing moving forward. A few examples of the new ad campaign are posted in our gallery, and the press release is available below.