1997 Mazda Miata Base Convertible 2-door 1.8l 139000 Miles With Hardtop on 2040-cars

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Mazda announces live-streaming vehicle intro on Xbox

In April, Mazda introduced a marketing campaign titled "Game Changers" to showcase how certain people have made significant impacts in their respective sports, and now it's the Japanese automaker that is changing the game by creating an innovative way to launch a new product. Mazda is teaming up with Xbox to offer a first-of-its-kind live-streaming global debut of a new product. Mazda didn't say which model will be debuted, but our guess is that it will be the next-generation Mazda3.
The actual reveal will take place at 9 pm on June 26 during a live concert from the band Metric in New York City, but there will be other live events preceding the concert in Melbourne, St. Petersburg, Istanbul and London. Mazda will be promoting the event on social media using the hashtag #GameChanger, and there is also a contest on Xbox where one winner will receive $2,500 to attend a music event of their choice. Scroll down for the full details of the contest and vehicle debut event.

2016 Mazda MX-5 Miata reveal to be livestreamed, feature Duran Duran

We're all hungry like the wolf to see the unveiling of the next-generation 2016 Mazda MX-5 Miata on September 3, but Mazda is seriously excited about taking the sheet of its latest droptop because it has 1980s New Wave act Duran Duran headlining the event. In case you can't make it to Monterey, CA, Tokyo or Barcelona to watch the reveal happen, the brand is also livestreaming it on YouTube starting at 6:00 PM PT (9:00 PM ET). The Miata is then showing its all-new face again during the broadcast of Fashion Rocks on CBS on September 9 at 9:00 PM ET.
Facts about the new MX-5 have remained elusive, but we saw its bare chassis at the 2014 New York show. The roadster was rumored to return to the classic oval grille from the earlier models and also shed a decent amount of weight over the current version, possibly around 300 pounds.
Don't worry about noting the big reveal in your calendars, though. Not only will Autoblog be in attendance in Monterey to hear Simon Le Bon belt out Rio, we will also publish another post linking to the livestream before the unveiling. In the meantime, scroll down to read Mazda's announcement and check out the link to the stream, which just shows a countdown at the moment.

2019 Mazda CX-5 Signature AWD diesel unveiled in New York

NEW YORK —It seems like we've been waiting forever, but the wait is finally over. Mazda has finally launched a diesel version of the CX-5 for the U.S. market, unveiled at the 2019 New York International Auto Show. Specifically, the 2.2-liter Skyactiv-D turbo-diesel engine will be offered in the higher-end CX-5 Signature AWD, part of what Mazda calls its "path to premium," as the company continues to set its sights on some of the more expensive competition. The Skyactiv-D 2.2 makes use of a sequential twin turbocharger that employs a smaller turbocharger first at low rpm for quick throttle response, after which a valve opens to spool up a larger turbocharger at higher rpm. Mazda says this provides "smooth and linear response from low to high engine speeds, and greatly increases low- and high-end torque." Mazda estimates the output of the engine to be 168 horsepower at 4,000 rpm and 290 pound-feet of torque from a low 2,000 rpm. The engine has a rev limit of 5,500 rpm. As of right now, it's only in the all-wheel-drive version and only in the Signature trim level. As such, it gets a ho-hum EPA fuel economy rating of 27 mpg city, 30 highway and 28 combined. We previously saw fuel economy figures for a potential front-drive diesel CX-5 getting just slightly better fuel economy, at 28 city, 31 highway and 29 combined, but no word yet on if and when that'll be made available. The mediocre diesel fuel economy, while expected given the midstream shift from one emissions strategy to another, is particularly disappointing in context. The non-turbo CX-5 AWD, which makes 187 hp and 186 lb-ft, gets 24 city and 30 highway for 26 combined mpg – just 3 mpg less in the city and 2 mpg less overall than the diesel. The much more powerful CX-5 Turbo, which makes 250 hp and 310 lb-ft, gets 22 city, 27 highway, and 24 combined. Mazda is taking pre-orders for the 2019 CX-5 Signature AWD with Skyactiv-D 2.2 starting now, at an MSRP of $42,045, including $1,045 in destination fees. We have to point out that this is a sizable jump in MSRP from a CX-5 Signature AWD with the more powerful turbo engine, which lists for $38,235 – a $3,810 difference in fact. Given the lackluster fuel economy and considerable decrease in power and torque, we're concerned that the diesel may be a tough sell at this sort of premium.