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Autoblog fan favorite car ads from Super Bowl XLIX

Super Bowl XLIX is in the books, and the New England Patriots emerged victorious. Of course, if you're like us, the big game wasn't so much about the battle between the east coast and west, so much as a fight between the world's automotive advertisers. We collected and collated all of last night's new ads and put them together for you to vote on. And yes, we're limiting this year's contest to last night's new features. That's why you aren't seeing Dodge's epic Wisdom among our collection of commercials, and it's a similar story with Chevrolet's Truck Guy Focus Group series, which highlights the new Colorado. You can still vote for your favorites. We won't be closing the voting on our Super Bowl page, so while the winners and losers are correct as of this writing, it's entirely possible that there could be some changes in the rankings as time goes on. So, without any further ado, here are the winning ads based on your voting. Nissan: With Dad Fiat: Ready For Action Jeep: Beautiful Lands BMW: Newfangled Idea Mercedes-Benz: Fable NASCAR: America Start Your Engines As for those ads that failed to impact you, loyal readers, Toyota was the absolute, undisputed loser. The Japanese brand ran four ads in total – two for Toyota and two for Lexus – and all of them have negative tallies as of this writing. Lexus' Make Some Noise and Lets Play and Toyota's One Bold Choice and My Bold Dad both had very weak showings among the commercials that aired, although they weren't alone. Neither Mazda nor Kia scored particularly well, despite featuring celebrity magic act Penn and Teller and former James Bond, Pierce Brosnan, respectively. Chevrolet was the winner of the losers, as of our writing, recording the fewest downvotes for its audience-punking The Big Game ad. If you want to take a second look at the losing ads, you can head back to our Super Bowl page for the complete collection. But for now, head into Comments and let us know what you think of the results.

Why Mazda’s Skyactiv-X compression-ignition engine is a smart hedge bet

Mazda has cracked the code on a compression-ignition engine, called Skyactiv-X (which utilizes SCCI, or Spark Controlled Compression Ignition). That's a neat engineering accomplishment, sure, but why is the tiny company investing big dollars in fancy tech that's frustrated the much larger companies who've investigated it? In this case, Mazda is peering into a crystal ball to consider how best to flow with a few troubling tides. One is the premature handwringing about the death of the internal combustion engine, another is Europe's swing away from diesel engines. Skyactiv-X seems, at this juncture, a hedge bet against both aspects. EV infrastructure lags massively behind our petroleum infrastructure — no shock there. Mazda claims the tech will net 20-30 percent gains in fuel efficiency over its current gasoline engines and about matching its diesel engine. And that's without any onboard hybrid tech, so that staves off the inevitable necessity to fully adopt electrification for a while — this is assuming that, at some point, it won't be practical to sell a non-hybrid or non-EV. At what date that happens is open to debate, but as I said above, technology like this kicks that decision point down the road a bit. Mazda is here translating research dollars into time, allowing its engine factories a few more years of probably profitable production of internal-combustion engines before retooling, and before somebody needs to pour a massive amount of money into a broad EV charging infrastructure to replace gas stations. None of this is happening fast enough for a wholesale transition to EVs anytime soon. So, that's one bet hedged. The next is Europe's declining interest in diesel engines for mainly health reasons. Just about a week ago, The New York Times posted an excellent primer on this issue, which is somewhat controversial in Europe. Germany's auto industry, a huge portion of its economy, is heavily invested in diesel tech and seriously opposed to proposals in Britain and France to eliminate the technology, which creates unhealthy diesel particulate emissions. The German industry is hoping Band-Aids like pollution-reducing measures will help them, but after a massive and widespread emission cheating scandal, its credibility is at a nadir. It seems like consumers have sensed which way the wind is blowing, and it has hurt sales. The NYT reports that diesel sales in Germany alone — remember, bastion and originator of diesel technology — are down 13 percent.

Massive Airbag Recall Affects Seven Automakers

The recall of faulty airbag inflators supplied by Takata has exploded today to grow to seven automakers. In most cases, only models in certain high-humidity regions were affected because the National Highway Traffic Safety Administration found in its investigation that moisture played a role in determining whether there would be a problem. However, some companies opted for national campaigns. The exact number of affected models for these campaigns isn't yet known at this time. BMW is recalling an undisclosed number of 325i, 325Xi, 330i and 330Xi models from the 2001 through 2005 model years and the 2001-2006 model year versions of the 325Ci and 330Ci for the driver side and passenger side inflators. Only vehicles currently registered in Florida, Puerto Rico, Hawaii and the US Virgin Islands are covered under this recall. Neither Chrysler's filing with NHTSA nor its press release list the specific models affected, but a company spokesperson told Autoblog that at this time it only covers the driver and passenger side inflators for the 2006 Dodge Charger in Florida, Puerto Rico, Hawaii and the US Virgin Islands In most cases, only models in certain high-humidity regions were affected because the NHTSA found that moisture played a roll in determining if there would be a problem. Ford is recalling an estimated 58,669 cars that include the 2005-2006 model years of the Ford GT for the driver and passenger inflators, the 2007-2007 model years of the Mustang for the driver side and 2004 Ranger for the passenger side. It covers vehicles originally sold or currently registered in, wait for it... Florida, Puerto Rico, Hawaii and the US Virgin Islands. Honda is issuing three separate recalls regarding the problem. First, the company is recalling the 2002-2003 model years Civic, CR-V and Odyssey and the 2003 model year of the Accord, Element, Pilot and Acura MDX to replace the passenger's side inflator. This covers all models nationwide. Second, Honda is repairing the passenger's side airbag inflator in the 2003-2005 Accord, Civic, CR-V, Element, Pilot, the 2003-2004 model year versions of the Odyssey, the 2003-2005 model year Acura MDX and 2005 Acura RL. However, only for vehicles located in Alabama, Florida, Georgia, Hawaii, Louisiana, Mississippi, South Carolina, Texas, Puerto Rico and the US Virgin Islands. Owners will be notified in July. Finally, Honda is separately replacing some models' driver's side inflators.