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Why is it called Mazda CX-30? Plus other questions answered

GENEVA — Mazda just introduced its latest crossover, the CX-30, and it left us raising an eyebrow. It's planned for a global release, including the United States, and it's supposed to slot between two compact crossovers that one might not think had room for another model. Plus it has a name that doesn't fit Mazda's typical nomenclature. So we thought we'd take a little time to explain some of those things, starting with the name. Mazda arrived at the CX-30 name because of a self-created problem: the Chinese Mazda CX-4. The CX-4 name would be perfect for the CX-30, since it would fall right between the CX-3 and CX-5 where it's positioned. But with the name taken, and evidently no plans to discontinue, replace, or rename that Chinese model, Mazda needed something else, and fractions and decimals weren't on the table. So appending a zero was the plan. Talking with a Mazda representative, there were hints, though no concrete confirmation, that this naming scheme could possibly spread throughout the Mazda line. There would be advantages to such a system, such as bringing the CX-30 into line with other Mazda products, but it would also provide room for other in-between models named CX-35, CX-25, etc. Now for the size. Mazda says it fits between the CX-3 and CX-5, both of which will be sold alongside it for the foreseeable future. But is it closer to one than the other? Length-wise, the CX-30 is 4.7 inches longer than the CX-3 and 5.9 inches shorter than the CX-5. It's also an inch wider than CX-3 and 1.8 inches narrower than CX-5. Interestingly, the CX-30 and CX-3 are the same height, which is 5.9 inches shorter than the CX-5. The CX-30 does have a bit more ground clearance than the CX-3, but only by a few hundredths of an inch. To add some context outside the Mazda brand, the CX-30's size also puts it on par with crossovers such as the Mitsubishi Eclipse Cross, Subaru Crosstrek and Jeep Compass. All of those are sort of in-betweeners themselves. By contrast, the CX-3 is one of the smallest subcompact crossovers and aligns more closely with a Hyundai Kona. In other words, there actually was a segment gap Mazda could fill as the CX-30 fall pretty squarely between the CX-3 and CX-5. As such, we also imagine that pricing will fall between the two. The CX-3 starts at $21,435 and the CX-5 at $25,395. So about $23,000 seems reasonable for the base Skyactiv 2.0-liter engine, and probably more for the Skyactiv-X engine.

2020 Mazda CX-30 First Drive | The middle way

JULIAN, Calif. — An Aveo wanders in the lane ahead, its gas flap open and waving in the 30-mph slipstream as it creeps along some of the best roads in all of Southern California as swiftly as a retreating glacier. The 2020 Mazda CX-30Â’s speedometer needle quivers and then falls. The longing for a passing zone becomes unbearable. Even with a merely adequate 186 horsepower and a standard automatic, I canÂ’t wait to smoke this Aveo as I arc into another corner, tap brakes to transfer weight, and scoot into the next. And then a sort of calm washes over, provoking the slightest smile. The smile is a realization that, short of a few performance models from the German brands, most compact crossovers donÂ’t beg for this sort of action. The CX-30 is not most crossovers – itÂ’s built on the bones of the dynamically overachieving Mazda3, making it legitimately rewarding to drive. Think of it more as a car that happens to be marketed as a crossover. The careful attention to vehicle dynamics means it doesnÂ’t wallow like you might expect a jacked-up 3 might. What it feels like is a 3 variant, not an entirely different vehicle — analogous to the Subaru CrosstrekÂ’s relationship to the Impreza, albeit with greater visual differentiation and a much more sophisticated driving experience. ThatÂ’s a very, very good thing indeed – and letÂ’s take a moment to review the virtues of the 3 to explain why. ThereÂ’s nothing in its class that nails its brief so well. The interior looks exceptionally premium in higher trim grades, it drives better than anything in its class, and the sheetmetal “oozes sex appeal,” as contributing writer Jason Cammisa put it – although less oozing is present in the awkward hatchback. ItÂ’s even available with all-wheel drive. However, I respectfully disagree that the engine is refined – the Skyactiv-G 2.5-liter inline-four, a carryover from the last generation and shared between the 3 and CX-30, is harsh and clattery. In both vehicles it gets the job done. That 186 hp is backed up with 186 pound-feet of torque, channeled exclusively through a six-speed automatic in the CX-30. Front- or all-wheel drive is available in every CX-30 trim. And while thereÂ’s roughly a 200-lb weight penalty over the 3, the CX-30 manages to feel perky, not porky. Nor is the fuel economy hit as much as you might imagine.

Mazda6 diesel to race at Rolex 24, team and drivers announced

Mazda is getting serious about showing off the Skyactiv-D turbo-diesel four-cylinder engine in the Mazda6. The automaker has just announced it will campaign three diesel Mazda6 racers in the Grand-Am GX class of the upcoming 2013 Rolex 24 at Daytona in a quest to walk away with the company's 24th class win. Mazda partnered with SpeedSource to develop the race version of the new sedan, with Japanese and American engineers lending a helping hand where needed. Meanwhile, Freedom Autosport and Visit Florida Racing/SpeedSource/Yellow Dragon Racing will helm teams of their own.
Each car will make use of a five-driver team for the 24-hour race on January 26. In the interim, you can check out the full press release below for more information as well as the full driver roster. Mazda says we can expect to see the No. 70 SpeedSource car under the lights at the 2013 Detroit Auto Show later this month, as well.