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One-off Maserati GranTurismo models celebrate the brand's past and future

The new Maserati GranTurismo is headed to the 2023 Milan Design Week to show off some of the different outfits it can wear. The Italian company's Fuoriserie department, which handles one- and few-off requests from customers, prepared a pair of one-of-a-kind coupes. Maserati calls the Design Week-bound models GranTurismo One Off Prisma and GranTurismo One Off Luce, respectively. "Prisma" means "Prism" in Italian (coincidentally, the name also appeared on a three-box version of the original Lancia Delta) while "luce" translates to "light" (as in, what the sun emits, not how you'd describe a Mazda MX-5 Miata). Both will be difficult to miss if you're walking around the show floor. Designed as a celebration of Maserati's past, present, and future, the Prisma is painted in no less than 14 different colors. Two of those colors look to the future, according to the carmaker, while the remaining 12 are colors that were offered on the GranTurismo's predecessors. Amaranto — a purple-ish color — was available on the 1947 A6 1500, and Oro Longchamps was offered on the 1973 Khamsin. Once the colors were applied to the body, over 8,500 letters that spell the name of historic Maserati models were applied by hand to create a second layer. At the other end of the spectrum, the Luce (shown above) represents Maserati's future. It's not as colorful as the Prisma but it's equally eye-catching: it features a mirror-like finish, a laser-etched pattern, and a color that the company describes as being "almost absent." We're told that this treatment makes the contours of the car blend into their surroundings, though so far we've only seen a sketch of the car — it likely looks quite a bit different when you're standing in front of it. Maserati used a recycled type of nylon called EcoNyl throughout the interior. Maserati hasn't announced what the future holds for the two design studies. They might join the company's collection, or they could end up in a lucky collector's garage. As for the regular-production model, it's scheduled to reach showrooms across the nation this month with a twin-turbocharged, 3.0-liter V6 and a base price set at about $174,000. The next-generation GranCabrio convertible isn't far behind. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Maserati Shamal restomod is sketched out and could become reality

Remember the Maserati Shamal? Alright, maybe you don’t, but Maserati certainly hasnÂ’t forgotten. As this year's quasi-virtual SEMA show continues, Maserati has joined the fray by threatening to build a restomodded version of the Shamal. All we have to go on are some renderings posted to Instagram, but Maserati does a bit of explaining in its post. The company is calling this Project Rekall. If Maserati goes through with it, weÂ’d end up with a sci-fi Shamal full of modern technology conveniences and some epic, retro design. Maserati says it needs help to turn this idea into reality, and by that they mean people need to show some financial interest in such a thing. Since the Instagram post is on the Maserati Fuoriserie account, we'll assume this customization arm of the company would be doing the work. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. As a quick history lesson, the Shamal is an exceedingly rare Maserati that was sold in the early-to-mid 1990s. It was designed in part by Marcello Gandini, the famous Italian car designer who happens to have the Miura, Countach and so many other famous designs on his resume. Power came from a 3.2-liter twin-turbo V8, and it used a front-engine, rear-drive layout. These renderings depict a deeply changed Shamal. And while the boxiness and sharp edges remain, many elements of the car were revised. The changes are most obvious inside, where Maserati is showing a totally digital instrument cluster and some spacey bucket seats. WeÂ’d love to see Maserati turn it into reality, so if youÂ’re someone who would purchase a restomodded Shamal, speak up now. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Maserati wasnÂ’t quite done yet, though. A snow-munching MC20 supercar rendering also made it to Instagram. It looks as though it was lifted, fitted with studded winter tires and given a set of skis to carry around. And for whatever reason, Maserati also drew a caution tape insert on the side of the mid-engine supercar. This MC20 is definitely far off in SEMA fantasy land, but we still fully support anyone who ends up using their MC20 in the snow one day.

Reid Bigland appointed CEO of Alfa Romeo, Maserati

There's been a big shakeup in Fiat Chrysler's leadership team, as head of US sales and FCA Canada CEO Reid Bigland will replace Harald Wester as the chief exec for Alfa Romeo and Maserati. Wester will retain his position as chief technical officer of FCA. Both men will hang onto their positions on FCA's Group Executive Council. The move is an interesting one considering the widely publicized issues at both Alfa and Maserati. Alfa Romeo's problems are almost too many to list. The brand has promised a full-scale return to the US market for more than a decade, but faced repeated delays. Its latest volume model, the Giulia, is being savaged by reviewers over quality issues, and the company has frequently pushed its upcoming CUV back. If that were the only problem, it'd be annoying, but according to Automotive News, Alfa's relaunch is also considerably over budget. Maserati is an entirely different can of worms. Alongside Alfa, it's been stung by a slow Chinese market. Profits are down, according to Automotive News, and it's been widely rumored that the company will delay its next sports car, the Alfieri, until 2018 – it was previously promised for this year. Meanwhile, two of its three other models, the Quattroporte and GranTurismo, are dangerously long in the tooth, and the Levante is still months away from US sales. Can Bigland sort these issues out? Maybe. As Sergio Marchionne said in his official statement, "[Bigland] has an extraordinary record of growing sales and market share in the US and Canada over the last 7 years at FCA, including leading the growth and positioning of the Ram and Dodge brands for part of that time."