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Maserati's next sports car shown in heavy camo

Maserati has started the process of re-tooling its historic Modena, Italy, factory to build a new sports car scheduled to come out in 2020. Full details about the model remain under wraps — even its name is a mystery — but the very first batch of images provided by Maserati and brought to you exclusively by Autoblog reveal several key points about it, including a few that we didn't see coming. The photos douse cold water on the rumors claiming Maserati's next sports car would be essentially a toned-down version of the Alfieri concept introduced in 2014. The test mule depicted in the images is heavily camouflaged, but its proportions, the size of its cabin, and the huge vents behind the doors suggest it's a mid-engined two-seater, not a front-engined model with a 2+2 interior layout. Autoblog learned the test mule is powered by a completely new drivetrain, but your guess is as good as ours when it comes to what it's made up of. Regardless, it was designed and built entirely in-house, and it will spawn a family of drivetrains that will exclusively power the company's vehicles. Starting from scratch is a huge undertaking. Engineers will closely analyze the data gathered during the testing phase, and use it to fine-tune the drivetrain on its research and development department's simulators. The improved components will in turn be road-tested. Maserati's new approach to vehicle design relies heavily on simulators, but head of product Joe Grace told us real-world testing remains hugely important. The company puts about 3 million miles annually on its prototypes. While the photos beg more questions than they answer, they confirm Maserati's renaissance is around the corner. The company will introduce its next new model during the Geneva Motor Show in March 2020, so we expect to learn much more about it in the coming months. It will be followed by the next-generation GranTurismo and GranCabrio, which will be available with the company's first electric powertrain, and by a new SUV positioned below the Levante. Featured Gallery 2020 Maserati sports car test mule spy shots Auto News Spy Photos Geneva Motor Show Maserati Coupe

Maserati says no to all-electric future, says U.S. chief

The future internal combustion remains questionable as automakers push for electrification. But not for Maserati, according to a report from Motor Trend on an investor call discussing first-quarter earnings. According to the outlet, FCA CEO Michael Manley and Maserati North America's head honcho, Al Gardner, made it known on the call that Maserati does not have any plans to say goodbye to good 'ol gasoline power. Rather, the company is planning to embrace electrification in different ways, such as hybridization. "This is a brand that needs combustion engines. It needs that raw emotion," Gardner told reporters at the conference. He also noted it's important for the company to get "back to its roots," citing the company's start with race cars before offering consumer vehicles. Maserati's electrification will begin as part of its model line overhaul leading up to 2022 that is also supposed to help reverse Maserati's slumping sales. Gardner noted that a new sports car will mark the start of the revamp, and we expect it will be a production version of the hotly anticipated and very sexy Alfieri Concept car. We may even see the car at Geneva next year. After that will be a new crossover smaller than the Levante, along with hybrid and plug-in hybrid variants with a few select electric vehicles. Maserati won't be the only automaker embracing electrification, as Jaguar, Volkswagen and Porsche are all pushing toward the new powertrain technology. Unlike Maserati, some of these brands are going all-in on electric cars. Volkswagen will release its last new internal combustion engine in 2026. Volvo's Polestar brand will only have pure EVs after the Polestar 1 sports car.

Maserati rapidly expanding dealer network

With the new Quattroporte and Ghibli sedans out on the market, and the new Levante crossover and Alfieri coupe on their way, Maserati is making serious headway towards revitalizing its lineup. Now all it needs in order to reach its ambitious sales targets is to expand the network of dealers where they're to be sold. And according to Maserati chief Harald Wester in speaking to Automotive News at the Paris Motor Show, that's exactly what it has in store.
At the end of last year, Maserati had 79 dealerships across the United States. It has already boosted that number to 100 so far this year, but before 2014 is over, it plans to open another 20 to bring the total up to (carry the two, divide by the square-root of Pi)... 120 showrooms.
Globally speaking, Maserati reportedly closed 2012 with around 220-230 dealers around the world, and currently has about 355, but aims to close 2015 with a worldwide network of 450 dealers, representing a doubling of its network in two years' time. Having more than a quarter of those in the US alone is testament to how seriously Maserati takes the American market.