2008 Maserati Quattroporte on 2040-cars

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Maserati confirms next Quattroporte, Levante will be EV-only

Maserati's lineup will look a lot different in the second half of the 2020s than it does in 2022. The company confirmed that the Levante and the Quattroporte will be replaced by electric models, and it announced that the Ghibli, its entry-level car, will retire without a successor. "What we see in the market is that there is a transition from sedans to SUVs. There is still a very clear demand for sport sedans, but we believe that we can serve customers even better by substituting the Ghibli and the Quattroporte with just one new sport sedan," explained Francesco Tonon, the Italian company's head of product planning, during a press conference. We don't know when the Ghibli will retire yet. Executives aren't worried about losing sales by axing the Ghibli. The long-awaited Grecale crossover scheduled to make its debut online on March 22 will likely become the best-selling Maserati model with relative ease due to its positioning, and it will neatly fill the void left by the sedan at the bottom of the company's range. And, the next generation of the Quattroporte will carry the sedan torch into the 2020s. "We strongly believe that there is a future for the sedan, but probably not for two sedans. One will be enough to meet demand," Tonon noted. It's too early to provide concrete details about the next-generation Levante and Quattroporte. Both are due out in 2025 at the earliest. However, what's already set in stone is that neither car will be available with a gasoline-burning engine. Both will be all electric, all the time. "We are focused on delivering the best EV and the best electric large SUV. There will be no ICE and no PHEVs; just electric," Tonon said.

Maserati reorganizes, tries to sharpen the trident

When's the last time we posted on a run of comprehensive success at Alfa Romeo or Maserati? True, Maserati nearly tripled its U.S. sales from 4,768 in 2013 to 12,942 in 2014. However, the brand's been stuck around that number ever since, selling 13,711 units in 2017. Worse, those figures highlight how far Maserati has fallen behind its own goals. In the last five-year plan, the brand targeted 75,000 global sales this year — then downgraded the target to 50,000 in June this year. At 26,400 units through the first nine months of 2018, short of Poseidon surfacing to work some deus ex machina, even that reduced goal won't be met. New Fiat Chrysler CEO Mike Manley is working to give Maserati the leaders and support it needs to point the trident in the right direction. On an analyst call at the end of October, Manley said, "With hindsight, when we put Maserati and Alfa together, it did two things. Firstly, it reduced the focus on Maserati the brand. Secondly, Maserati was treated for a period of time almost as if it were a mass market brand, which it isn't and shouldn't be treated that way." In October 2016, FCA named Reid Bigland to head Alfa Romeo and Maserati; this was back when Alfa Romeo dreamed of selling 400,000 cars annually by 2018. When Manley named his new executive teams last month, after assuming the CEO post following Sergio Marchionne's death in July, Manley separated Alfa Romeo and Maserati. Tim Kuniskis, who had taken over from Bigland, now heads Alfa Romeo and Jeep. Manley then restored Harald Wester to the head of Maserati. Wester ran Maserati from 2008 to 2016, after which he became FCA's chief technology officer, a role he maintains in the latest shuffle. Wester poached Jean-Philippe Leloup from Ferrari. LeLoup ran Ferrari's Central and Eastern European business operations; he now heads a concern called Maserati Commercial. Al Gardner, head of Maserati's North American dealer network since 2015, keeps that role and takes over as head of Maserati North America. Maserati has favorable brand value, but the leadership will confront almost every other problem a brand can have. Half the automaker's sales come from China, and the economic slowdown there is a serious drain on the numbers. In Europe, the WLTP emissions protocol, bloated inventories, and the need for incentives have dulled the edge. Sales worldwide are down 26 percent this year.

Maserati MC20 GT2 returns the Trident to GT racing in 2023

Seems we got ahead of Maserati, but now we're on the same page with the Italian carmaker. We wrote about the Maserati Project24 earlier this week, a limited-edition track car not built to race a specific series, instead chasing Maserati's own performance targets. We wondered whether the Project24 was a pivot from the rumored GT3 program planned for the MC20 years ago. Turns out the Project24 is an offshoot of the GT2 program for the MC20, the Italians in Modena announcing they've developed an MC20 GT2 to compete in the Fanatec GT2 European Series Championship next year. The base tech specs listed so far for the MC20 GT2 are the same as the Project24. The twin-turbo Nettuno V6 shifts through a six-speed sequential auto with paddle shifters, sending power to the rear wheels through a mechanical limited slip differential. Brembo CCMR racing brakes hang off a double wishbone suspension with anti-roll bars front and rear and adjustable dampers, just behind custom, forged 18-spoke center lock wheels on racing slicks that can be changed easily thanks to on-board air jacks. A single seat in the cabin is accessorized with an adjustable, multifunction carbon fiber steering wheel, an adjustable pedal box, and air conditioning. Safety features include an FIA fuel tank, rain light, roll cage, six-point harness, and fire extinguisher.  The differences that we know of include output, curb weight, and the aero package. Series organizer SRO says GT2 is "formulated to bring gentlemen drivers back to the front of the stage ... whilst being fast and spectacular enough to secure the values of SRO-promoted championships, should the current GT3 category become too expensive for too many of our teams and drivers." GT2 regulations cap output at around 630 hp, just nine more than the standard MC20 throws down — and 110 hp less than the Project24. The series' Balance of Performance rules will ultimately determine race weight and output. The regulations also draw limits around aero devices that Maserati Stile didn't need to heed on the Project24. The aero bit is especially important here because GT2 cars are more powerful than GT3 entries but designed to be less reliant on aerodynamics than GT3 cars, making GT2 versions easier for amateurs to drive at the limit.  This is Maserati's first dip back into GT racing above the GT4 class since the MC12 GT1 that snagged close to 100 wins between 2004 and 2010. The race division will sell cars to individuals and race teams.