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Why Italians are no longer buying supercars

Italy is the wound that continues to drain blood from the body financial of Italian supercar and sports car makers. The wound was opened by the country's various financial police who decided to get serious about superyacht-owning and supercar-driving tax cheats a few years ago, by noting their registrations and checking their incomes. When it was found that a rather high percentage of exotic toy owners had claimed a rather low annual income - certain business owners were found to be declaring less income than their employees - the owners began dumping their cars and prospective buyers declined to buy.
Car and Driver has a piece on how the initiative is hitting the home market the hardest. Lamborghini sold 1,302 cars worldwide in 2010, 1,602 cars in 2011 and 2,083 cars in 2012 - an excellent surge in just two years. In Italy, however, it's all about the ebb: in 2010, the year that Italian police began scouring harbors, Lamborghini sold 96 cars in Italy, the next year it sold 72, last year it sold just 60. The declines for Maserati and Ferrari are even more pronounced.
Head over to CD for the full story and the numbers. What might be most incredible isn't the cause and effect, but where the blame is being placed. A year ago the chairman of Italy's Federauto accused the government of "terrorizing potential clients," this year Luca di Montezemolo says what's happening has created "a hostile environment for ­luxury goods." Life at the top, it ain't easy.

Maserati Levante Launch Edition debuts with pretty matte blue paint

Maserati has some small fish news today for the Geneva Motor Show: It plans to introduce a Levante Trofeo Launch Edition and ultimately sell 100 across the globe to kick off sales of the high-performance crossover. We're mostly taken by the Blu Emozione matte paint on the one shown here. Carbon fiber inserts on the bumpers, side skirts and hood make up the exterior changes for the Launch Edition. If you don't opt for the purplish blue (but why wouldn't you?), then Giallo Modenese and Rosso Magma are also on the table. For the less Italian inclined, that means yellow and red. Only 22-inch wheels will be fitted to the Launch Edition, with the choice being either a glossy or matte finish. Brake calipers are then painted in blue, yellow, red or silver. We'd have to recommend the blue calipers to go with the blue paint. Unique interior elements include a special, full-grain black leather. The Trofeo logo is embroidered on the headrests, and there's color-contrasting stitching throughout. The stitching's color corresponds to the exterior paint color you chose. The Trofeo is the hottest version in the Levante lineup, fitted with the 3.8-liter twin-turbo V8 assembled by Ferrari in Maranello — note, the V8 is Ferrari-derived but not identical to the V8 out of the 488. We drove it awhile back and found it to be more than enticing as a performance SUV. Pricing for the Launch Edition is not currently available, but a normal Trofeo starts at $171,475. Related video:

2019 Maserati Levante Trofeo / GTS First Drive Review | Yes, you want the Ferrari V8

CARMEL-BY-THE-SEA, Calif. — The wine glasses are rapidly draining. It's getting late, and Maserati design chief Klaus Busse appears to be fighting a cold. Yet he can't resist sketching something on a menu to illustrate his point. The A6GCS quickly takes shape. One of the most celebrated Maseratis ever, Busse uses this beacon to reconcile the Italian marque's transition to crossovers. It's how he explains and rationalizes the Levante, a stylish SUV aimed directly at the Porsche Cayenne, BMW X6 and Mercedes GLE Coupe. The A6GCS, a rare, Pininfarina-built sports car, lives on in today's Maseratis, he argues. This includes the Levante, a handsome crossover aimed at suburban cruisers bored with the notion of German luxury. Can a brand with rich sporting heritage reconcile with evolving market trends? It must, even if the connection to a mythical 1950s racer is a bit tenuous. But a pair of Ferrari-powered V8 twins, the Levante GTS and Levante Trofeo, make that progression easier. Prodigious outputs of 550 and 590 horsepower help. They are the top-shelf Levantes. You buy them when the powerful twin-turbo V6 Levante and Levante S simply won't do. You're talking six-figure prices, decadent interiors and more than a bit of bling. Well-heeled professionals drive the Levante, which starts at $75,980 and packs 345 hp, or pony up $11,000 for the Levante S and its 424 horses. The V8 starts at $119,980 for the GTS, and the Trofeo comes in at a lofty $169,980. These buyers haven't just made it, they're likely set for life. "We're not in the boy racer clientele," Busse says. "There's a certain level of accomplishment that you feel in driving a Maserati." That's probably true. But should the Trofeo be associated with generational wealth? I'm pondering this as I pull a hard right, kick up some dirt and pull onto the Pacific Coast Highway. The ocean laps to my left as the eight cylinders unlimber and I find myself reaching 60 miles per hour with little effort. The quoted time is 3.7 seconds, which feels dead on. I cue up Corsa, the sportiest of the Levante's drive modes, one that's only available on the Trofeo. The road is winding. I fall into a rhythm as I make my way up the coast toward Big Sur. The car's selling point is the engine, but the Skyhook suspension with electronically controlled damping keeps this 4,784-pound SUV reasonably tied down and poised. The cabin is quiet, as expected for the segment, allowing for easy conversation.