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Lotus hiring 100 after securing lb100m investment

Lotus is getting a shot in the arm courtesy of corporate parent DRB-Hicom, which has announced a 100-million pound ($152.3M USD at today's rates) investment in the Hethel, UK-based manufacturer. The troubled brand was also in the news last week, with DRB announcing a new, three-year plan that would see variants of existing models introduced.
The money will create 100 new jobs in Hethel, with 45 new engineers, 40 manufacturing operatives and 18 university grads joining the team. Lotus has already seen an uptick in sales this year, according to a Norfolk-based news site, with 40 to 45 cars being produced per week and 722 road cars and 45 race cars sold between January and May. Even sales in the UK have seen a big jump - Lotus only moved 70 units in 2012, but it's already sold 80 cars in the first half of 2013.
Better yet, Lotus is citing an increased demand for its cars around the globe as the motive behind the new hires. While still quite uncertain, Lotus looks like it might finally be on the right track.

Lotus Emira GT4 car revealed, ready for the race circuit

It’s time for the Lotus Emira to go racing. YouÂ’re looking at the first photos of the Emira GT4 race car here, which is the competition spec version of the Emira road car we got to see revealed at this yearÂ’s Goodwood Festival of Speed. Lotus didnÂ’t provide a ton of details, but we know the important stuff. Its body is made of composite, and a bunch of changes are made in the name of aerodynamics and downforce. The clean and simple lines of the Emira are interrupted by items like the large front splitter and huge rear wing. By and large, though, the basic Emira design and structure remain the same outside. WeÂ’ll also note that the GT4 is hand-built, whereas Lotus is attempting to bring more automation to the road carÂ’s assembly. The engine used in the GT4 is the tried-and-true Toyota-sourced 3.5-liter V6 (not the new AMG four-cylinder). Per usual, itÂ’s fitted with a supercharger, and Lotus says itÂ’s good for up to 400 horsepower with a 7,200 rpm redline. You get a six-speed xTrac sequential transmission (the only transmission option), and the car is fitted with a limited-slip differential. Braking is handled by race-spec Alcon discs and calipers, and Ohlins coilovers keep the body in check. In all, Lotus says the dry weight is 2,778 pounds. This car was developed with RML Group, a British racing engineering company. “The all-new Emira GT4 is an exciting next step following the hugely successful launch of the Emira road car,” says Richard Selwin, Lotus Race Program manager. “We have worked hard with the team at RML Group to ensure this next-generation of Lotus GT car will deliver race-winning performance.” Those entering racing series will be allowed to buy this Emira GT4 cars for the 2022 racing season. However Lotus says availability will be very limited for the first year. It expects to be able to meet total global demand for 2023 as production of the race car continues. Pricing wasnÂ’t made available initially. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Lotus to add 2 new sports cars by 2020, SUV by 2022

British sports carmaker Lotus will bring two new sports cars in 2020 with an SUV right behind them in 2021 or '22, becoming the brand's first all-new vehicles since it began production of the Evora back in 2009.CAR Magazine reports the news in an interview with Lotus CEO Jean-Marc Gales. Of the two cars, he said only that one will be a replacement for an existing car, with the other likely to be a limited-edition, track-focused car slotted above the Evora. It'll base the cheaper of the two on an evolution of Lotus' bonded aluminum chassis, while the other will get a new carbon-fiber chassis and become the brand's new performance flagship. Chinese automaker Geely, which also owns Volvo, purchased a majority ownership stake in Lotus last year, adding what's hoped to be a measure of stability and badly needed investment to years of ownership changes and endless re-iterations of existing models. With Geely money backing the operation, it's likely these two vehicles will be more likely to come to fruition than the last batch of ambitious concepts from the company, which included a new Esprit, Elite, and Elan. Those never progressed beyond the concept stage. The company soon after revealed the Evora GT430 as its fastest, most-powerful road car to date, with a 0-to-60 time of 3.7 seconds, and it put the same supercharged V6 in the Exige to bump up horsepower to 430 and increase torque to 325 pound-feet. Meanwhile, Lotus is ending production of the 3-Eleven this year, and Gales has previously said the company was developing a new Elise for 2020, so it's likely that's one of the new cars. The Elise and Exige were withdrawn from the U.S. back in 2011. The new vehicles will benefit from technology from Geely's network of suppliers, and Geely is also apparently hiring new Lotus staff and investing "millions" in Lotus' production lines. Lotus said its sales were way up in both Europe and the U.S. during its last fiscal year, and while the brand still lost money it narrowed its financial losses and said it expected to be profitable before tax for the current fiscal year.Related Video: