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New Lotus owners ditch ambitious five-year plan

This didn't take long. The new overlords at Lotus have reportedly scrapped the company's five-year plan. DRB-Hicom ditched the turnaround strategy, penned by ousted CEO Danny Bahar, because it believes the market viewed the plan as overly ambitious.
The new product plan will slim the number of new model lines from five to three, and Lotus will likely slash the number planned consultants in favor of relying more heavily on in-house talent. According to The Star, the move should help expedite product development and save cash at the same time.
Even so, nothing is written in stone as of yet. DRB-Hicom says the new plan will take up to a year to finalize. The company has dumped around $242 million into Lotus so far this year, and the struggling automaker may require another $121 million by 2013. Lotus all but stopped production earlier this year during a loan freeze, but the lights came back on in April. The company now produces around 44 vehicles per week.

Lotus hops into Extreme E with Jenson Button ahead of first race weekend

The Extreme E racing series is filling out with a host of interesting names, and Lotus is the latest manufacturer to join the fray. Lotus is hopping in as technical partner to the Jenson Button Extreme E team, making it quite the British powerhouse. A single photo of the rally vehicle is above with a simple JBXE and Lotus livery. Seeing Lotus hop into electric racing makes sense given that it will be pushing the Evija hypercar out the door soon. The company says it will be leveraging the experience it gained in development of that car to help it succeed on the motorsports side. “We are on the cusp of an exciting new era of electrified motorsport, and weÂ’re delighted to support the JBXE team as Technical Partner,” says Matt Windle, managing director of Lotus Cars. “The complex technicalities of EV racing present a fascinating challenge, and using our learnings from more than a decade of electrifying sports cars – most recently with the Lotus Evija hypercar – we can bring valuable knowledge to the team.” Jenson Button is acting as both the team owner and driver of the car in the Extreme E series. Other notable car companies hopping into the series include GMC (a Hummer partnership), Fisker, Hispano Suiza and Cupra. Other racing outfits are also hopping on without the support of major car manufacturers. The field has just nine teams right now, but the slow trickle continues with promising entries. This latest development with Lotus and Jenson Button is just another feather in the seriesÂ’ cap. "Lotus is a great British brand that is inextricably linked to motorsport, so we are delighted to welcome Lotus Engineering to JBXE,” Button says. “Extreme E is a unique and exciting formula, full of 'world firsts' and challenges, and to announce that a brand such as Lotus Engineering is coming on this journey with us is a proud moment for myself and the team. We are very excited about our new technical partnership and canÂ’t wait to show what we can do in the first race this weekend.” That first race — termed the “Desert X Prix” — will take place in Saudi Arabia this weekend. ItÂ’s airing on Fox Sports in the U.S. The second race is nearly two months after this upcoming one and will take place in Senegal.

Yeah, it's more than 10 better | 2018 Lotus Evora Sport 410 Quick Spin

Doesn't it drive you crazy when you get a new toy and within weeks they announce a new, improved version? That's exactly what Lotus has done with the new Evora 400. Just as this two-plus-two coupe is wowing US buyers with its combination of light weight and old-school ride and handling, those sneaky devils have gone and produced a lightweight, sport version. Your correspondent attended the launch to test the waters, but in the process found that you'll still have time to enjoy your stock 400 model, since the Sport won't be gracing US shores before next summer – Lotus still has to engineer its lightweight construction for US safety regulations. And will you then want to swap for one at a likely price in excess of $105,000? Read on. Not if you plan to carry the kids, since the new Sport 410 is now strictly a two-seater. The vestigial rear perches, along with the air conditioning, stereo wireless, rear bulkhead glass, sound insulation, door trims, and even the mud flaps have been jettisoned to reduce mass. As a result, you can't see much out of the rear-view mirror except carbon-fiber stays. Other weight-saving measures include new carbon-fiber panels for the roof, rear deck, and front and rear panels. There's a new lithium-ion main battery saving 25 pounds and an optional titanium exhaust system that's lighter and sounds saucier. Total weight saving is 154 pounds compared to the 400, which makes the curb weight a feather-like 2,923 pounds despite the addition of a new transmission oil cooler. It pushes itself into the ground harder, too. Aerodynamic tweaks such as the front splitter and rear spoiler increase downforce from 19 pounds to 40 at 100 mph and from 71 pounds to 141 at 150 mph. Lotus has tweaked its inlet-charge-cooled and supercharged 3.5-liter V6 Toyota Camry engine to yield 10 extra horsepower for a total of 410 (hence the name) at 7,000 rpm and 302 pound-feet of torque at 3,500 rpm. The 410 will hit 60 mph in 4.0 seconds with the six-speed manual, or in 3.9 with the six-speed automatic. Suspension adjustments include re-valved dampers and an effective spring-rate increase thanks to the lighter weight. The hydraulically assisted steering and AP Racing brakes with two-piece rotors remain the same, as does the geared Torsen-type limited-slip differential. The Sport runs on specially forged Magnesium lightweight wheels shod with Michelin Pilot Sport Cup 19/20-inch tires front/rear.