2013 Lotus Evora,solar Yellow/black,tech,prem,msrp:$79k on 2040-cars

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Lotus getting into the motorcycle business

Lotus founder Colin Chapman is famously quoted as saying something to the effect of "Simplify, then add lightness." We're a bit amazed that it took this long, but someone appears to be taking that message to heart at the British marque, losing a couple of wheels, a clutter of bodywork and a whole mess of weight. No, Lotus isn't planning another spindly Seven-style trackday racer, it's getting into motorcycles.
Well, sort of. As an automaker, Lotus apparently isn't directly behind this two-wheeled effort, but it does appear to have officially lent its brand and logo to a new company, Lotus Motorcycles, which counts former Volkswagen Group designer Daniel Simon, Germany's Holzer Group and auto racing team Kodewa among its partners. The latter builds and races Lotus' T128 Le Mans Prototype in the World Endurance Championship series.
The new company is touting an as-yet unseen motorcycle, a racing-inspired "hyper bike" called C-01, releasing only the image above - a carbon fiber fuel tank trimmed in Lotus' trademark black and gold livery. Details are tough to come by, but the project is said to include a powertrain good for around 200 horsepower and construction involving titanium, carbon fiber and aerospace-grade steel.

James Bond Lotus submarine sells in London for $966,560

With the $966,560 sale ($863,000 plus a 12-percent buyer's premium) of the white 1977 Lotus Esprit S1 submarine used in the 1977 James Bond film The Spy Who Loved Me, we now know "the Roger Moore discount."
Recall that Sean Connery's silver 1964 Goldfinger Aston Martin DB5 was sold by RM Auctions in London in 2010 for $4.6 million. Three years later, the same auction company in the same city has sold the aforementioned Lotus for just under $1 million.
An unscientific poll of those in the room showed that people preferred Sean Connery's Bond to Roger Moore's by a rate of four to one. And thus it translated into the bidding for their respective cars. No word on the identity of the buyer or his plans for what is, in fact, a working submarine.

Lotus hiring 100 after securing lb100m investment

Lotus is getting a shot in the arm courtesy of corporate parent DRB-Hicom, which has announced a 100-million pound ($152.3M USD at today's rates) investment in the Hethel, UK-based manufacturer. The troubled brand was also in the news last week, with DRB announcing a new, three-year plan that would see variants of existing models introduced.
The money will create 100 new jobs in Hethel, with 45 new engineers, 40 manufacturing operatives and 18 university grads joining the team. Lotus has already seen an uptick in sales this year, according to a Norfolk-based news site, with 40 to 45 cars being produced per week and 722 road cars and 45 race cars sold between January and May. Even sales in the UK have seen a big jump - Lotus only moved 70 units in 2012, but it's already sold 80 cars in the first half of 2013.
Better yet, Lotus is citing an increased demand for its cars around the globe as the motive behind the new hires. While still quite uncertain, Lotus looks like it might finally be on the right track.