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Lotus says it's hiring 200 new engineers in effort to expand

Lotus is making moves to rise back up in the automotive world. A report from The Telegraph says the British company will hire 200 new engineers. This batch of hiring comes from the pockets of new Chinese owner Geely. The plans also include the opening of a new engineering center in the U.K. away from its longtime home in Norfolk. Lotus CEO, Phip Popham said this about the new moves. "Lotus has been in survival mode for many years. We're taking on people here and also in the Midlands. We need to tap into the industrial resource outside Norfolk to help our growth," Popham said. These new hires are all part of a multi-billion dollar investment into Lotus from Geely to try and turn the company around. Ultimately, Lotus wants to triple its current production all the way up to 5,000 cars per year. One of the initiatives from this investment is an all-electric hypercar we saw teased not too long ago. Popham also spoke of making cars with a slightly different focus than the Lotus we know of today. "A car not just for the weekend, but one you can live with," Popham says. Ideas of a Lotus SUV or grand tourer have bounced around in the recent past, and those still appear to be in the company's plans. The British brand plans on tapping Geely for many items it doesn't already have, according to the report. These include modern items like digital display screens and parts required for electrification of its vehicles. A new platform meant to house these "livable" Lotus cars is said to be in the works.

A Lotus worthy of the legend | 2017 Lotus Evora 400 First Drive

Lotus is back, both literally and figuratively. After the British brand's two-year absence, the Evora 400 marks its return to the American market. It also shows what's in store as Lotus moves forward after a rough few years. We'll cut straight to the point: The Evora 400 is the best car Lotus has ever made. The heritage of the brand founded by Colin Chapman is centered around the holistic benefits of light weight and simplicity. But historically, light was a synonym for fragile. Heap on the old British build-quality stereotypes like leaking windows and intermittent electrics, and you have the Lotus reputation for brilliant but fickle cars. Owning a Lotus is a badge of honor, the car-culture equivalent of riding a fixed-gear bicycle. And while quality has improved, even modern Lotus models like the Elise, Exige, and previous Evora have a decidedly minimalist approach to comfort. That lack of modern amenities kept sales to a minimum before crash-test standards forced Lotus's hiatus from our shores. And by modern amenities we mean basics like functional air conditioning, a cabin you can climb into without pulling a muscle, and trim pieces that don't fall off from normal use. So when we say the Evora 400 is the best Lotus ever, we mean that in more than one way. It's of a material and build quality befitting the $93,785 starting price, and it retains the almost telepathic connection to the driver while increasing performance on all fronts. The 400 in the name stands for 400 horsepower. Power still comes from a Toyota-sourced 3.5-liter V6, but a new supercharger is now intercooled and delivers about 9 pounds per square inch of boost, up from 5.5 psi. It's a 55-hp jump, with a modest torque increase of 7 pound-feet, to 302. The numerical suffix, though, might suggest this is just a variant, like the Evora S was to the original Evora. Not so. Lotus says over two thirds of the parts are new, including front and rear body panels. The new Evora has a cleaner look, less like an inflated Elise and more like the mid-engine exotic that it is. View 29 Photos But the biggest change to the Evora is the interior. The door sill, perhaps the biggest hindrance to practicality, is now 2.2 inches lower and 1.7 inches narrower. The footwell is also 3.3 inches wider. Getting in and sitting now just feels like it does in most other cars, which, for Lotus, is a revelation. Hey, there's room for a dead pedal to the left of the clutch!

Next Lotus Elise to draw from its roots

Recently-appointed Lotus CEO Jean-Marc Gales told Autocar that work on the new Lotus Elise, which is coming in 2020, is already underway, and thanks to growing sales, the automaker is set to make a profit for the first time in 20 years. Gales also dropped some details about the new sports cars' design philosophy and underpinnings. According to the report, the new Elise will utilize the same aluminum chassis technology found in the original Elise and won't bear any resemblance to the 2010 Elise concept. Instead, the upcoming vehicle will uphold its roots with a lightweight design that emphasizes driver involvement at an affordable price. The new Elise is rumored to weigh in at roughly 1,984 pounds, almost 384 pounds more than the original Elise. In order to meet US crash ratings, the Elise will most likely be wider, but have the same length as the current model. Power will probably come from a Toyota unit producing between 134 horsepower and 245 horsepower. The Elise is expected to come to the US where it will be offered with a manual and automatic transmission, which will both come from Toyota as well. Gales claims Lotus has more orders now than in any year in the last 10 years, with the US being one of the automaker's most important markets. Related Video: