Lotus Esprit Tan on 2040-cars

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New models, new markets: Lotus plans major expansion in the 2020s

Lotus was so quiet during the 2010s that some enthusiasts wonder if it still exists. It's alive, it's healthier than it's ever been in recent memory, and it's orchestrating a major expansion that will put it back in the spotlight. Its renaissance starts with the Evija, an electric hypercar packing a 2,000-horsepower punch that Matt Windle, the company's engineering boss, called a trailblazer. Future models will all be influenced by this limited-edition coupe. Beyond that, the company is taking steps to overhaul its entire business, from the design language that characterizes its cars to the restaurant its employees eat at — seriously. Even the cafeteria is getting a makeover. "We're building the brand, building the product range, building the dealer network, and building facilities. There's a huge investment program going on," Windle told Autoblog. "We need to shoot the arrow far enough ahead so that we don't get stuck in the day-to-day problems and instead keep an eye on what we need to do long-term," he added. The company's to-do list is long, and rebuilding a brand is difficult, but Lotus believes it can pull it off. The executive team is betting on an array of new products to reach customers in markets Lotus has little or no presence in; the United States comes to mind. The ultimate goal is to increase the brand's annual volume. Windle understandably couldn't shed light on the product plan, but unverified rumors point to a born-again Esprit powered by a 500-horsepower hybrid powertrain made up of a mid-mounted, Toyota-sourced V6 and electric components provided by sister company Volvo. Another one of the company's future models is an SUV —its first — allegedly built on Volvo bones and aimed at the Porsche Macan. We hear a new Elise is coming, too. The engineer explained his team doesn't feel the least bit constrained by the decades-long heritage Lotus is built on, and it's ready to embrace new technologies as it moves forward. "Electrification has given us the ability to look at things differently," he explained, while clarifying the company's core values (aerodynamics, ride, handling, and lightweight construction) won't be overlooked as it expands. "We will stay true to them," he pledged. "Light is right," the phrase famously coined by Lotus founder Colin Chapman, will live on, then. China-based Geely purchased a majority stake in Lotus in 2017 and it's helping turn it around.

The Caterham Seven Sprint is a perfect retro-style British roadster

A Caterham Seven oozes retro style. Modern engineering may mean the car no longer shares any parts with its original Lotus counterpart, but one look at the little roadster and it's easy to see the car's heritage. Caterham loves pumping out variants of the Seven, and the 2016 Goodwood Revival seemed like the perfect place to announce the latest version, the throwback Caterham Seven Sprint. Caterham calls the Seven Sprint a design "that was seemingly planned in the mid-1960s but never launched." It's apt then that the company is using it to kick off its "60 Years of the Seven" celebrations. The Seven Sprint is based off the European-only 160 model, meaning it's powered by an 80-hp turbocharged three-cylinder Suzuki engine. While the bonkers Seven 620 R may be the biggest and baddest Caterham available, the bare bones Seven 160 just feels more appropriate here. There are a number of retro styling touches throughout the car. The limited edition Seven Sprint comes wrapped in one of six colors originally offered by Lotus in 1966 and 1967. The Chassis is powder-coated grey, just like the Series 2 Lotus Seven. The cream-colored wheels feature polished hubcaps, while the interior features a wood-trimmed wheel and the interior is trimmed in a wonderful shade of red. The body has been slightly reworked to look more like the original Lotus designed car. Mechanically, not much has changed. Power from the Suzuki three is fed through a five-speed manual. Some of the suspension bits are similar to Colin Chapman's original design, but that's true of the standard 160. The car should be just as much of a riot as any other Caterham, just packed to the gills with style. The Seven Sprint is available only as a fully-complete factory car. It's unknown if any of the 60 produced will make it to the US. Prices in the UK start at GBP27,995, or about $37,000. Related Video: Featured Gallery Caterham Sprint Image Credit: Caterham Cars Design/Style Lotus Automakers Convertible caterham seven

Detroit Electric is actually active in Detroit

Here's some news that will make the urban scavengers sifting through the ruins of the Motor City a little disappointed. Detroit Electric, the slow-moving electric-vehicle maker basing their wares off of a couple of Lotus models is employing people in Detroit. And some local vehicle production may follow. The company is working out of Detroit's Fisher Building, which had been empty last year, and says it plans to boost its employee count from eight to about 20 by the end of the year, The Truth About Cars reports. Detroit Electric changed its production plans for the Lotus Elise-based SP:01 last year, moving the manufacturing base of that model to the Netherlands from a production facility in Plymouth, MI, about 30 miles west of Detroit. Right now, the SP:01 is being worked on in Europe, Malaysia's Paultan.org says. That 201-horsepower model can go from 0-62 miles per hour in 3.7 seconds and has a single-charge range of about 190 miles. That model is expected to be priced at about $135,000. Detroit Electric is also working on a 2+2 EV based on the Lotus Evora, and, while government approvals await, the four-seater may be available for sale as soon as early 2016.