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Lotus shows how drivers will be able to change the Evija's behavior

Lotus published footage of the Evija, its first series-produced electric car, undergoing shakedown testing on its Hethel, England, track. It also detailed the model's different driving modes, and the effect they'll have on the powertrain. Electric technology is heavy, and Lotus is known for making ultra-light cars, so engineers walked a fine line as they developed the Evija. Gavan Kershwa, the brand's director of vehicle attributes, explained his team managed to give the 2,000-horsepower coupe the handling enthusiasts expect from a mid-engined model by placing the lithium-ion battery pack, which is the heaviest part of the car, directly behind the passenger compartment. Matt Windle, the company's research and development boss, told Autoblog composite materials and clever packaging help offset the battery's weight. The part the steering column is mounted to is also used as a ducting for the climate control system, for example. All told, the Evija tips the scale at approximately 3,700 pounds. Enthusiasts will have five driving modes, named Range, City, Tour, Sport and Track, at their fingertips. Range mode caps the car's output at 1,000 horsepower and 590 pound-feet of torque and makes the Evija rear-wheel drive to maximize driving range. City makes the Evija easier to drive around town, while Tour lets the driver choose between rear- and all-wheel drive while raising the powertrain's output to 1,400 horsepower. Sport puts 1,700 horsepower and 1,254 pound-feet of torque under the driver's right foot, and it tweaks the various stability control systems to improve traction. Finally, Track unleashes the car's full potential while dialing in the highest level of torque vectoring. It also changes the chassis settings, according to the company. Lotus will continue fine-tuning the Evija in the coming months, and production is scheduled to start in 2021. Though it was delayed by the ongoing coronavirus pandemic. 130 units are planned, and Autoblog can confirm the first year of production is sold out — but there are still build slots available, contrary to what some sources are reporting. Looking ahead, Windle told us the Evija is a trailblazer whose design language and technology will permeate future models.  Related Video: Green Lotus Coupe Electric Performance

Coca-Cola returning to F1 with Lotus sponsorship [w/videos]

Even before Red Bull Racing became a record-breaking three-time Constructor's Champion in Formula One, it has dominated conversations both as a team and as an energy drink. After seven years of "Red Bull this" and "Red Bull that," Coca-Cola is reportedly ready to jump into the F1 fray with its Sweden-based energy drink Burn.
Rumors had placed Coca-Cola's entry with McLaren F1, but it's actually Lotus that has secured the deal. We have no idea what the sponsorship will look like, but the website for Burn says that "We [intend] to foster that creativity by incorporating art and music in a way that will break the conventions of traditional F1 sponsorship," Lotus F1 team principal Eric Boullier adding "We are excited to partner with burn to build a new and innovative model for sponsorships that will combine experiences, content creation and social media..."
Since most - including this writer - have no idea what Burn is, we've included a couple of Burn commercial spots to help get us up to speed, which you'll find below. The 2012 season hasn't even ended, and we're already looking forward to 2013...

Lotus pumps Exige up to 430 horsepower

It seems that every few months or so Lotus has yet another lighter, faster version of one of its cars, usually with an emphasis on the lighter part. This time, the latest, fastest Lotus gets a big bump in power. It's the Lotus Exige Cup 430, and it shares its supercharged V6 with the recently launched Evora GT430. That means it makes 430 horsepower, an impressive 55 more than the 375-horsepower Exige Cup 380. It also produces 325 pound-feet of torque. That engine is impressive enough in the Evora GT430, but it becomes pretty breathtaking in the Exige, which weighs about 2,410 pounds. Though that's slightly heavier than the Cup 380, the overall power-to-weight ratio has improved, and Lotus says the 430 can fly to 60 mph in just 3.2 seconds from a standstill. It also boasts a higher top speed than the 380, at 180 mph, which is 5 mph more than the 380. Perhaps more impressive is the fact the Exige Cup 430 is the fastest road car Lotus has tested at its Hethel race track, beating the track-oriented 3-Eleven road car by 1.2 seconds. Among the other interesting features of the Exige Cup 430 are the three-way adjustable shocks as well as adjustable front and rear anti-roll bars. More of the car's total downforce, 45 percent to be precise, acts on the front now, compared with 36 percent on the Cup 380. Four-piston brake calipers are used at each corner. It also comes with a number of weight-saving features as standard, including the lithium-ion battery and titanium exhaust. It can also be optioned to be a legitimate race car with an FIA-legal roll bar and airbag delete. But just the stock car isn't cheap. It has three different price tags depending on whether you purchase it in the U.K., Germany, or France. But the cheapest price in dollars comes from the U.K. where it retails for GBP99,800, or just shy of $131,000 at current exchange rates. Related Video: Featured Gallery Lotus Exige Cup 430 View 9 Photos Image Credit: Lotus Lotus Coupe Lightweight Vehicles Performance