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2018 Lincoln Navigator ad has more weird Matthew McConaughey

Now that new 2018 Lincoln Navigators are on their way to dealers, it's once again time for Matthew McConaughey to be weird behind the wheel in a new commercial. Things start out normally enough with the actor sitting in the SUV at a railroad crossing. But don't worry, it gets strange soon enough because for the rest of the commercial, McConaughey just drums on the Lincoln's steering wheel, a bit like in that disconcerting lunch scene in The Wolf of Wall Street. And the whole time, the actor doesn't say a word. He just drums along to the train and the crossing bells. Then he drives away. And that's it. It's just McConaughey drumming. The ad actually doesn't even show much of the Navigator, and obviously there isn't a word said about it. The most you might be able to learn about the Navigator from this commercial is that it's an SUV, it has an interior that has chrome and leather, and it has those "piano key" buttons for the shifter. We get that the first McConaughey commercials went viral and were frequently parodied for how bizarre they were, and the last Continental ad was also pretty off-the-wall. That was all good for getting attention from younger buyers, but we wonder if these ads are losing their punch and effectiveness. And if they have, then this ad doesn't do anything else to give buyers a sense of what the Navigator is. That's a shame, because the newest Navigator has a lot going for it. Instead, we get McConaughey drumming. Enjoy. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Celebrities Marketing/Advertising Lincoln SUV Luxury Videos lincoln navigator

Trump did talk to Bill Ford, but the Kentucky plant was never moving to Mexico

President-elect Donald J. Trump has been butting heads with Ford for a while now. A lot of it seems to stem from misunderstanding or misrepresenting facts about how the automaker currently does business and its plans for the future. After a sit-down with executive chairman Bill Ford Jr., the misunderstandings continue, but Trump has apparently convinced the company to make some changes. During his campaign, Trump claimed that Ford was going to fire US workers and move manufacturing to Mexico. That wasn't the case – yes, Ford planned to transfer Focus and C-Max production from Wayne, Michigan, to Cuautitlan, Mexico, but no, that wouldn't mean anyone losing their job. The Wayne plant will continue to operate, and likely busier than before, as it will be the home of the new Bronco and Ranger. So Ford CEO Mark Fields responded with the facts, and then chairman Bill Ford Jr. sat down with Trump over the summer. Things apparently weren't resolved to Trump's satisfaction, so he and Bill Ford spoke on the phone yesterday as he claims in this tweet: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Let's pick that apart. First off, it's not a Lincoln plant, per se – the Louisville Assembly Plant currently builds the Ford Escape and Lincoln MKC, two small crossovers that share a platform. Ford was considering moving MKC production out of Kentucky to Mexico, but it would not have resulted in many lost jobs if any – the union had already agreed to moving the MKC in 2015 negotiations, and taking production of the slow-selling Lincoln out of the plant would open up capacity for more Fords. Be that as it may, Ford has decided not to move MKC production out of the plant, either for political reasons of placation or because it didn't make the greatest deal of business sense, maybe a combination of the two. That means Trump isn't really saving any American jobs in the short term. If anything, this move could keep Ford supply-constrained and result in reduced sales, which in turn brings the company less money and affects the bottom line and all employees. But that's speculation, so we won't tweet it. There is of course the possibility that Ford will be convinced, either by sheer will or by a more attractive trade situation, to invest in increased US production, which could bear fruit later on. We are told by Ford that the two men did in fact speak yesterday.

Junkyard Gem: 1972 Lincoln Continental Mark IV

For most of the period from the middle 1950s through the late 1990s, the Lincoln Marks were the most expensive cars Americans could buy from the Ford Motor Company. During the 1970s, the Mark III, Mark IV, and Mark V personal luxury coupes were built on the same chassis as the then-massive Thunderbird, with curb weights hovering around 5,000 pounds. Here's a 1972 Mark IV, from the year when engine power really started its Malaise Era fall off a cliff, photographed in a Denver-area self-service yard. The list price on this car started at $8,640, which amounts to something like $61,445 in 2022 bucks. That was quite a bit less than the $10,634 Mercedes-Benz 280 SEL 4.5, though the Benz had the more powerful V8 engine. Power ratings had just gone to net rather than gross numbers, so this massive 460-cubic-inch (7.5-liter) V8 was rated at just 224 horsepower (ever-stricter emission rules knocked actual power down as well). At least the torque was still pretty good, at 342 pound-feet. Runs on regular gas! This car clearly spent quite a while, probably at least a couple of decades, sitting outdoors in the harsh Colorado climate. The seat upholstery is deeply irradiated. The padded vinyl roof didn't fare well beneath the sun. Someone has torn apart the dash, but you can still see the classy Cartier clock hiding in the wreckage. There's some rust, enough to scare off anyone who might have been interested in performing a restoration. The Continental Mark IV's main rival was the Cadillac Eldorado, which was slightly smaller and (marginally) less packed with bling. The '72 Imperial LeBaron was cheaper and boasted one more horsepower than the Mark IV, but seemed stodgy next to the devil-may-care Lincoln. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. More than 8,000 owners of that luxury car switched to Continental for '71.