1978 Lincoln Mark V 2-door , Survivor, 67k Miles, 460, Full Power, Alloy Wheels on 2040-cars

Auto blog

Monochromatic Package spreads to Lincoln's Corsair, Nautilus, and Aviator

Lincoln is catering to buyers seeking a mostly chrome-free SUV by making the optional Monochromatic Package available on the Corsair, the Nautilus, and the Aviator. It was inaugurated by the Navigator in 2019. Inspired by current trends in fashion and interior design, the Monochromatic Package bundles a darker grille, tinted emblems, body-colored mirrors, and darkened trim pieces all around. It also includes black 20- or 22-inch alloy wheels, depending on the model. Lincoln made no mention of modifications in the cabin. 2021 Corsair and 2021 Aviator buyers who tick the Monochromatic Package box will be asked to choose from three colors named Pristine White, Infinite Black, and Asher Gray, respectively. The Monochromatic-equipped 2020 Nautilus will exclusively be offered in Infinite Black, while the 2020 Navigator carries on with Pristine White, Ceramic Pearl, and Infinite Black as its color options when buyers add the package. Lincoln hopes expanding the Monochromatic Package's availability will allow its SUVs to keep building momentum, but pricing information hasn't been announced yet. For context, the chrome-free look costs $3,495 on the 2020 Navigator, and it's exclusively offered on the mid-range Reserve model priced at $83,665. Like parent company Ford, Lincoln is increasingly reliant on its crossovers and SUVs. It confirmed its last two sedans, the MKZ and the Continental, will retire without a replacement in sight after the 2020 model year.

Lincoln Continental suicide doors: A lot has changed since 1961

It looks like we've hit peak Lincoln Continental for the 21st century with the Coach Door Edition. At least, 80 people will be enjoying the best that Lincoln (and Cabot Coach Builders) can offer. We figured now was a perfect time to look back at the original Continental with suicide doors, now that there's a return to form. Make sure to scroll through the barrage of historical Continental photos Lincoln provided to us from its archive above. Lincoln was aiming to offer a design throwback to the 1961 Continental with its return to suicide doors. Back then, Lincoln wanted a car to compete with GM's " Standard of the World," ergo Cadillac. The goal was to make a car so enticing that people might want to buy a Lincoln instead of a Cadillac as their next luxury-mobile. It never stomped down Cadillac, but the Continental made a strong statement. Sales spiked at 54,755 Continentals in 1966 – Cadillac sold 196,685 cars that same year. For nine years (1961-1969), Lincoln made the Continental with suicide doors as the only option (barring the two-door coupe introduced in 1966). The car was offered as a four-door convertible or hardtop for most of the suicide-door generation, but the convertible was dropped after 1967. It was the droptop that was most iconic, and the car many of us picture today when thinking about that Continental. The pillar-less look of the Convertible with the top removed and the doors swung wide exudes class and luxury. This generation of Continental appeared in movies like "James Bond's Goldfinger", and more recently in "The Matrix." Celebrities owned them back in the day. Who doesn't want to exit their large convertible through suicide doors onto the red carpet, right? 2019 Lincoln Continental Coach Door Edition View 51 Photos Obviously, Lincoln wanted the normal Continental released for model year 2017 to take the world by storm. As rumors swirl of its untimely death after 2020, it's safe to say the new Continental hasn't exactly done that. What if it had suicide doors to begin with? Would we have been looking at the next Mercedes beater? Probably not. But still, we would have been blown away if that's what Lincoln showed us at the 2016 Detroit Auto Show. Maybe those in the market would have been too. The new Continental with suicide doors serves an entirely different purpose than the original. Producing only 80 of them makes sure of that. Maybe a few celebrities will buy one, but this one won't have the same cultural impact of the old.

Lincoln to resurrect old nameplates for China?

Judging by the success that many luxury automakers are currently experiencing in China, it's no surprise that Lincoln plans to take advantage of the situation by peddling its wares across the Pacific. Lincoln will open its first Chinese dealership next year, but potential buyers there won't be mucking through the same alphabet soup of car names found in American showrooms. USA Today reports that Ford's luxury car division could revert back to legacy names (like Continental and Zephyr) in China while keeping the MK_ names here in North America.
In speaking to Ford exec Jim Farley during the LA Auto Show, USA Today says that Lincoln could switch its naming structure as models are refreshed. Farley didn't confirm that the naming revamp would be a China-only decision, but article leaves little hope that American buyers will get to see the return of classic names anytime soon.
Why would Ford rehash old Lincoln names for China only? Buyers there seem to have a better historical associations with the nameplates than in the US. Chinese also still hold Lincoln in high regard, associating the marque with use by prominent government officials.