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Conan O'Brien takes McConaughey's Lincoln ad to its logical conclusion

We all had to see this coming. Conan O'Brien has released a parody of Matthew McConaughey's new ads for the 2015 Lincoln MKC and remixed them with lines from one of his most critically acclaimed recent roles.
The now much darker commercial probably isn't how Lincoln would prefer the MKC to be marketed, but really in a few of the actual ads, McConaughey already seems moments away from breaking into a full Rustin Cohle from True Detective impression. The cadence and tone of his voice are just so close to that character, especially in the one where he's talking to the bull standing in the middle of the road. It very nearly verges on parody anyway; Conan is just turning all of this up to 11.
It's a little surprising that the writers didn't dig a little deeper into the McConaughey oeuvre for the parody. Maybe McConaughey could have taken the MKC for a party at the Moon Tower from Dazed and Confused. In any case, it's worth a quick watch, so check it out.

Lincoln owners in San Diego, your chauffeur awaits

In an effort to make up lost market share, Lincoln is trying desperately to differentiate itself from other luxury automakers. The automaker is offering and expanding a number of services aimed at setting itself apart not only from Mercedes-Benz, Lexus, and Audi, but also the Fords that so often share showroom space. One such offering, the Lincoln Chauffeur, is expanding beyond its initial rollout in Miami, Florida, across the country to San Diego, California. The concept is simple. For $30/hour, a chauffeur will drive you around in your own vehicle, stopping at the store, the gas station, or even at school to pick up the kids. The chauffeur can do these things with or without you present, meaning the driver can drop you off at the airport and return the car home, allowing others to use the car rather than leaving it parked at the airport. The service is available to old and new Lincoln owners, though the former get eight free hours to try the service. San Diego was part of a planned expansion. If things continue to go well, look for further rollouts in cities across the country. Related Video: News Source: Lincoln via Automotive News Lincoln Ownership

2020 Lincoln Corsair First Drive | Compact 'American luxury'

SAN FRANCISCO — Lincoln almost left the building. Word is that former Ford CEO Alan Mullaly, who had come from the airline business and did not have any special affection for historically significant auto brands, was ready to kill off Lincoln after Ford divested itself of its European luxury portfolio. Other Ford executives were able to persuade him to keep it, but then had to come up with a way to make the division relevant. Selling warmed-over Fords wouldnÂ’t cut it going forward, and attempting to emulate the Germans (as Cadillac has tried to do) didnÂ’t seem viable. It was decided Lincoln would proffer “American luxury,” but what did that mean? The 2020 Lincoln Corsair is the latest answer to that question. Like its preceding bigger siblings, the Navigator and Aviator, it offers true design differentiation from Ford with a look all LincolnÂ’s own, and an emphasis not just on luxury features but a better ownership experience. Proper names are back too, which is why we're reviewing the "Corsair" and not the second-generation MKC. Like that predecessor, the Corsair shares its architecture with the Ford Escape, albeit the all-new version. Despite their common bones, none of the body panels are the same. Instead, the look is right at home with the brandÂ’s larger SUVs, featuring many of the same styling cues that include the now-familiar Lincoln grille, gently tapered roofline, blacked out pillars and long, slim taillights  The Corsair has more sculpted flanks and a more pronounced shoulder, but the resemblance to the Aviator in particular is strong, and it's no surprise that both SUVs were penned by the same man: Kemal Curic, who has now ascended to the head design spot at Lincoln. Compared to the MKC, overall length is 1.4 inches greater, the wheelbase is 0.8 inch longer, and the vehicle is 1.1 inches lower. That puts the CorsairÂ’s exterior dimensions between the Audi Q3 and Q5 or the BMW X1 and X3. Its closest dimensional doppelganger is the Cadillac XT4, which will likely be its closest rival. The CorsairÂ’s interior echoes the exterior design with a horizontal theme that makes the cabin feel bigger. Vents stretch across the dash, and above them (in the Reserve model) is an inset band of striped silver metallic trim. The center stack floats above the console, making for an airier environment and leaving room for additional stowage, which is plentiful.