2011 Lincoln Mkt Awd on 2040-cars

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Art students explore what a Lincoln might look like in 2040

Lincoln gave students at the ArtCenter College of Design an unusual challenge. It asked them to sketch their idea of what its cars will look like in the year 2040, and it instructed them to team up with students specializing in other fields (including film and illustration) to create a short movie that depicts their concept, the environment it operates in, and the folks who drive it. Over a year in the making, the final submissions have been presented to the public. "More than just the vehicles themselves, we were looking for that great narrative development, that rich storytelling. It's so important to understand the future ecosystem in which a concept vehicle will live," explained Jordan Meadows, the global strategic design specialist for Lincoln, in a statement.  Four teams of students participated in the project, which Lincoln called Quiet Flight 2040. Students received a basic set of guidelines that helped them create what the Ford-owned firm referred to as "the ultimate beautiful gliding human sanctuary," a term that's intentionally open to interpretation. Four body styles were chosen: a two-passenger car, a four-passenger vehicle, a different four-passenger model with a higher, SUV-like ride height and a six-seater. Participants created the concepts from scratch and showcased them in short films. The design studies are crammed with futuristic features, including autonomous driving systems, a technology that displays images on the dashboard, touchscreens embedded into the door windows, and a lounge-like interior that wouldn't look out of place at the Consume Electronics Show (CES). One is a crossover with a fastback-like roof line, another is a stately sedan, a third is an elegant coupe and the last is a van-like vehicle that looks like nothing Lincoln has ever built before. Nothing suggests these concepts will be built, let alone approved for production. What's certain is that, from a student's perspective, Lincoln's future looks a lot different than Polestar's. Volvo's upmarket offshoot held a similar contest in late 2020, and the finalists returned with a sci-fi blimp, an electric yacht and an autonomous pod. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2020 Lincoln Aviator Back Seat Review | Autoblog

Lincoln hijacks Cadillac's 'Dare Greatly' tagline

Talk about comedy - not even 24 hours after Cadillac teased its CT6 while inviting us to "Dare Greatly" during the Oscars telecast, Lincoln was doing the same but on Google. An anonymous tipster informed us the day after the Oscars that typing "dare greatly" into Google returned two ads before the search results. When we checked it over the course of a few hours, the first ad was always for Cadillac and either read, "Cadillac - Dare Greatly - Only those who dare drive the world forward," or, "Cadillac - Dare Greatly - It's not the critic who counts, it's the man in the arena." (On a side note, come on, Cadillac - "the man in the arena?" Well. It's a quote. Suppose that's all right, then.) The second result was for Lincoln and read, "Dare Greatly - It's not about making a statement, it's about doing what you love," with the associated URL being www.lincoln.com/dare+greatly. The first time we clicked it, it went to the Lincoln homepage showing the 2015 MKZ Hybrid. The second time, we got a page saying that the Lincoln site wasn't available; the Lincoln site was fine, the link didn't work. There's no reference to the Google joke at the Lincoln site - this was just about getting eyeballs. The English have the perfect phrase for Lincoln's provocation: "You've got some cheek!" We think it cunning, dastardly, and funny, and there's no doubt it worked - they knew people would flock to search the term. One of our competitors, Autotrader, said that within an hour of the first of four Cadillac spots airing during the Oscars, car searches for Cadillac vehicles climbed 53 percent from pre-Academy Award coverage levels. Searches for Cadillac cars were up 120%, they said. If this is Round One of our homegrown scrappy old-timers going at it, we're all for it. News Source: Google Marketing/Advertising Cadillac Lincoln Luxury

Ford recalls Explorer and Lincoln MKC for fire hazard

The Basics: Ford will recall 5,536 examples of the 2016 Explorer and 2015-2016 Lincoln MKC. The Explorers have build dates between October 20, 2014, and January 28, 2016, at the Chicago Assembly Plant. The MKCs are from between November 25, 2013, and January 25, 2016, at the Louisville Assembly Plant. In total, there are 3,129 total affected examples of the 2015-2016 Lincoln MKC and 2,407 examples of the 2016 Ford Explorer. Of these, 1,543 are in the US and 3,993 are in Canada. The Problem: The combination of the engine block design and the block heater in these vehicles can cause the part to overheat when plugged in. Injuries/Deaths: None reported, but there are two cases of underhood fires in Canada. If you own one: Ford will begin notifying owners during the week of May 16, company spokesperson John Cangany tells Autoblog. Related Video: Ford issues safety recall for certain 2015-2016 Lincoln MKC and 2016 Ford Explorer vehicles to replace engine block heaters Ford is issuing a safety recall for approximately 5,500 2015-2016 Lincoln MKC and 2016 Ford Explorer vehicles to remove the heaters and replace them with an updated design. The engine block design, coupled with the particular block heater installed in these vehicles, causes the unit to be susceptible to overheating when the vehicle is parked and the block heater is plugged in –increasing the risk of an underhood fire. Ford is aware of two reports of underhood fires in Canada, but is not aware of any accidents or injuries related to this issue. Affected vehicles include certain 2015-2016 Lincoln MKC vehicles built at Louisville Assembly Plant, Nov. 25, 2013 through Jan. 25, 2016 and certain 2016 Ford Explorer vehicles built at Chicago Assembly Plant, Oct. 20, 2014 through Jan. 28, 2016. There are 5,536 vehicles affected by the issue, including 3,129 2015-2016 Lincoln MKC and 2,407 2016 Ford Explorer vehicles, with 1,543 of the affected vehicles in the United States and federalized territories and 3,993 in Canada. Dealers will remove and replace the engine block heater with an updated design and, if needed, replace the cord at no cost to the customer.