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Lincoln MKC crossover headed for Detroit

Fresh off the launch of the stylish new MKZ sedan, the newly named Lincoln Motor Company is reportedly preparing for a lineup expansion. According to TheDetroitBureau.com, the first new product joining the Lincoln brand is a small crossover based on the Ford Escape said to be called the MKC. We saw this machine testing a few months ago, and while we were hoping the name might be reserved for a future two-door model or even the diminutive Concept C hatchback, it looks like the "C" will stand for compact crossover instead.
The report also says that this crossover will be making its debut next month at the 2013 Detroit Auto Show, so we'll have to wait until then to see what the new model looks like. Unlike the MKX, which is based off the Ford Edge, we would expect there to be a lot more differentiation between the MKC and the Escape like Ford managed to do with the newest Fusion and MKZ.
In addition to the new MKC, the article states new MKS and Navigator designs are expected to debut by 2014.

2022 Lincoln Corsair starts at $37,300

A week ago, we posted on price increases and reductions Ford applied to the 2022 Escape. Ford Authority reveals that automaker money men have been working similar equations on MSRPs for the Escape's platform mate, the 2022 Lincoln Corsair. Similar to what was done with the Escape, the Corsair sees a small increase on one of the lower trims and reductions on the upper trims. The discounts are offset slightly by the destination charge going up by $100, from $1,095 to $1,195. The entry-level, front-wheel-drive Corsair only goes up by that higher destination charge, its MSRP sticking at $36,105 and coming to $37,300 after destination. Sending power to the rear wheels raises the price by $200, half of that in the MSRP, totaling $39,600.    The Corsair Reserve with front-wheel drive comes down by $2,125, to $42,020. Opting for all-wheel drive shaves the discount a tad to $2,025, for a total of $44,320. This is no freebie, the reduction coming thanks to product planners removing the 14-speaker Reveal Audio System from the list of standard equipment. Putting that stereo back into the Reveal will cost $3,300, but that price is the result of combining options packages so it does include extra equipment. Audiophiles need to choose the Luxury Package, which costs $2,200; however, in order to get the Luxury, they'll also need to choose the $1,100 Elements package, a cold-weather group with features like a heated steering wheel and seats, and windshield wiper de-icer.    Note, at the time of writing, the Corsair Reserve configurator is a little confusing. It still lists the "Revel Audio System with 14-Speakers including Subwoofer" as standard under the Radio Type tab. Under Audio Upgrade, it lists "Lincoln Premium Audio System with 14-Speakers Including Subwoofer," and wants to charge $3,300 for that. This is backward. The Lincoln Premium Audio is a 10-speaker system, and it's the one that comes standard in 2022.  The Corsair Grand Touring, which only comes with all-wheel drive, drops $60 on MSRP but overall climbs by $40 with the destination charge, to $51,525. The Corsair, like the Escape, is due for a refresh for the 2023 model year that could bring a new powertrain besides the expected interior revisions. A brand new Escape/Corsair duo has been predicted for 2025. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Lincoln to resurrect old nameplates for China?

Judging by the success that many luxury automakers are currently experiencing in China, it's no surprise that Lincoln plans to take advantage of the situation by peddling its wares across the Pacific. Lincoln will open its first Chinese dealership next year, but potential buyers there won't be mucking through the same alphabet soup of car names found in American showrooms. USA Today reports that Ford's luxury car division could revert back to legacy names (like Continental and Zephyr) in China while keeping the MK_ names here in North America.
In speaking to Ford exec Jim Farley during the LA Auto Show, USA Today says that Lincoln could switch its naming structure as models are refreshed. Farley didn't confirm that the naming revamp would be a China-only decision, but article leaves little hope that American buyers will get to see the return of classic names anytime soon.
Why would Ford rehash old Lincoln names for China only? Buyers there seem to have a better historical associations with the nameplates than in the US. Chinese also still hold Lincoln in high regard, associating the marque with use by prominent government officials.