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McConaughey's bizarre new Continental ad is perfect parody material

So let's say you're running a car company and have a luxurious new flagship sedan and need to advertise it. What do you do? Did you answer with "film a commercial with a barely coherent Hollywood actor standing in a pond?" If so, perhaps you work for Lincoln, which brought back Matthew McConaughey to do another bizarre car ad. It starts with McConaughey and a Continental standing on a body of water. He starts talking about staring (or not staring) at the Conti, and then about sitting in the back seat (or not). The ad then cuts to McConaughey in the back who replies to the McConaughey in the front seat. Presumably, there are two McConaugheys at this point, and the front seat one just laughs in a slightly unsettling manner. He then makes a clicking noise, closes the center console and drives away. You can't make this stuff up. It's thoroughly strange, but we can't say we're entirely surprised. When Lincoln first launched some bizarre ads with McConaughey muttering sweet nothings about the MKC, the company got loads of attention. Admittedly a lot of that attention was to make fun of it, but you know the old saying that there's no such thing as bad press. Lincoln even brought him back for an encore in ads for the MKX and MKZ. In truth, we're also glad to see another bizarre Lincoln ad, mostly because we're hoping for another round of great parodies like the classic Jim Carrey spoof that aired on Saturday Night Live. Check out the ad above to see the strangeness. Related Video:

Lincoln Aviator could make a comeback

The idea of Lincoln dropping its alphanumeric scheme in favor of real names was welcomed by fans of the marque and even appeared possible after the rousing reception to the Continental concept. Now, rumors suggest that the next of the luxury brand's nameplates to see a possible revival just might be the Aviator. Don't get your hopes up quite yet, though. The Truth About Cars admits that this tip comes from a second-hand source, but the person reports that Lincoln has a project codenamed Aviator as a model based on the Explorer. There's evidence to give the rumor some shaky support, though. Ford already has the trademarks for the name and AV8R. Also, an Explorer-based vehicle in 2019 is included for the brand's predictions in the recent Car Wars forecast. Autoblog reached out to company spokesperson Sam Locricchio, but he would not speculate about future products. The same source claims to The Truth About Cars that the Blue Oval might not replace the Ford Flex or Lincoln MKT when the current generations come to an end. Also, the next-gen Expedition and Navigator could use 10-speed automatics and follow the F-150 to get aluminum bodies, which is also already rumored. Although, all of this should be taken with a big grain of salt until anything more official has arrived. Lincoln spokesperson Stephane Cesareo gave The Truth About Cars no comment on the rumor, but said, "By 2020, we expect to expand the segments that we participate in by adding two new nameplates to the Lincoln brand. We have not provided any indications about the products or their names." Related Video:

New Lincoln Nautilus teased with massive interior screens

The next-generation Lincoln Nautilus is officially slated for reveal on Monday, April 17, according to a teaser video just released on Lincoln’s social media channels. LincolnÂ’s mid-size two-row SUV is definitely due for a big update, and one look at the teaser suggests weÂ’re getting exactly that. Instead of giving us a glimpse of the exterior, Lincoln trained the camera inside. The video appears to be of a welcome lighting sequence played over multiple massive screens, starting on a central infotainment screen and then transitioning to additional displays further up on the dashboard. The pattern of dancing light then appears to reach out of the screen and onto the door panels where strips of physical LED lights are “lit” by the light transitioning from the screens. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The whole sequence is rather dramatic, but it allows us a glimpse of whatÂ’s happening inside the new Nautilus. For one, the interior is chock-full of screens. The giant display on the dash appears to stretch from one pillar to another, so weÂ’re looking at a full-width display. An oddly shaped steering wheel can be seen by the light of the screen — it looks more square than round, as the top portion is cut off. Below those top screens, a regular-looking infotainment screen is put front and center. We canÂ’t see much else, but the NautilusÂ’ reveal is coming soon enough, so look out for a debut on Monday next week. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.