1969 Lincoln Continental 460 4v Carb White Outside Light Blue Interior 120,000m on 2040-cars

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Lincoln Continental death looms with changes at Flat Rock Plant

Ford's Flat Rock Assembly plant just south of Detroit produces the Ford Mustang and the Lincoln Continental. Automotive News reports that the automaker plans to produce two battery-electric crossovers at the facility, the EVs scheduled for sale in the 2023 model year. The EVs were previously meant to be built in Ford's Cuautitlan Stamping and Assembly plant in Mexico, which builds the Fiesta. According to the AN piece, moving the EVs to Michigan means the end of Lincoln Continental production in the U.S. Sunset is expected in "late 2021" for a sedan that is just three years old, and that never got the momentum to assert itself and reassert the Continental nameplate. The Continental has been on death watch since at least March 2018, when Ford Authority reported that the luxury sedan wouldn't get more than one generation. The changing of several guards in the top ranks scotched a plan to move the Continental onto the CD6 platform for rear- and all-wheel-drive vehicles. In September 2018, Jalopnik put more meat on those crossbones, saying Flat Rock workers alleged the big Lincoln could bid adieu as soon as this year, and automaker insiders had seen production merely scheduled — not approved — for 2020, with nothing beyond that. Then, as now, Ford appears to be leaving open the possibility for Continental production to continue in China, and just maybe be exported here. The two twinned midsized EVs, using the codenames CDX746 and CDX747, would come in Ford and Lincoln flavors. Said to be roughly the size of the Ford Edge/Lincoln Nautilus platform siblings, the automaker has requested suppliers gear up for annual production of up to 65,000 units between the two models. When they arrive, they'll form part of the 16 EVs Ford plans to have on the market worldwide by 2022. The others we know of so far are the crossover that will channel the Mustang, an electric F-150 pickup, and an EV project with Rivian.

Lincoln Continental suicide doors: A lot has changed since 1961

It looks like we've hit peak Lincoln Continental for the 21st century with the Coach Door Edition. At least, 80 people will be enjoying the best that Lincoln (and Cabot Coach Builders) can offer. We figured now was a perfect time to look back at the original Continental with suicide doors, now that there's a return to form. Make sure to scroll through the barrage of historical Continental photos Lincoln provided to us from its archive above. Lincoln was aiming to offer a design throwback to the 1961 Continental with its return to suicide doors. Back then, Lincoln wanted a car to compete with GM's " Standard of the World," ergo Cadillac. The goal was to make a car so enticing that people might want to buy a Lincoln instead of a Cadillac as their next luxury-mobile. It never stomped down Cadillac, but the Continental made a strong statement. Sales spiked at 54,755 Continentals in 1966 – Cadillac sold 196,685 cars that same year. For nine years (1961-1969), Lincoln made the Continental with suicide doors as the only option (barring the two-door coupe introduced in 1966). The car was offered as a four-door convertible or hardtop for most of the suicide-door generation, but the convertible was dropped after 1967. It was the droptop that was most iconic, and the car many of us picture today when thinking about that Continental. The pillar-less look of the Convertible with the top removed and the doors swung wide exudes class and luxury. This generation of Continental appeared in movies like "James Bond's Goldfinger", and more recently in "The Matrix." Celebrities owned them back in the day. Who doesn't want to exit their large convertible through suicide doors onto the red carpet, right? 2019 Lincoln Continental Coach Door Edition View 51 Photos Obviously, Lincoln wanted the normal Continental released for model year 2017 to take the world by storm. As rumors swirl of its untimely death after 2020, it's safe to say the new Continental hasn't exactly done that. What if it had suicide doors to begin with? Would we have been looking at the next Mercedes beater? Probably not. But still, we would have been blown away if that's what Lincoln showed us at the 2016 Detroit Auto Show. Maybe those in the market would have been too. The new Continental with suicide doors serves an entirely different purpose than the original. Producing only 80 of them makes sure of that. Maybe a few celebrities will buy one, but this one won't have the same cultural impact of the old.

Lincoln's second, more traditional, Super Bowl commercial

For its second Super Bowl commercial, Lincoln Motor Company has stepped away from the Max Ernst-ian surrealism of the "Steer the Script" spot. No Germans, no turtles, no aliens nor alpacas this time, just a 30-second run through the ways in which Lincoln sees the 2013 MKZ as a rebirth of the brand and everything a luxury consumer would want.
The kind of traditional spot that could run any time of year, the only question we had after watching it was: "Wait - was that... Abraham Lincoln?" Along with the press release from Lincoln, you can view the spot below.
If you want a deeper look and criticism into Lincoln's "Steer The Script," ad, have a read of AOL Autos' column: Lincoln's Super Bowl Ad is a Flop, written by Pete Bigelow.