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Bring back the Bronco! Trademarks we hope are actually (someday) future car names

Trademark filings are the tea leaves of the auto industry. Read them carefully – and interpret them correctly – and you might be previewing an automaker's future product plans. Yes, they're routinely filed to maintain the rights to an iconic name. And sometimes they're only for toys and clothing. But not always. Sometimes, the truth is right in front of us. The trademark is required because a company actually wants to use the name on a new car. With that in mind, here's a list of intriguing trademark filings we want to see go from paperwork to production reality. Trademark: Bronco Company: Ford Previous Use: The Bronco was a long-running SUV that lived from 1966-1996. It's one of America's original SUVs and was responsible for the increased popularity of the segment. Still, it's best known as O.J. Simpson's would-be getaway car. We think: The Bronco was an icon. Everyone seems to want a Wrangler-fighter – Ford used to have a good one. Enough time has passed that the O.J. police chase isn't the immediate image conjured by the Bronco anymore. Even if we're doing a wish list in no particular order, the Bronco still finds its way to the top. For now (unfortunately), it's just federal paperwork. Rumors on this one can get especially heated. The official word from a Ford spokesman is: "Companies renew trademark filings to maintain ownership and control of the mark, even if it is not currently used. Ford values the iconic Bronco name and history." Trademarks: Aviator, AV8R Company: Ford Previous Use: The Aviator was one of the shortest-run Lincolns ever, lasting for the 2003-2005 model years. It never found the sales success of the Ford Explorer, with which it shared a platform. We Think: The Aviator name no longer fits with Lincoln's naming nomenclature. Too bad, it's better than any other name Lincoln currently uses, save for its former big brother, the Navigator. Perhaps we're barking up the wrong tree, though. Ford has made several customized, aviation themed-Mustangs in the past, including one called the Mustang AV8R in 2008, which had cues from the US Air Force's F-22 Raptor fighter jet. It sold for $500,000 at auction, and the glass roof – which is reminiscent of a fighter jet cockpit – helped Ford popularize the feature. Trademark: EcoBeast Company: Ford Previous Use: None by major carmakers.

2019 Lexus UX Review and Buying Guide | More Lexus, less Corolla, please

The 2019 Lexus UX is the smallest and cheapest Lexus you can buy, and the UX 250h hybrid model just barely misses out being the most fuel efficient. As an entry into the Lexus brand, this subcompact crossover is generally an impressive effort, embodying the design, quality, features and driving experience we've come to expect – albeit with understandable cutbacks made to achieve its lower price. However, the UX faces stiff competition. It has one of the smallest cabins in a segment not known for its spaciousness, and its Remote Touch tech interface constantly frustrates. And while fuel economy is exceptional for the segment, its acceleration is underwhelming regardless of whether you get the UX 250h or gas-only UX 200. Worse still, you can only get the latter with front-wheel drive. In other words, this is a car with distinct highs and lows. What's new for 2019? The Lexus UX is an all-new model for 2019. It is mechanically based on the same platform that underpins most new Toyota models such as the Toyota C-HR and Toyota Corolla, as well as the Lexus ES sedan. It slots into the bottom of the Lexus SUV lineup below the NX. What's the interior and in-car technology like? From the comfortable and supportive driver seat, the UX looks and feels like a proper Lexus. The design is consistent with, but, refreshingly, not a copy of other models. There are common details like the drive mode setting selectors that sprout from the instrument panel and the F-Sport's sliding gauge cluster within, while the available 10.25 infotainment display is perched atop a low, flat dash. The materials covering the dash and front doors are appropriate for this luxury price point and consistent with the ES 350, if not higher-priced Lexus models. By contrast, the hard plastic door panels in the rear are disappointingly more consistent with a Toyota Corolla. However, the UX features unique touches (we like the contrast-color dash and door trim available) and offers different controls than other Lexus models. The climate system is operated by unique toggle switches, while the air vents have little rotary controllers that look and feel better than those in a Lexus ES. Now, the UX has been afflicted by the same curse as its various siblings – the Remote Touch tech interface – and while it's still perpetually frustrating and distracting, there are some noteworthy advancements.

Lexus IS 200t gets a 245 hp turbo four-cylinder, comes here in 2016

The exact timing isn't clear, but now that we have the good news we're ok with a little wait: in Europe Lexus just replaced the 2.5-liter V6 in the IS 250 with its 2.0-liter, turbocharged four-cylinder, and we'll get it. The 2.0-liter currently serves in the NX 200t, putting out 235 horsepower and 258 pound-feet. Car and Driver says it will be tuned differently for what will become the IS 200t, with an output of 241 hp and 258 lb-ft. Those numbers whoop the 2.5-liter V6 by 37 hp and 73 lb-ft, and they're just 65 hp and 19 lb-ft under the 3.5-liter V6 in the much more popular IS 350. Improvements continue in the transmission, the IS 200t getting eight cogs - there won't be a manual option - instead of the six-speed 'box mated to the 2.5-liter now. That means buyers can expect a car that's not only more powerful and more responsive, addressing the two fundamental omissions in the IS 250's list of talents, it will also get better fuel economy than the 21 city, 30 highway miles per gallon the old six-cylinder musters. What they can't expect according to CD is all-wheel drive. We're told the engine swap should come "in the early part of the 2016 model year," and it will only come with rear-wheel drive. C/D says that Lexus will bring a third engine to the range that will power an all-wheel entry, which seems a tad complex to us, but if true it wouldn't be the first time the words "Lexus" and "complex" have cozied up together. A press release from Lexus Europe is below. LEXUS TO LAUNCH IS 200t WITH INNOVATIVE 2.0l TURBO PETROL ENGINE • New turbo engine offers superior smoothness and responsiveness, with no turbo-lag and high fuel efficiency • Engine mated to 8-speed Sport Direct Shift transmission • IS 200t on sale in Europe as from September 2015 Brussels, Belgium, 26 Jun 2015 - Lexus is expanding the range of vehicle equipped with its new 2.0-litre turbo engine. Following the launch of NX 200t in early 2015 and the announced arrival of RX 200t by the end of the year, IS is the third Lexus model to be fitted with this new engine. Powered by a new 2.0-litre petrol turbo engine – with innovative D-4ST fuel injection technology for both fuel economy and instantaneous torque – the Lexus IS 200t sports sedan delivers 245 DIN hp (180kW) with a maximum torque of 350 Nm. Capable of rapid acceleration up to a top speed of 230 km/h, its 8-speed Sport Direct Shift transmission was developed for the high-performance RC F.