1992 Lexus Sc400 - 1 Owner 4.0l Low Miles! Carfax Dealer Serviced! on 2040-cars

Auto blog

What effect did Super Bowl ads have on online car searches?

Lexus's Super Bowl ad Let's Play starring an RC version of the RC 350 sliding around wasn't really a big hit among Autoblog readers, with a pretty miserable 13 down-votes as of this writing, compared to the winning Nissan spot with 52 up-votes. The Japanese luxury brand doesn't need to feel blue about the results, though, because in at least one metric the commercial ranks as the most popular of the night. According to Adweek analyzing figures from Kelley Blue Book, the Lexus coupe saw an astounding 1,820-percent increase in searches on the auto pricing site, more than any other vehicle advertised during the game. Viewers were apparently intrigued by the BMW i3 because the EV came in second place with a 1,131-percent jump. Third place went to the Mercedes-AMG GT with a 950-percent boost from its whimsical ad. The lowest growth for the night was from Toyota with a 20-percent upswing for the Camry. In terms of brand searches, the Kia James Bond-inspired spot brought a 68-percent increase in searches to KBB's website, according to Adweek. Dodge scored a close second with a 62-percent bump, and Fiat's humorous ad apparently resonated enough for third place and a 52-percent jump in searches. Despite the RC 350's popularity, Lexus actually ended up at the bottom of the list with just 6 percent more visitors looking for the company. To explain the weird discrepancy, a Kelley Blue Book analyst explained to Adweek that visitors came to the site specifically looking for the RC 350 and to a lesser extent the NX, which saw a 48-percent jump in queries, but that interest didn't extend to the whole brand. Related Video: News Source: Adweek Marketing/Advertising Lexus Coupe Performance Videos lexus rc lexus rc 350

Toyota's future fuel cell vehicle lineup revealed?

Being an Olympic sponsor from 2017 through 2024 puts Toyota in the international limelight, and the company is preparing a fleet of efficient, cutting-edge vehicles just in time for the Tokyo games in 2020. At least eight new models could be on the way, according to Automotive News citing Best Car from Japan. Three of those might make use of the hydrogen fuel-cell powertrain developed for the Mirai. While many of these fuel cells are going into Japan-only vehicles, one of them could come here. Reiterating earlier rumors, Automotive News reports a hydrogen-powered Lexus LS is set for 2018. It could be even lighter than the current hybrid model, too. A similar version of the Toyota Crown would launch there in 2019 and possibly an FCEV Estima minivan, too. Beyond fuel cells, Toyota also intends to put the JPN Taxi Concept from the 2013 Tokyo Motor Show into production in time for the games, according to Automotive News. For 2017, the brand's flagship Century is also expected to adopt a hybrid V8 to replace the current V12, as well. Plus, many of its Japanese-market vans are also due for updates. All of this is certainly a massive undertaking to be ready in time, but Tokyo want to use the games as a chance to show the city as an innovative, international destination. Automotive News predicts Toyota could supply thousands of vehicles to haul all of the athletes and dignitaries around. In addition, the Japanese government wants 6,000 fuel cell vehicles on the road and 35 refueling stations up an running for the games. Related Video:

Lexus made an LX ride-on for a child with cerebral palsy

Ride-on vehicles, or Power Wheels as many know them, are a perfect way for young children to experience driving and cars for the first time. Unfortunately, certain congenital disorders can prevent some children from having that from experience. Lexus, in collaboration with Givewith and the Cerebral Palsy Foundation (CPF), wanted to help reduce the barrier of access to fun mobility, and has created an LX ride-on specifically customized for a girl with cerebral palsy.  Six-year-old Finley Smallwood has the most common motor disorder that affects children, cerebral palsy. According to the Center for Disease Control and Prevention (CDC), cerebral palsy is "a group of disorders that affect a person’s ability to move and maintain balance and posture." Because of this, she is unable to use ride-on vehicles the way they are currently built. Lexus was inspired by Finley to design and develop solutions that could get here into a car. The ride-on, which has the looks of a topless LX SUV, has several custom features. Finley has a tough time sitting for a long time, so Lexus added waist-high side padding and modified the seat. The LX ride-on also has an adjustable headrest, and a five-point harness to keep the driver safe, stable, and secure. Ingress and egress on current ride-ons can also be difficult, so Lexus lowered the vehicle and increased the size of the doors.  The largest change is the method of control. Because some children with cerebral palsy might not be able to use a foot pedal or have the strength to use a steering wheel, this ride-on doesn't have either. Instead, Lexus configured an armrest joystick to control the vehicle's direction and acceleration.   Lexus delivered the LX to Finley in March, which is National Cerebral Palsy Awareness Month. For a video profile of Finley and a behind-the-scenes look at the vehicle's development, visit Givewith.com. Related Video:     Featured Gallery Lexus CPF Power Wheels Auto News Toys/Games Lexus