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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

This one-off Lexus RC F takes a page out of an NBA playbook

We talk about one automaker taking a page out of another's playbook – following a lead to keep up with the competition. But this one-of-a-kind Lexus actually does take a page out of a playbook. Specifically that of the Los Angeles Clippers. The unique Lexus RC F coupe features a livery inspired by the team colors and emblazoned in tone-on-tone Xs and squiggles that look like strategic doodles from the coach's notebook. The stock horn has been replaced by a shot buzzer, the dashboard clock with a game timer, basketball-patterned speaker grilles, and Clippers logos throughout. The navigation system is voiced by the team's coach Doc Rivers, and there's a makeshift locker room in the trunk packed with memorabilia. As far as special editions go, this one's actually pretty convincing. Of course it doesn't hurt to pack a 5.0-liter V8 engine good for 467 horsepower under the hood. The vehicle was created to raise funds for the Clippers Foundation, a charity associated with the basketball team that works with children in the Los Angeles area. For $100, fans can buy raffle tickets for the chance to take it home. Toyota has long been a sponsor of the team, briefly suspending its involvement in the wake of then-owner Donald Sterling's racist remarks a couple of years ago. Related Video:

2022 Lexus LX 600 starts at nearly $90,000

Lexus unveiled pricing for the 2022 LX 600 SUV by uploading the new truck's configurator. Financially, there's good news for American shoppers who want the 300-series Toyota Land Cruiser but can't have it: the LX 600 isn't much more expensive than the outgoing Toyota. Last year's two-row, entry-level Land Cruiser started at $85,665 after destination. The entry-level, two-row 2022 LX 600 starts at $88,245 after the $1,345 destination fee — which has gone up by $50 — an increase of $2,580, but for the completely new model with additional luxury trimmings. The price difference is even less between LX generations, with the new one costing a scant $470 more than the 2021 LX 570. Pricing for all five trims is below. Base: $88,245 Premium: $96,345 F Sport: $102,345 Luxury: $104,345 Ultra Luxury: $127,345 All trims sit on the same TNGA-F body-on-frame chassis as the Land Cruiser and are powered by a twin-turbo 3.5-liter V6 making 409 horsepower and 479 pound-feet of torque. Power goes to all four wheels through a ten-speed automatic transmission. The Lexus features adjustable ride height and suspension stiffness. The former adjusts automatically between low for easier access, normal for pavement driving and two lifted heights for off-roading. And to assist with off-roading, the Lexus gets Crawl Control off-road cruise control, multiple terrain modes including an automatic one, and surround cameras that even show under the truck to help avoid banging together rocks and vulnerable parts of the car. Inside, the dual-screen infotainment system features a 12.3-inch upper touchscreen that handles audio, navigation and other vehicle settings and information displays. The lower 7-inch touchscreen is mainly used for climate control and comfort settings. The interface and operating system for the infotainment is the same system that made its debut in the completely redesigned Lexus NX. In our experience, it's a massive improvement over past Lexus systems, though not quite a class-leader. The base model comes with two rows and seating for five. The Premium adds a third row for seven-person seating and offers more package options like the 25-speaker Mark Levinson audio system. The new F Sport trim sports telltale exterior signs like a black mesh grille and 22-inch forged aluminum wheels. Mechanically, it's upgraded with a limited-slip differential, sport-tuned adaptive dampers and an exclusive rear stabilizer bar. Luxury boasts finer leather and audio.