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Lexus to open stores with branded accessories [w/video]

Trying to build a boutique buying atmosphere with a large-volume premium brand isn't easy, but Lexus is attempting to do just that by introducing its new Intersect By Lexus dealership experience. This aspect of Lexus retailing has nothing to do with cars and everything to do with luxury lifestyle accessories. Intersect By Lexus is effectively an all-in-one shopping destination for high-quality, hand-crafted designer products, many of them created specifically for the marque, right down to their "Crafted for Lexus" branding.
The first Intersect By Lexus store will open at the end of this month in Tokyo, with other stores planned for New York and Dubai. Going over the first store's initial product list, it seems that each store will offer wares that reflect its location. Some of the products available at Intersect By Lexus Tokyo include a $400 minimalist LED desk light, hand-sewn $286 tablet cover and a $133 drip coffeemaker and cup set handmade from the ash of Japan's Sakurajima volcano. Scroll down for a short video showing how some of these products were made.

Toyota develops new pre-collision system with steering assist

A number of automakers are working on developing fully autonomous cars, but it looks like the groundwork for such technologies will likely show up first as semi-autonomous systems for both safety and convenience. Following recent announcements from Nissan and Ford in this area, Toyota has now released information for some of its advanced semi-autonomous technologies that could be offered in production cars over the next few years.
On the safety front, Toyota's new pre-collision system with pedestrian-avoidance steering assist is aimed at protecting the folks who aren't in the car. This system combines visual and audible alerts with automatic brake assist and automatic steering. If warnings don't get the driver to slow down, the brake assist kicks in if a collision is very likely, but if that is still not able to avoid the impending collision (and if there is enough room to do so), the car can automatically steer itself around the pedestrian. This sounds most beneficial for last-second dangers such as a person accidently stepping out into the road in front of a car. Toyota hopes to have this technology available to customers by 2015.
The Japanese automaker is also testing a suite of technologies called Automated Highway Driving Assist (AHDA). The key part of this is a new adaptive cruise control system that uses vehicle-to-vehicle (V2V) communications rather than a radar-based system. This cooperative-adaptive cruise control allows vehicles to communicate their acceleration and deceleration data with other cars, which Toyota says this helps to improve fuel efficiency and traffic flow. Also a part of AHDA is the Lane Trace Control feature, which sounds like a next-gen lane keep assist. This system uses cameras, radar and a computer to keep the vehicle in a "smooth driving line" by being able to change steering angle, engine torque and braking force. Toyota says this technology could be in place by the "mid-2010s."

Lexus to use BMW 3.0-liter straight-six in next-gen IS sedan?

Here's a rumor so wild it needs a U.S. Fish and Wildlife permit. Japan's Best Car magazine reports that the next-generation Lexus IS will offer BMW's B58 3.0-liter inline-six as one of four powertrain options. That's the same engine found in the new Toyota Supra with 335 horsepower and 365 pound-feet of torque. What's more, the fourth-gen IS will resurrect the IS F model gone AWOL during the current third generation, and do it with the twin-turbo V6 from the Lexus LS 500. The current TTV6 makes the same 416 hp in the LS 500 as the 5.0-liter V8 did in the first Lexus IS F 12 years ago. According to the magazine, the other engine options would be Toyota's 2.0-liter turbocharged four-cylinder, a 2.5-liter for a hybrid model, and a 2.4-liter turbo. We don't know where that last engine fits in. BMW doesn't make a 2.4-liter, and Toyota appears to have retired all of its 2.4-liter applications. Ignoring that, the 3.0-liter straight-six looks like it would replace the current 3.5-liter V6 rated at 311 hp and 280 lb-ft. This wouldn't be the first time the Supra's engine has been ported to the IS. Lexus mavens will remember that two years after the introduction of the original IS in 1998, Lexus put the Supra's 2JZ 3.0-liter straight-six engine in the IS 300 — without the turbochargers, thank you. But Best Car's prediction would have zero relation to history. Those were both Toyota engines back in 2000, and even ignoring the power differential, the IS didn't compete with the Supra. Putting BMW's 3.0-liter in the Z4 and the Supra works because they are the same car. And again, even ignoring the power differential, the more powerful Z4 doesn't compete with the Supra. Best Car's scenario has BMW selling one of its best engines for use in a direct competitor to the 3 Series. Lexus would need to design an engine bay long enough to swallow an inline-six, not a bread-and-butter engine for the brand, yet still be sensible for three more compact powerplants. Then, assuming BMW and Toyota made the same deal as with the Z4 and Supra, the Lexus would be down by a healthy double-digit horsepower margin on its German foe. The new Supra gives up 47 hp to the roadster. Where's the upside? It's said the trim sedan will stay about the same size, on a wheelbase roughly four centimeters longer, but lose a substantial chunk of weight.