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Buyers resent low inventories, prices over MSRP, study says

Vehicle inventory low, vehicle transaction prices high, customers fretting … welcome, J.D. Power, to the era of supply and demand. In a recently published survey from one of the auto industryÂ’s top analytical firms, findings show that customers' satisfaction with vehicle purchases in the United States this year has dipped for the first time in 10 years. The 2022 U.S. Sales Satisfaction Index (SSI) Study found that overall sales satisfaction has dropped to 786 (on a 1,000-point scale) from 789 in 2021. In that year, higher than expected trade-in values softened the effect of new vehicle price increases. But in 2022, on top of trade-in prices shrinking, many dealers elected to charge more than the ManufacturerÂ’s Suggested Retail Price, a factor that did not sit well with buyers. “When dealers charge more than MSRP, particularly with long-term loyal customers, they risk a potential long-term negative effect on customer advocacy and service business," said Chris Sutton, vice president of automotive retail at J.D. Power. Satisfaction among buyers who paid more than sticker price is 757, while satisfaction among those who paid the sticker price or less is 850, the Power report said. The lack of dealership inventory was also a customer irritant, J.D. Power found, a point that automakers and their dealers may want to consider. Many have maintained, or considered maintaining, a smaller inventory in the wake of the pandemic, keeping costs down and driving more customers toward factory orders. Regarding those consumers shopping for electric vehicles, the survey said that more than a third of them “failed to get instruction on EV charging before they left the dealership, which notably affects satisfaction.” Said Sutton, “Salespeople donÂ’t need to show gas-powered vehicle buyers how to fill their tank, but they do need to show EV buyers how to charge their vehicle.” There are positives to the Power conclusions, however, especially for Alfa Romeo dealers. The Italian brand ranked highest in customer satisfaction among premium brands with a score of 833, with Porsche a very close second (831) and Lexus (819) third. Alfa is on something of a roll these days, with its compact Tonale crossover due for release in the spring, and a new sports car in the works. Meanwhile, in PowerÂ’s “mainstream brand”” segment, Buick ranked first with a score of 825, followed by Dodge (816) and Subaru (804), all performing higher than the industry average.

Toyota Corolla Cross, Audi Q4 Sportback E-Tron and which beers are like which cars | Autoblog Podcast #635

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Consumer Editor Jeremy Korzeniewski and Senior Editor, Green, John Beltz Snyder. They're thirsty this week, but first, they talk about the Subaru Forester and Lexus NX they've been driving. They dig into the news about the Toyota Corolla Cross, Audi Q4 Sportback E-Tron and J.D. Power's surprising Initial Quality Study results. A longtime Autoblog Podcast listener suggested our editors try to relate some of their favorite beers to their favorite cars, and they happily oblige. Finally, they help a listener choose a new car in the "Spend My Money" segment. Autoblog Podcast #635 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Cars we're driving Long-term 2019 Subaru Forester 2020 Lexus NX 300h News Toyota Corolla Cross is headed our way Audi Q4 Sportback E-Tron concept revealed Dodge and Kia lead J.D. Power 2020 Initial Quality Study Cars and their beer counterparts Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Show full video transcript text - Hey, everybody. This is Autoblog Podcast producer Eric here. I'm just hopping in quickly at the beginning of the episode to let you know that this episode of the Autoblog Podcast is brought to you by these SoFi Daily Podcast. Reaching financial independence starts with having the right information. So every weekday morning, SoFi keeps you up to date with important business news and stock market happenings and how they affect your financial life. So get your money right and search for SoFi-- that's S-O-F-I-- wherever you get your podcasts. On with the show. [THEME MUSIC] [ENGINE REVVING] [CAR DRIVES AWAY] GREG MIGLIORE: Hello, and welcome to another episode of the Autoblog Podcast. I am Greg Migliore. We have a great show for you today on this hot, sizzling Thursday afternoon in July. Joining me today is senior editor for all things green, John Snyder. What's up, man? JOHN BELTZ SNYDER: Hey. Just trying to beat the heat with some iced coffee today. GREG MIGLIORE: Sounds good, sounds good. My coffee is just cold because I haven't microwaved it in a while. And chuckling at that remark-- charitably, I guess-- is consumer editor Jeremy Korzeniewski. How you doing? JEREMY KORZENIEWSKI: I'm doing good. I-- I mean, unlike you guys, I stopped drinking coffee about an hour ago.

Lexus NX, BMW i3 to get Super Bowl commercials

At this point last year, we'd been getting news on automotive-focused Super Bowl commercials for more than two months. The teasers hadn't come out yet, but manufacturers lined up for the super-expensive spots were making their intentions known. This year? Almost nada, until this week. BMW has said it will air a 60-second spot promoting the i3 during the first quarter of the game, the Munich firm returning to The Big Game after a four-year absence. BMW says, "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." We say that pitching a tiny range-extended hatchback during the beer-iest American sports orgy of the year should make for some neat commentary afterward. Lexus is putting its new NX crossover in the second Super Bowl commercial it's ever aired, eschewing the glitter of celebrities and glamor for a straight-shooting spot and the tagline, "Be seen, be heard, make some noise." Joining those two are Kia, Mercedes-Benz, Nissan and Toyota. The six confirmed carmakers are down from eleven last year, when car spots made up a quarter of the total ad time. The price to do business for 30 seconds this year: reportedly around $4.5 million, up a stacks from last year's $4 million. You can watch the Lexus commercial in the video above, and beneath that, the BMW press release below has a bit more information on its effort. BMW to Advertise All-Electric BMW i3 during Super Bowl XLIX. The all-electric BMW i3 is featured in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. Woodcliff Lake, NJ – January 15, 2015... Today, BMW announced plans to feature the all-electric BMW i3 in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. After a 4-year hiatus, BMW will be returning to the big game with a commercial during the first quarter. "As one in three Americans will tune in to watch the Super Bowl, we are thrilled to use this platform to educate viewers on the importance of electric mobility," said Trudy Hardy, Vice President of Marketing, BMW of North America. "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." BMW i is BMW's forward-looking and sustainable brand dedicated to solving many of the mobility challenges faced by the world's most densely populated cities. The BMW i3 is the first of the BMW i vehicles constructed from the ground up primarily of carbon fiber.