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Lexus previews the concept car that illustrates its new brand vision

Lexus will start writing the next chapter in its 32-year history when it unveils a mysterious concept car in spring 2021. It hasn't revealed the design study's name yet, but it explained the model will show what's coming. Koji Sato, the company's president and chief branding officer, noted that the concept "illustrates our intentions for the future, and marks the beginning of the next generation of Lexus." He stopped short of providing additional details, but the company's plans for the future are fairly easy to decipher. Lexus isn't going to start making rifles, lawn mowers, or garage flooring; it's very likely going to electrify its range while reinventing its design language for the 2020s and adding more technology — including advanced semi-automated systems — to its cars. The dark preview image released by Lexus shows the concept car's rear end. We see a relatively low roof accented by a fin, a sculpted rear bumper that's much wider than the greenhouse, and the company's name written in a new font. While the photo asks more questions than it answers, we know that we're not looking at the electric crossover that the Toyota-owned company hinted at in December 2020 because the proportions don't match. And, we highly doubt it's the rugged, body-on-frame off-roader that's allegedly also in the works. We'll have to be patient to find out whether Lexus is planning to move away from the spindle-shaped grille that has characterized its cars for nearly a decade. Geneva's annual auto show was canceled for the second year in a row, but it should have opened its doors to the public and the press in early March 2021. Odds are the Lexus concept's online unveiling will coincide with (or at least fall very close to) the axed show's dates. Sato confirmed that Lexus will release a new car in 2021, though he didn't specify if it's related to the concept, or if it's merely inspired by it. He pledged to continue rolling out new additions to the range through 2022. Related video:

2016 Lexus GS F revealed ahead of Detroit debut

The last time we heard about Lexus' new Detroit Auto Show-bound performance car debut, all signs pointed to GS F. Now, the cat's out of the bag, and we've got the first official images and details of the Japanese automaker's latest performance sedan, and honestly, it's exactly what you'd expect – though that isn't necessarily a bad thing. Power comes from the automaker's 5.0-liter naturally aspirated V8 – the same eight-pot that powers the RC F – good for 467 horsepower at 7,100 rpm and 389 pound-feet of torque that comes on strong between 4,800 and 5,600 rpm. That force is sent to the rear wheels via Lexus' eight-speed automatic transmission. In order to make this F a significantly better-handling vehicle than the standard GS, Lexus is fitting its Torque Vectoring Differential from the RC F, which uses three modes – Standard, Slalom, and Track – to alter torque delivery to better suit different driving dynamics. Lexus has released a few preliminary specifications about the GS F, so we know the sedan tips the scales at 4,034 pounds and will ride on 19-inch wheels with 255/35-series tires up front, and 275/35 rubber out back. This all sounds pretty good, but we can't help feel a wee bit disappointed, especially considering the numbers being thrown down by competitors like the BMW M5 and Mercedes-Benz E63 AMG, not to mention the new 640-hp, 200-mph Cadillac CTS-V that'll also debut at next week's Detroit show. Still, if the Lexus RC F is any indication of the brand's future performance offerings, we don't doubt the GS F will, at the very least, be a super fun car to toss around. Stay tuned for the GS F's official unveiling, next week.

Major Alexa deal will bring Amazon services into more cars

Amazon and its personal assistance service Alexa are partnering with HERE Technologies to create a new connected mobility service powerhouse. Alexa will integrate with HERE's navigation and location services to offer what the two companies are calling a "true voice-first-navigation experience." Alexa will come pre-integrated with HERE navigation on-demand, which the automakers can then enable, which should help cut down on development time. One of the biggest features from this partnership is how directions could be offered and delivered using HERE's Open Location Platform (OLP). Currently, the OLP uses data from several car manufacturers to provide insights into real-time location and traffic. But on Alexa, this could be used to provide directional context. For example, Alexa could say, "Turn right after [such-and-such a building]" rather than just, "Turn right." Amazon has been testing the automotive waters throughout the past decade. Its home-based Alexa-enabled devices are already offered with connections to several manufacturers. To various degrees of integration, it can already pair with Ford, Genesis, Toyota, Lexus, Hyundai and BMW vehicles. At the end of 2018, Amazon took things a step further when it introduced the Echo Auto, a Bluetooth-connected Alexa assistant device that can be physically kept in a car. Currently only available by invitation (its production and distribution have been delayed), the $25 device is essentially a voice service that works together with smartphones and connects to a car's speakers. Users can command it to do a variety of things, including playing music, setting navigation, opening the garage door, finding local stores, making calls, setting reminders, and thousands of other "skills." According to The Verge, nearly 1 million people have already ordered the device. Some (well, probably few) may know HERE Technologies from its maps on Windows Phones. We all know how that turned out, though. Today, HERE has expanded into a multi-function suite that is available in multiple mediums, including many automotive applications. HERE Automotive's connected vehicle services include real-time traffic, parking, weather, fuel prices, hazard warnings, traffic sign integration, and even EV charging stations. These all incorporate and extend the use of HERE's location and tracking programming. HERE is already partnered with BMW, Audi, Daimler, Intel, Mobileye, NVIDIA, and has investments from Bosch, Continental and Pioneer.