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Lexus fans vote Solar Flare for new RC F hue

What's in a name? When it comes to model nameplates, quite a lot, and automakers go to considerable lengths to find just the right one. Same goes for the names of the colors in the catalog (save for maybe the Rape Yellow in the extensive Bugatti palette), but every once in a while, an automaker will open it up for suggestions from the public.
SRT did that when it introduced a new shade of blue for its Viper, as did Chevy for the pale green on the Volt. And last month, Lexus followed a similar path when it asked fans on Facebook to come up with a name for the new shade of orange for the RC F.
Fans suggested names like Tangerine Flame, Outrageous Orange and Fiery Orange, but ultimately the winning submission that Lexus selected was Solar Flare. The name was suggested by five individuals and will now enter the catalog of colors for the new luxury muscle coupe with its 450-horsepower 5.0-liter V8.

Future Lexus products to feature heavier focus on performance and handling

There’s a sea change of performance occurring over at Lexus these days. At least, thatÂ’s what the Japanese luxury automaker claims. Lexus has made plenty of excellent performance cars in its past, but the brand has never been known for performance. Instead, Lexus has produced some of the most comfortable, reliable and serene automobiles to ever come out of Japan, and it's found success in doing so. The brand has a clear identity, but itÂ’s looking to massage that identity. “Moving forward, the efforts of the CE (chief engineer) will be focused on elevating the vehicles to a new standard of performance and handling as developed by Lexus International President Koji Sato and Chief Branding Officer Akio Toyoda,” Lexus said in a statement. “The ultimate goal is to deliver a new generation of Lexus vehicles that is more balanced, refined in control, and confident than ever before.” A new “standard of performance and handling” has definitely raised our eyebrows, and weÂ’re curious to know what that looks and feels like. Toyota has already shown clear signs of upping its performance gains with the GR brand and additional TRD models. ItÂ’s only the beginning, and it looks like Lexus is going to follow the parent brand into this performance space. The construction of a new testing facility in Japan was instrumental in this fight for more performance, according to Lexus. We wrote about the mini Nurburgring replica before. ItÂ’s called Shimoyama, and Lexus will be developing its vehicles at this facility for the foreseeable future. “More than merely a new test facility, this asphalt track signals a change in LexusÂ’ product development course and speaks to the brandÂ’s commitment to its human-centered nature,” Lexus says. What does that entail for the cars? Lexus has an answer there, too: “Linear steering, brake responses, and optimized handling with exceptional ride quality is the result of heightened focus on tuning of the chassis and its interactions with the control surfaces through diligent evaluation at a test facility unlike any other.” 2021 Lexus IS View 25 Photos The new 2021 IS is meant to be the first of many vehicles that exemplify LexusÂ’ new performance philosophy. This “cultural shift” is meant to build on what Lexus has already done with F-branded cars, in addition to the wonderful LC.

Here's your chance to get a near-new 1st-gen Lexus LS400

The original Lexus LS400 was the automotive equivalent of a batter approaching the plate, pointing to the right-field bleachers and smacking the first pitch out of the ballpark. With the engineering excellence of Toyota fueled by the bountiful resources of the Japanese bubble economy, the first LS perfectly executed its mission. It also set a benchmark in quality and has earned a stellar reputation for durability. Most of the examples that today turn up in the used-car market have racked up mileage well into the six figures, and although they're often amazingly well preserved, that very longevity makes the idea of a near-new first-gen LS400 all the more compelling. With just 34k miles on the clock, this 1993 LS400 available now on Bring a Trailer is the freshest we've seen in a long time. This LS400 is said to have remained with its original owner until being acquired by a dealer in New Jersey. Like seemingly all LS400s of its era, the car is champagne gold with a tan leather interior. It also has chrome wheels and gold badging — but then we did say it was a New Jersey car. A just-completed $1,200 service included a new timing belt, water pump, and distributor caps and rotors (there are two, one per cylinder bank). That should start the winning bidder off on a course of several hundred thousand miles of trouble-free ownership. At this writing, bidding has already reached $10,000, with six days to go.