2008 Lexus Ls 4dr Sdn on 2040-cars

Auto blog

What effect did Super Bowl ads have on online car searches?

Lexus's Super Bowl ad Let's Play starring an RC version of the RC 350 sliding around wasn't really a big hit among Autoblog readers, with a pretty miserable 13 down-votes as of this writing, compared to the winning Nissan spot with 52 up-votes. The Japanese luxury brand doesn't need to feel blue about the results, though, because in at least one metric the commercial ranks as the most popular of the night. According to Adweek analyzing figures from Kelley Blue Book, the Lexus coupe saw an astounding 1,820-percent increase in searches on the auto pricing site, more than any other vehicle advertised during the game. Viewers were apparently intrigued by the BMW i3 because the EV came in second place with a 1,131-percent jump. Third place went to the Mercedes-AMG GT with a 950-percent boost from its whimsical ad. The lowest growth for the night was from Toyota with a 20-percent upswing for the Camry. In terms of brand searches, the Kia James Bond-inspired spot brought a 68-percent increase in searches to KBB's website, according to Adweek. Dodge scored a close second with a 62-percent bump, and Fiat's humorous ad apparently resonated enough for third place and a 52-percent jump in searches. Despite the RC 350's popularity, Lexus actually ended up at the bottom of the list with just 6 percent more visitors looking for the company. To explain the weird discrepancy, a Kelley Blue Book analyst explained to Adweek that visitors came to the site specifically looking for the RC 350 and to a lesser extent the NX, which saw a 48-percent jump in queries, but that interest didn't extend to the whole brand. Related Video: News Source: Adweek Marketing/Advertising Lexus Coupe Performance Videos lexus rc lexus rc 350

Recharge Wrap-up: Formula E gets more power, Tesla outsells competition

Tesla sold significantly more electric vehicles than its competitors in 2015. Tesla delivered 50,580 vehicles in 2015. 208 of those were its new Model X SUV, and likely half of its Model S units were sold in the US. By comparison, Nissan sold 17,269 Leafs. For General Motors, through the end of November, Cadillac sold 1,024 ELRs, while Chevrolet sold 15,393 Volts and 2,477 Spark EVs. Ford sold similar numbers of its plug-in vehicles in 2015, compared to Nissan and GM, putting each of those automakers between 17,000 and 19,000 EVs. By comparison, Tesla had quite a year. Read more at Teslarati. Lexus is teasing an "unprecedented" world premiere at the 2016 Detroit Auto Show. The automaker is rumored to debut its LC 500, powered by a 465-horsepower, 5.0-liter V8, as well as the LC 500h using a hybrid powertrain consisting of a V6 engine and electric motor. The LC 500h is rumored to produce over 470 horsepower. The Lexus LC will be based on the LF-LC concept that debuted in Detroit in 2012. Lexus has set up a dedicated microsite for its presentation at the Detroit show on January 11. Read more from Hybrid Cars. Formula E will raise its power limit for its third season. According to the newly published FIA Formula E 2016 Technical Regulations, output will be boosted from a maximum 200 kW (268 horsepower) to 250 kW (335 horsepower). While race energy will still be limited to 28 kWh, the battery weight limit has been raised from 200 kilograms (441 pounds) to 230 kilograms (507 pounds), likely to help accommodate the higher output. Meanwhile, overall car weight drops from 888 kilograms (1958 pounds) to 880 kilograms (1940 pounds). Lighter, more powerful cars should make the next season of Formula E even more exciting. Read more at Current E. Related Gallery Lexus LF-LC Concept: Detroit 2012 View 11 Photos News Source: Telsarati, Hybrid Cars, Lexus, Current E, FIA Formula EImage Credit: Formula E Green Motorsports Detroit Auto Show Lexus Tesla Electric Hybrid recharge wrapup

UPDATE: There are 5 unsold Lexus LFAs left in the U.S.

UPDATE (April 9, 2019): This year has been a solid year for LFA sales with three more finding homes. Interestingly, all three were sold during the month of January. By our count, that leaves five of the supercars left unsold.UPDATE (January 3, 2019): The countdown of Lexus LFA sales continues. In the time since our last update, Lexus sold another of the supercars. That means we're down to 8 LFAs unsold in the U.S. Check out the whole story on unsold LFAs below. We'll also continue to monitor LFA sales to see if/when all are sold.UPDATE (April 5, 2018): Since we first ran this post, Lexus has actually sold 3 more LFAs, meaning that there should be 9 more remaining for sale in the U.S. Read on to learn more about how there are still a few new ones on the market. While we were digging through automaker sales figures for July, we found a few odd sales of discontinued cars, but the strangest by far was the inclusion of the Lexus LFA in Toyota's numbers. Apparently, a dealer sold one in July, and even more amazingly, six were sold last year. This is remarkable because production ended for the LFA way back in 2012, and there weren't many examples to begin with. So we reached out to Toyota for more info, and we have good news, sort of, if you missed out on buying a new one when the car was, well, really new. According to a Toyota representative, there are currently 12 9 8 5 LFAs around the country that are officially classified as dealer inventory. We also asked about overseas cars, but apparently those numbers weren't available. Still, 5 technically new LFAs is a shocking number. The representative also gave us a detailed explanation from Lexus International on how this might have happened. Basically, for the U.S. market, Lexus said the company intended to only take purchase orders on LFAs from customers to avoid price gouging and speculation. However, in 2010, orders started to drop off, and to make sure cars weren't sitting at the factory, the company allowed existing LFA holders to order a second car, and also allowed dealers and executives to order cars for themselves or for selling at dealerships, and some of the dealer-ordered cars still come up from time-to-time as new sales. So the cool news is that you might be able to still buy a new LFA if you really want to. But that's a big might.