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Physical and virtual gaming worlds collide in Lexus IS Hybrid promo

This is really, really cool. In order to promote its new IS Hybrid, Lexus borrowed an airplane hangar, a former Formula One driver and what we imagine was some serious technological knowhow to create one of the most interesting games we've ever seen. It's called Trace Your Road.
Lexus invited some of its Facebook fans out for the game, which put them in the passenger seat of a Lexus IS Hybrid with former F1 shoe Jarno Trulli. They were then handed a tablet and asked to trace out a road, which was projected onto the floor of the hangar. Trulli had to follow the ever-changing path as his passenger kept on tracing away. It looks like it'd be an absolute riot.
This is probably the coolest automotive promotional video since Audi strapped paintball guns on a couple of RS4s. Take a look below to watch the full video from Lexus. We promise, it's worth two minutes of your time.

Lexus reaches 10 million sales since its inception 30 years ago

Almost immediately after Matt Farah's famed second-generation LS400 became the million-mile Lexus, the Japanese luxury brand is celebrating another major milestone: Lexus has now sold 10 million vehicles globally. The Toyota luxury division, whose first car debuted 30 years ago at the 1989 North American International Auto Show in Detroit, famously pursued "perfection" when it came to build quality and ownership experience. The smooth, V8-engined LS400 was quickly followed by smaller additions to the lineup, and in the time Lexus has been around, it has sold a wide range of vehicles, from the Camry-related ES line and Land Cruiser-related SUVs to the LFA supercar. While the LS was sold in Japan as the Toyota Celsior, the ES as the Toyota Windom and the IS as the Toyota Altezza, not all Lexus models have had a Toyota-badged equivalent, and as Japan-market Lexus sales officially began in 2005, the corresponding Toyota model lines were ended and succeeded by their Lexus counterparts. With the RX400h SUV, Lexus introduced its first hybrid model in 2005. Since then, Lexus says it's sold 1.45 million hybrid vehicles, and it currently has 11 hybrid models on offer around the world. With 698,330 global vehicle sales in 2018 constituted a 4.5 percent increase from 2017, hybrid sales jumped nearly 20 percent for Lexus in that time. 2018 marked the company's best-ever global sales. Related Video:

2020 Lexus UX 200 F-Sport Drivers' Notes | The little Lexus

The 2020 Lexus UX 200 is moving into its second year on the market, and we decided it was time to take a spin in the F Sport model. Similar to other F Sport models from Lexus, this one amps up the handling and styling, but retains the same powertrain as the base vehicle. That means we’re working with a naturally aspirated 2.0-liter four-cylinder engine making 169 horsepower and 151 pound-feet of torque, which is then paired with a CVT. With a 3,307-pound curb weight, this Lexus crossover/hatchback isnÂ’t going to win many drag races in this segment. Lexus tried to improve the driving dynamics in other ways, though. F Sport models get revised springs and more aggressive stabilizer bars in an effort to reduce roll and improve handling. Lexus says the 18-inch F Sport alloys are more rigid than the standard wheels, also aiding in the handling department. If sound is your thing, the F Sport also uses something called Active Sound Control that simulates the sound of up- and down-shifts. You know, since the UX is only available with a CVT. Both the grille and front bumper design are F Sport exclusive fittings. Same goes for the rear bumper and rear moldings, further separating itself from the regular UX 200. There are even more sporty touches on the interior. Lexus installs high bolstered sport seats it says were originally designed for full-on F models. Paddle shifters are placed behind the leather-wrapped steering wheel, too, allowing you to toggle through the simulated gear ratios. Aluminum pedals, scuff plates and an aluminum footrest all try and convince you that youÂ’re in something sporty. Since the UX is the smallest of Lexus crossovers, itÂ’s also priced at the bottom of the Lexus barrel. Our F Sport model started at $35,025 after the $1,025 destination charge, but a few options brought the final price to $41,285. The most expensive of the extras was the upgraded 10.3-inch infotainment system with navigation and premium audio for $2,200. Ours also had the F Sport Premium package that added a moonroof, rain-sensing wipers and heated front seats. The head-up display was an extra $500; a power rear tailgate was $600, and the blind spot monitoring system added another $500. A few other accessories and cheaper options brought us to our over-$40,000 total. Editor-in-Chief Greg Migliore: The UX is the style play in this segment. ItÂ’s certainly bolder than Jaguar, Audi, Mercedes, BMW and other small crossovers.