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Amazon Alexa will become your co-pilot in Toyota, Lexus cars

A number of carmakers have introduced Amazon Alexa voice commands that can activate the locks and climate control on their cars, but Toyota is going a step further with Alexa integration by bringing Alexa into the car. Starting in 2018, Toyota will join the likes of BMW by offering the full Alexa voice-controlled app in Toyota and Lexus vehicles with either EnTune 3.0 or EnForm 2.0 infotainment systems. Though Toyota doesn't specifically say which models, we suspect the Camry and Sienna will be the first, since they're the only Toyotas with EnTune 3.0. With Lexus, the LC, NX, RC, and LS models all have available EnForm 2.0, so any or all of those could get Alexa this year. Toyota suggests a number of ways users could use Alexa in the car, such as for taking notes and setting reminders, activating apps, or for controlling other smart devices, such as the heating and cooling on your house. That suggestion rings strongly to those of us in the midst of the bomb-cyclone winter storm. We imagine you'll probably even be able to order goods from Amazon, too. One thing that is strange is that Toyota has made this leap in connectivity, and yet you still can't get Apple CarPlay or Android Auto on any Toyota or Lexus. This is especially odd as it's safe to assume more people own and use Apple and Android products on a daily basis and on the road than Amazon Alexa. Not to mention the fact that almost every other automaker offers both systems on their vehicles. Either way, mobile Alexa presents some interesting possibilities and is sure to be appealing to fans of the Amazon service. And while only a few models will be available with it in 2018, Toyota and Lexus will expand availability in 2019. Related Video:

Will.I.Am stars in new Lexus NX commercial, designs a version for Paris

Whether you love or hate its chiseled, angular lines and spindle grille, the Lexus NX is a big step for the brand as it jumps into the sea of luxury compact crossovers. We've already checked out the new CUV, and to promote its European launch, along with a different nose, Lexus has teamed up with producer and musician Will.I.Am for a commercial titled Striking Angles.
As the name suggests, the ad imagines a futuristic world where practically everything shares the NX's sharp-angled design aesthetic, including the wildlife. Over a thumping remix of his Dreamin' About the Future, the luxury CUV rolls through the misty city streets for Will.I.Am to check out.
That's not the end of Lexus' promotional efforts for its newest addition, though. The brand is also displaying a one-off NX styled by Will.I.Am during Paris Fashion Week. Read the automaker's entire release about its marketing plan for the CUV, below.

Lexus gets new boss, and he's a designer

A reshuffle in the uppermost ranks of Lexus could see the Japanese luxury brand further energize its recent focus on design. Tokuo Fukuichi, Toyota's global design boss, is the new head of Lexus International.
Fukuichi will retain his role as the overall head of design for Toyota, Lexus and Scion, and will assume his new position at the head of Lexus and on its board on April 1 (no fooling). This is going to be an interesting move for fans of design to watch, as Fukuichi has repeatedly been mentioned as a designer that enjoys pushing the edge of the envelope and experimenting. He is, after all, the man responsible for designing the most awesomely odd minivan of the 1990s, the mid-engined, rear-drive Toyota Previa, and more recently, he signed off on the controversial Lexus LF-NX concept, which is said to presage a new production small crossover.
"Regarding changes in design, no one has 100 percent confidence," Fukuichi told Forbes back in January 2013. "No one can really say with pure certainty that, 'In two years, this will sell well.'" As Akio Toyoda continues to demand more assertive, edgier designs, it's that point of view that should make Fukuichi a valuable addition to Lexus, as it continues to challenge the competition from Germany.