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Lexus regrets not doing 3-row CUV before RC coupe [UPDATE]

UPDATE: The source clarifies that rather than planning new small cars and crossovers, Lexus intends to rely on the ones it already has in its lineup. The text below has been revised accordingly. Automakers try to give its dealers (and by extension, their customers) the vehicles they're asking for. In Lexus' case, that's come down to a sport coupe and a three-row crossover. The Japanese luxury automaker ended up prioritizing the former with the launch of the RC coupe, but in retrospect, it feels it should have gone with the seven-seater instead. This according to Toyota's North American chief Jim Lentz in speaking to Automotive News at its provisional headquarters in Plano, TX. "In hindsight, if I was making this decision 10 years ago, seeing what I see today, the three-row [crossover] probably would have been the better play to come out first," Lentz to AN. "Strategically that's a more important vehicle to have than necessarily a lower volume, higher priced image product." Crossovers and SUVs represent big business for Lexus, whose five-seat RX (pictured above) is its biggest seller. The more compact NX is off to a solid start as well, but the brand's only three-row offerings are truck-based sport-utes like the GX and LX. Even without the three-row crossover, however, Lexus has been performing admirably. Rising sales have it trailing only BMW and Mercedes in the US market for luxury automobiles. Adding a three-row crossover to target the likes of the Audi Q7 and Mercedes GL will evidently be the next top priority for Lexus, but it's not the only plan the luxury brand has for the near future. Lentz indicated that the company plans to rely on its lineup of near-luxury and entry-level luxury sedans and crossovers moving forward, but isn't interested in going after the Mercedes CLA and Audi A3. "Luxury cars cost a certain dollar amount for a reason," said Lentz. "I don't want to cheapen my cars just to offer a lease that's $20 a month less."

Lexus lets enthusiasts build their own LFA to celebrate model's 10th birthday

Lexus launched production of the LFA, a limited-edition supercar still venerated in 2020, in December 2010. While fans would undoubtedly love to see a second-generation model to mark the occasion, the Japanese firm is celebrating 10 years of LFA production by releasing a paper model that enthusiasts can print and build at home. 500 units of the life-sized LFA were made by hand in Japan between 2010 and 2012. The paper model will be hand-made, too, but builders need to arm themselves with scissors and glue instead of wrenches, and production isn't limited. Anyone can print out the templates (which are included in our gallery) and put the car together. Lexus released four templates: one is blue, one is orange, one is white and one wears the colors of the Gazoo Racing team. Building each car is fairly straight-forward, and basic instructions are shown in our gallery. Lexus estimates assembly takes about an hour and a half, and it suggests folding the paper against a ruler to create a perfectly straight edge. It also notes builders should print out each template on A3 paper to make a bigger car. Full building instructions are published on the Lexus United Kingdom media site. Folks who make their own LFA at home are encouraged to share their creation by tagging the brand on its social media channels. We'll award bonus points to anyone that manages to make a paper version of the naturally-aspirated 4.8-liter V10 engine. As for a second-generation model, our advice is not to hold your breath. Lexus is focusing on other projects, like developing electric powertrains, and it doesn't sound like a follow-up to the LFA is high on the company's list of priorities. It hasn't been ruled out, however. "I love it, but we need your help. We need strong requests for a new LFA from the media. This can help us proceed," vice president Koji Sato told British magazine Autocar in 2019. Related Video:

Lexus hints at possible IS SportCross comeback [w/poll]

We're looking forward to seeing the 2014 Lexus IS in person next week at the Detroit Auto Show to see if its brazen design is any less polarizing in person, but Lexus (or at least its Facebook team) has dropped a not-too-subtle hint about the possible return of the SportCross body style - something in between a hatchback and station wagon. The current generation IS comes in sedan and convertible models, but this is an interesting teaser that might suggest an expanded IS lineup.
On its Facebook page, Lexus said:
Do you remember the '02 IS 300 Sport Cross with its style, utility and performance? Will we bring it back? Watch the 2014 IS premiere on Facebook in 6 days to find out!