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Lexus files to copyright LC 500 nameplates [UPDATE]

UPDATE: Reached for comment, Lexus told Autoblog that it "cannot offer comment on the potential naming of a production version of the LF-LC concept" and pointed out that automakers trademark nameplates as a matter of course. Some automakers already slap a production-ready name on their concepts, but not Lexus. The Japanese automaker typically labels its show cars with the letters LF-XX. So when we heard that Toyota had green-lit the LF-LC concept for production, we naturally started wondering what name the production version would carry. But if the latest intel is any indication, we can stop wondering. According to Lexus Enthusiast, the automaker has filed to trademark the names LC 500 and LC 500h in a variety of markets – including the United States, Canada and Australia. The application tells us a number of things: first of all, that the LF-LC will retain that second set of letters along the road to production (like the NX but unlike other recent Lexus concepts). And secondly, it indicates what engines we can expect to find under the hood. The 500 designation would seem to suggest that the base version of Lexus' upcoming halo sports car will pack the 5.0-liter V8 from the RC F. The bigger question mark is over the hybrid version. Current gasoline-electric models in the company's lineup include the RX 450h (based on a 3.5-liter V6) and the LS 600h (with a 5.0-liter V8). For the LC 500h, Lexus could be planning a more potent electric motor to mate to the 3.5L V6, or planning a new powertrain altogether.

2018 Lexus RX 350L, RX450hL are here to fill your 7-seat needs

The Lexus RX is the Japanese automaker's best-selling model, moving nearly twice as many units so far this year as the runner-up, the Lexus NX. Considering the state of the crossover-crazed market, that should be a surprise to absolutely no one. Still, customers demands more, and automakers are happy to deliver. Currently, Lexus has a three-row crossover-shaped hole in its lineup. Soon, that gap will be filled by the new seven-passenger 2018 RX 350L and RX 450hL. Sure, you can get three rows in the GX and LX, but traditional SUVs like that aren't selling nearly as well as more fuel efficient and more affordable car-based crossovers. The RX 350L and RX 450hL are based on the standard and hybrid RX variants. The pair have been extended by 4.3 inches to help accommodate an extra pair of seats. The angle of the rear window has also been changed to make sure third-row occupants have a reasonable amount of headroom. The RX's second row folds in a 40/20/40 split. Access to the third row is granted with a lever that slides the second row up and forward. The second row also sits slightly higher than the third, creating some much needed footroom. Tri-zone climate control is available, and gives those in steerage control of their own ventilation. A pair of cup holders keeps drinks from ending up in the hair of those sitting up front. The third row folds flat when not in use. Like the standard RX 350, the RX 350L is powered by a 290-horsepower 3.5-liter V6 and is available in both front- and all-wheel drive. The RX 450hL comes standard with all-wheel drive. It's powered by a 3.5-liter V6 and two electric drive motors. Total power output is 308 horsepower. An EV mode allows the hybrid to run on pure electricity for a short amount of time. The models go on sale early next year. Related Video: Featured Gallery 2018 Lexus RX 350L: LA 2017 View 15 Photos Related Gallery 2018 Lexus RX 350L News Source: LexusImage Credit: Live photos copyright 2017 Drew Phillips / Autoblog.com Green LA Auto Show Lexus Crossover SUV Hybrid Luxury lexus rx 2017 LA Auto Show lexus rx 350

Lexus apologizes for anti-EV ad, Plug In America calls it 'outdated'

Anyone who's spent any time learning about the alternatives to the standard fossil fuel-burning internal combustion engine knows that there are arguments to be made for and against all of the main options. They also know that there is barely any refueling infrastructure for hydrogen fuel cell cars in the US, aside form a handful of H2 stations in California and one in South Carolina. Somehow, though Lexus, recently said there was an "established infrastructure" in 20 states in an online video ad on the company's official site. Another part of that site also made unfair negative comments about battery-powered electric vehicles, saying that it takes too long to charge the cars. Read our original post on the matter here. In the ongoing discussion about how the US moves away from inefficient gas and diesel engines, this was seen as a real muck up of the facts. Upon seeing the videos, pro-electric vehicle group Plug In America released a statement to AutoblogGreen (Lexus is owned by Toyota): Hey, Toyota, the 1990s called. They want their outdated anti-EV attack ad back. Plug-in electric vehicles charge while you're sleeping at home, far more convenient than making a trip to a gas station and coming away smelling like carcinogens. Driving on electricity costs about one fifth what it costs to drive the average gas car and about a third what it costs to drive the most efficient hybrid. An electric drive has smooth, instant acceleration which can't be matched by any gasoline engine. If you don't believe me, just ask anyone driving a Toyota RAV4 EV. The videos were produced by Team One, Lexus' ad agency. Exactly where the information came from and how it made it to the website is unclear, but Lexus spokesman Moe Durand said that Lexus apologizes for offending anyone and has taken the incorrect videos down. The company will review all the materials and alter and adjust the campaign as necessary, he said.