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This is Lexus' trick 3D ad in Sports Illustrated's swimsuit issue

Having driven its RC F into the party at the Sports Illustrated swimsuit issue, Lexus is making the most of the exposure. We recently saw the blue coupe showing off its L-Finesse curves with a curvaceous Lisalla Montenegro. And a new video shows how the magazine ad will also work without a bikinied sidekick, showing off the Lexus' own body and sounds in a 3D app for iOS and Android.
After downloading the app and the 3D image for your tablet or phone, the 450-horsepower RC F will be yours to play with - or, as Lexus suggests, yours to "create the 3D experience in your own hands." You didn't have any other plans for your hands while checking out the new issue, did you? The video below will show you how it's done.

2015 Lexus RC F Review

Every year, thousands of people buy two-door coupes that bear the badges of BMW M, Mercedes-AMG, Audi RS, and Cadillac V. These cars are powerful, fast, agile, and - if you believe the marketing - are made to kick ass on the track. But, and this is just my theory, only about 0.2 percent of these owners actually drive their cars the way the companies intended. Most buyers, I think, want the image put forth by an M4 or C63 AMG more than any dynamic abilities. These people just want to give the impression that they're out tearing up the local road course, and a $70,000 sports coupe and a pair of Pilotis are just the ticket. Which is not to say they don't use the performance of these cars, just not the full track-day capabilities. If this describes you, I recommend checking out the new Lexus RC F. This coupe is powered by a 5.0-liter V8, complete with 467 horsepower and 389 pound-feet of torque. These figures, while impressive in a vacuum, are troubling when viewed alongside the competition. The Mercedes-AMG C63 tops 500 in horsepower and torque in S guise, while the six-pot Cadillac ATS-V is nearly equal on power but offers almost 60 more pound-feet of torque. And while the BMW M4 cedes more than 40 horsepower to the Lexus, the RC F doesn't feel as potent from the driver's seat. The RC F doesn't even feel as potent as less-powerful competition. This numerical deficit translates to the stopwatch, where the RC F lags behind the force-induced competition. The C63 and ATS-V both hit 60 in 3.9 seconds, while the BMW takes 4.1 seconds (these are all manufacturer estimates, by the way). The RC F needs 4.4 seconds to hit 60 miles per hour. The only vehicle in this segment that's slower is the Audi RS 5, and that's been on sale longer than all its current competitors combined. And the Audi's charms (oh, that glorious engine note) help you overlook its lack of pace. The RC F doesn't have the aging Audi's charisma, making its lack of both perceived and actual pace more glaring. I'm placing blame on this car's overbearing induction sound. It was a neat trick on the original IS F – this car's predecessor – but over the years it's just become kind of played out. At the least the noise is real, piped into the cabin via a resonator, but it sounds too artificial. And the point at which it kicks in is entirely predictable. Neither of these traits contribute to an involving driving experience.

Toyota wants improved crash scores with midcycle facelifts

The performances of some Toyotas in the Insurance Institute for Highway Safety's (IIHS) regimen of crash tests leave something to be desired. Consider the small overlap frontal crash test: only six Toyota, Lexus and Scion vehicles have undergone the new test, yet all but one of them received a poor rating. Osama Nagata, CEO of Toyota Motor Engineering & Manufacturing North America Inc., says midcycle vehicle updates are in the works to address the safety issues brought to light by the IIHS test, Automotive News reports. He confirmed that the RAV4 is getting safety updates following its crash test performance last month, but he didn't name any other models.
All three Toyotas that were tested - 2013 RAV4, 2012-2013 Prius V, 2012-2013 Camry - received poor ratings. The 2007-2012 Lexus ES 350 and 2006-2013 IS 250/350 also received poor ratings. The only other Toyota Motor Corp. vehicle to score better than poor is the 2014 Scion TC. It received an acceptable rating in the small overlap frontal crash test and is the only recent vehicle in Toyota's line-up to get the IIHS Top Safety Pick+ rating.
The small overlap front crash test measures the safety of a car when its front left corner is strikes an object during an accident, bypassing traditional crumple zones, which deform in a way to protect passengers. In 2009, automakers were alerted to the forthcoming addition of the test, which was first implemented last year, IIHS spokesman Russ Rader says. They responded with differing intensity, he says, pointing out that Subaru and Honda started incorporating design changes early on so their cars would perform well in the tests.