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Lexus planning second flagship alongside LS sedan

Lexus is planning to launch another flagship to slot alongside the LS sedan, but we don't know if it will be a coupe or a crossover. The coupe has been the persistent rumor. Lexus showed the two-door LF-LC concept in 2012 and a production model could borrow its underpinnings from the LS sedan. It's tipped to wear the letters LC or to revive the SC nameplate. The previous SC launched in 1991 as a fixed-roof coupe and offered inline-six or V8 engines. It was replaced in 2001 with the SC430 that had a V8 and a folding hardtop. While the coupe idea may seem like the leading candidate, the company's ambiguity is leading to speculation that the new flagship could adopt a different body-style altogether. "We need a flagship," Lexus general manager Jeff Bracken told Reuters. "It doesn't have to be a sedan." "In addition to the LS, there could be another flagship in our lineup," Bracken said. "We'll define what it is in January." The comments suggest something will be revealed at the Detroit auto show and could open the door to a new flagship SUV or crossover. That position is currently held by the LX 570, which is closely based on the Toyota Land Cruiser. However, sales of the LX have been less than stellar. From the 14,000-plus units Lexus sold of the original LX 470 when it launched in the US back in 2000, annual sales have dropped to just over 4,000 the last few years. Mercedes regularly sells over 25,000 of its GL-Class crossovers each year in the US alone. Last year Audi sold 18,000 Q7s here despite its imminent replacement. Land Rover sold nearly 13,000 Range Rovers last year and another 18,000 Range Rover Sports. Meanwhile, Cadillac typically sells between 20,000 and 30,000 Escalades every year, down from the 50,000-60,000 it sold a decade ago. A facelift is due for the LX that ought to spike sales a little, but Lexus will need more than a refresh to catch up with those rivals. In the meantime, it reportedly plans to roll out a three-row variant of the new RX before its lifespan is over. "We don't want to wait for a next generation" to give the RX the added seating capacity many customers are demanding, said Bracken. Related Video:

This Lexus LC Super Bowl ad is like a Sia music video with sweet wall dancing

What you see above is the extended, 60-second version of Lexus's "Man & Machine" Super Bowl commercial. The car/machine half is obviously the new 2017 Lexus LC 500 coupe, and the man in question is Lil Buck, a so-called movement artist (we think that's like a dancer). Both are moving to Sia singing "Move Your Body" from her latest album, "This Is Acting." So yeah, it's basically a music video with a car featuring prominently in it, which is fine by us. (In fact, it was directed by Jonas Akerlund, who specializes in the genre.) We see the machine and the man on split screen, and then the voiceover attempts to tie it all together: "Machines don't have emotions, but the rare few can inspire them." And then Lil Buck seems to defy gravity by slithering into the car while the door closes. The coolest part is how he dances on the walls around the Lexus. Revolving sets with fixed cameras are neat, especially with a car stuck in the middle. The spot closes with Lexus's new tagline, Experience Amazing. Like most corporate mottos, it says almost nothing about the brand. But hey, the commercial is fun to watch, and we happen to like the new LC, so they're doing something right. A 30-second version of the spot will air during the big game. Related Video:

2021 Lexus LX 570 gets an Inspiration Series run of 500 units

The 2021 Lexus LX 570 will haul its 13-year-old bones into the 2021 model year with the enticements of the Sport Package, along with an Inspiration Series model produced in a run of 500 examples. New features and options for 2021 are Amazon Alexa capability, Nori Green exterior paint, and interior leather colored Glazed Caramel. The Sport Package dials up bodykit add-ons for the front and rear fascias, a sport grille, body-colored side mirrors with chrome accents, and forged 21-inch wheels outside. A black headliner inside broods over semi-aniline leather trim offset with leather in black, Cabernet, or that new Glazed Caramel hue.  The LX Inspiration Series can be had in either Black Onyx or the $425 White Pearl exterior. Outside, it goes heavy on the sinister. A black grille features a black chrome surround, there are black headlamps and taillights with smoked lenses to go with black fog lamps, black trim around the windows and black chrome garnish elsewhere, black roof rails and door handles, and black badges on the back of tailgate. The rolling stock is a set of 21-inch black wheels with black center caps. The limited-edition spent all its fun money on the exterior, the interior left with unique floor and cargo mats, and unique key gloves.  All models come with the Lexus Safety System+ that groups features like Blind Spot Monitor with Rear Cross-Traffic Alert, Panoramic View Monitor, Multi-Terrain Monitor, and Intuitive Parking Assist. The engine bay retains its 5.7-liter V8 throwing 383 horsepower and 403 pound-feet of torque, shifting through an eight-speed automatic and sending power to all four wheels through a Torsen limited-slip differential. If an LX 570 ever sees an unpaved road, it will have nothing to fear, equipped standard with its Crawl Control system that comes with Turn Assist and Hill-start Assist Control. On sale as of now, prices on the two-row, five-seat LX 570 and the three-row, seven-seat model have gone up by $100. The two-row starts at $86,580 and gets a $1,025 destination charge, totaling $87,605. The three-row starts at $91,580 and gets a $1,295 destination charge, so it starts at $92,875. Lexus didn't mention pricing for the Sport Package or the Inspiration model, both of which are exclusive to the three-row, and they're not on the Lexus configurator as of writing, so speak to your dealer about those if they speak to you. Related Video: