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What's in a trademark? Sometimes, the next iconic car name

The United States Patent and Trademark Office is a treasure trove for auto enthusiasts, especially those who double as conspiracy theorists.
Why has Toyota applied to trademark "Supra," the name of one of its legendary sports cars, even though it hasn't sold one in the United States in 16 years? Why would General Motors continue to register "Chevelle" long after one of the most famous American muscle cars hit the end of the road? And what could Chrysler possibly do with the rights to "313," the area code for Detroit?

Are you the Lexus GS F?

It's been a while since we've heard rumors of the fabled high-performance Lexus GS F, but thanks to our eager spy photographers, this looks to be our first real proof of the machine's existence. We don't have the usual brace of photos from all angles to work with this time around, our spies saying that every time Lexus' garage door opened, engineers jumped in front of the cameras to prevent the car from being photographed.
Even so, we have a pretty clear glimpse at some significant changes to this GS sedan, including the same staggered, quad-pipe exhaust found on the Lexus IS F. There's also an air diffuser panel nestled between the exhaust outlets, as well as a larger lip spoiler and unique wheels (matching those of the RC coupe) wrapped in high-performance tires.
Last time we heard rumors of the GS F's existence, sources predicted that the M5-fighting sedan would use a tuned version of Lexus' 5.0-liter V8, producing something like 465 horsepower. We have also heard that the automaker plans to reduce weight wherever possible, and that the final curb weight will be something like 3,700 pounds.

2022 Lexus IS 350 F Sport Road Test | A trip through mid-Ohio, from Mid-Ohio

LEXINGTON, Ohio — That feeling of driving inspiration I tend to get after a long day of watching racing hits me hard. Hours of observing others — professional racers — tear it up on track always leaves me with a desire to do the same, which in reality, is a dangerous feeling to have. Outside those racetrack grounds are public roads with speed limits, other motorists and a million other factors. Nevertheless, IÂ’m feeling rather giddy in the 2022 Lexus IS 350 F Sport after leaving the Lexus Grand Prix at Mid-Ohio Sports Car Course. Lexus invited me down to watch the race where a pair of Lexus RC Fs run by Vasser Sullivan Racing were competing. I rode along for a hot lap in a modified IS 500 F Sport Performance with one of the teamÂ’s pro drivers between races, and while that carÂ’s V8 is rather intoxicating, I still find myself really digging the 3.5-liter V6 in the humble IS 350 F Sport on OhioÂ’s winding back roads. Before leaving the track, I check the box on Google Maps to “avoid highways,” and point the IS down any road vaguely heading in the right direction that looked curvy in search of somewhere to enjoy LexusÂ’ recently-updated sport sedan. Being the F Sport model, there is some hope for fun. All IS 350 F Sports get a unique (and louder) exhaust, 19-inch wheels, larger 265-section-width rear tires, a cold air intake and an interior “sound generator” that pumps some extra noise into the cabin. What this car doesnÂ’t have, is the Dynamic Handling Package available on IS F Sport models. This adds an adaptive suspension and lighter BBS forged wheels. Additionally, this IS is the all-wheel-drive version, so it doesnÂ’t have the Torsen limited-slip rear differential or the extra-sporty “Sport S+” drive mode available on the rear-wheel-drive version. Despite this IS 350 F Sport being in mildly sporty dress, the trip starts out on a promising note. Much of the happiness derived from driving this sedan comes courtesy of its naturally aspirated V6 engine. It puts out a healthy 311 horsepower and 280 pound-feet of torque, good enough for a 0-60-mph sprint of 5.7 seconds. Peak power is made at 6,600 rpm, which means you need to keep the pedal buried and work for the acceleration.  Others in this sport sedan class have long since made boosted four-cylinders the go-to powertrain, making this naturally aspirated engine a breath of fresh air.