2021 Lexus Es 350 on 2040-cars

Auto blog

Physical and virtual gaming worlds collide in Lexus IS Hybrid promo

This is really, really cool. In order to promote its new IS Hybrid, Lexus borrowed an airplane hangar, a former Formula One driver and what we imagine was some serious technological knowhow to create one of the most interesting games we've ever seen. It's called Trace Your Road.
Lexus invited some of its Facebook fans out for the game, which put them in the passenger seat of a Lexus IS Hybrid with former F1 shoe Jarno Trulli. They were then handed a tablet and asked to trace out a road, which was projected onto the floor of the hangar. Trulli had to follow the ever-changing path as his passenger kept on tracing away. It looks like it'd be an absolute riot.
This is probably the coolest automotive promotional video since Audi strapped paintball guns on a couple of RS4s. Take a look below to watch the full video from Lexus. We promise, it's worth two minutes of your time.

2018 Lexus LX 570 drops $5,000 in new 2-row trim

People love SUVs and crossovers, but not everyone uses them to haul a litter of children and a couple of pets. At this year's Los Angeles Auto Show, Lexus has debuted the two-row LX 570. The updated model ditches the third row, helping expand cargo capacity by 15 percent without the need to deal with removing the seats. The two-row model comes in a single mono-spec trim, dropping the base price to $86,175, which is $5,000 less than the three-row model. The mono-spec trim of the two-row LX means customers only have the choice of exterior and interior colors. Customers still get a full-leather interior, four-zone automatic climate control, power tailgate, roof rails, a moonroof and 20-inch wheels. Parking assist, blind-spot monitoring and rear cross-traffic alert are all standard. Cameras on the outside help show blind spots when parking or off-roading. The new model also comes with Lexus's Enform Safety Connect service for 10 years. Customers can call in case of an emergency anytime day or night. The new variant still comes with all of the Toyota Land Cruiser-sourced goodness as the standard LX 570. That means a 5.7-liter V8 making 383 horsepower and 403 pound-feet of torque, giving the Lexus a 7,000-pound tow rating. The body-on-frame SUV comes with full-time four-wheel drive and Lexus's Active Traction Control system and Multi-Terrain Select system to handle wheel slip on various road surfaces. Other off-road systems include crawl control and hill-start assist. The two-row 2018 Lexus LX 570 goes on sale next year. Related Video:

Toyota announces new, more efficient powertrains for 60 percent of its vehicles by 2021

In the face of increasingly strict standards on fuel economy and CO2 emissions, Toyota announced today that it's introducing a new hybrid system, a new 2.5-liter direct-injection inline four-cylinder engine, and two new transmissions – an eight- and a 10-speed. The development of all of these components will be based around the Toyota New Global Architecture, or TNGA. Development of the systems has moved forward and the new powertrains will find their way into vehicles starting next year. TNGA, like Mazda's Skyactiv technology, is a complete design philosophy that focuses on more than just a clean or efficient engine. The first vehicle to deploy the TNGA platform was the current, fourth-generation Prius. With TNGA, Toyota focused on improving handling, ride, and braking performance. The new powertrains are meant to compliment this new platform by being both engaging to drive and fuel efficient. Since TNGA can be adapted for front-, rear-, or all-wheel-drive layouts, it's capable of underpinning a number of potential products. Toyota is arguably the leader in hybrid technology, and taking lessons learned in the development of the current Prius, the automaker has developed the new Toyota Hybrid System II, or THS-II, for rear-wheel-drive applications. Performance has improved versus the outgoing model, and Toyota says efficiency, especially at high speeds, has been improved. In addition, the system's use in plug-in vehicles has been improved. For the first time, the electric motor will be able to provide direct driving power, whereas before it simply acted as a generator. The new, naturally aspirated 2.5-liter four-cylinder, like the THS-II, has been designed around the TNGA platform. Most notably, the thermal efficiency of the engine has been improved. This means a higher output and improved exhaust and cooling. The new engine, which works in both traditional and hybrid applications, will proliferate through the Toyota and Lexus lineup. Toyota's two new automatic transmissions, like the new engines, are based on the TNGA system. That means a lighter and more compact design relative to similar transmissions. The 10-speed is intended for rear-wheel-drive Lexus products like the GS and LS. The tuning has been adjusted to improve response and smooth out shifts, though it's impossible to say how much it's been improved without getting behind the wheel.