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Lexus unveils first EV, the UX 300e

UPDATE: A Lexus spokesperson has provided Autoblog with the following statement concerning U.S. sales of the UX 300e: "The UX 300e has been designed specifically for the Chinese and European markets. The U.S. will not offer the UX 300e, however, we have committed to developing a dedicated BEV that is purpose-built to offer the benefits and features that U.S. luxury buyers demand." The original article continues below. Lexus has unveiled its first fully electric vehicle and — surprise — itÂ’s a crossover. The Lexus UX 300e is seeing its public debut in China, at the Guangzhou International Automobile Exhibition. Lexus tipped the world off to its next step in the luxury automakerÂ’s “Lexus Electrified” campaign with a trademark filing. Now it has followed through, in what appears to be a trend, as more and more automakers enter the EV arena with formats that are hot as all heck right now: crossovers. We only have a few specifications so far, but theyÂ’re interesting. The Lexus UX 300e has a 54.3-kWh lithium-ion battery pack that provides an estimated 248 miles of driving range based on the very generous and arguably outdated NEDC driving cycle — this would indubitably be rated much lower if tested by the EPA. The electric motor, located up front, is capable of a peak 201 horsepower and 221 pound-feet of torque. It has a DC fast charging capability of 50 kW, which lags behind a lot of what weÂ’re seeing nowadays (for instance, the Kia Niro EV is capable of 100 kW, and the Audi E-Tron can do 150 kW). LexusÂ’ press release doesnÂ’t specify the charging standard, but that 50-kW capacity corresponds with the current maximum speed of the CHAdeMo charging standard. The UX 300e promises a comfortable but exciting drive experience with a dual focus on NVH and driving dynamics. Drivers can control the experience with a number of driving modes, as well as paddle “shifters” that adjust the level of regen feel form the electric motor/generator. As for the sonic experience, Lexus says it has an “Active Sound Control (ASC)” feature that “transmits natural ambient sounds to allow for a greater understanding of driving conditions, and provides a natural feeling for the cabin's occupants.” We have no word on whether the UX EV will make its way to the U.S. Lexus says it will go on sale in China and Europe next year, with a Japan introduction in 2021. Again, this is just a first step, and weÂ’ll be curious to see what plans Lexus has for EVs here in the States.

Lexus regrets not doing 3-row CUV before RC coupe [UPDATE]

UPDATE: The source clarifies that rather than planning new small cars and crossovers, Lexus intends to rely on the ones it already has in its lineup. The text below has been revised accordingly. Automakers try to give its dealers (and by extension, their customers) the vehicles they're asking for. In Lexus' case, that's come down to a sport coupe and a three-row crossover. The Japanese luxury automaker ended up prioritizing the former with the launch of the RC coupe, but in retrospect, it feels it should have gone with the seven-seater instead. This according to Toyota's North American chief Jim Lentz in speaking to Automotive News at its provisional headquarters in Plano, TX. "In hindsight, if I was making this decision 10 years ago, seeing what I see today, the three-row [crossover] probably would have been the better play to come out first," Lentz to AN. "Strategically that's a more important vehicle to have than necessarily a lower volume, higher priced image product." Crossovers and SUVs represent big business for Lexus, whose five-seat RX (pictured above) is its biggest seller. The more compact NX is off to a solid start as well, but the brand's only three-row offerings are truck-based sport-utes like the GX and LX. Even without the three-row crossover, however, Lexus has been performing admirably. Rising sales have it trailing only BMW and Mercedes in the US market for luxury automobiles. Adding a three-row crossover to target the likes of the Audi Q7 and Mercedes GL will evidently be the next top priority for Lexus, but it's not the only plan the luxury brand has for the near future. Lentz indicated that the company plans to rely on its lineup of near-luxury and entry-level luxury sedans and crossovers moving forward, but isn't interested in going after the Mercedes CLA and Audi A3. "Luxury cars cost a certain dollar amount for a reason," said Lentz. "I don't want to cheapen my cars just to offer a lease that's $20 a month less."

Super Bowl commercials: Steven Tyler, Emerson Fittipaldi, Keanu Reeves and more

Sunday is Super Bowl LII, which means America will immerse itself in high-calorie potluck fare, garish halftime-show entertainment (Justin Timberlake, bringing sexy back, but not that kind), the most expensive and over-the-top TV ads of the year, and — oh yeah — a football game between two teams connected by Amtrak's Northeast Corridor line. What else you gonna do on the first Sunday of February? As usual, automakers plan big, splashy TV spots to reach all those gajillions of eyeballs glued to the teevee, though the list may be shorter than in previous years. Here's a roundup of what we know is coming. Hyundai Hyundai will test the football/futbol divide with a 60-second spot starring a youth-soccer ref who arrives for the game dramatically and just in time in his 2018 Kona. Only it's Super Bowl Sunday, so he — along with the two coaches, and apparently most of the parents — are eager to get on with their game-day plans. Advantage: football, being the message, we guess. The ad does make a quick plug for Hyundai's BlueLink nav system, but this is only nominally about the car. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Hyundai also plans a 60-second ad that recognizes people fighting pediatric cancers and highlights its own nonprofit organization that focuses on the cause, according to Reuters. Kia This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The Korean automaker will put Aerosmith frontman Steven Tyler behind the wheel of its new Stinger on an abandoned racetrack. The former " American Idol" host promptly puts it into reverse, going back to his '70s heyday, courtesy of some CGI, to the strains of "Dream On" played backwards. Trotting out an almost-70-year-old to relive some classic rock glory fits the Super Bowl template to a T. Two-time Formula One and Indianapolis 500 champ Emerson Fittipaldi also makes a cameo. It airs in the third quarter. Lexus This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lexus teams with Marvel Studios to preview its forthcoming movie "Black Panther," which arrives in theaters Feb. 16. In "Long Live The King," the Black Panther, a.k.a. King T'Challa, played by Chadwick Boseman, dispatches some bad guys to recover stolen Vibranium after clinging to the roof of a speeding 2018 LS 500 F Sport, driven by co-star Danai Gurira.