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Jaguar Land Rover undergoes $3.2 billion turnaround plan as sales slump

MUMBAI — India's Tata Motors on Wednesday announced a turnaround plan for its luxury car unit Jaguar Land Rover, which has been hit hard by trade tensions between China and the U.S., low demand for diesel cars in Europe and worries over Brexit. Under "Project Charge," Tata Motors said it plans to cut costs and improve cash flows at Jaguar Land Rover (JLR) by 2.5 billion pounds ($3.2 billion) over 18 months. JLR also plans to launch several new vehicles, including the Jaguar I-Pace and the new Range Rover Defender over the next few years and will offer a hybrid or full-electric version of all its models by 2020. "Together with our ongoing product offensive and calibrated investment plans, these efforts will lay the foundations for long-term sustainable growth," JLR CEO Ralf Speth said after Tata Motors reported a quarterly loss. JLR has trimmed its pre-tax profit expectations for the current fiscal year ending March 31, 2019, and expects to break even, Speth said, versus an earlier target of profit growth. As part of the turnaround plan, JLR will first focus on cash-saving "quick wins" like reducing non-product investments and speeding up asset sales, Tata Motors said in an investor presentation. In the near term it will improve efficiency in areas including purchasing and material cost, manufacturing, logistics and people, and will focus on strategic and non-core asset sales. JLR has already reduced the number of production days at its UK plants in Castle Bromwich and Solihull. The company said in its presentation it has saved 300 million pounds since it initiated the turnaround plan six weeks ago and is working on 500 ideas for the future. Tata Motors reported a loss of 10.49 billion rupees ($141.9 million) for the July-September quarter, compared with a profit of 24.83 billion rupees in the year-ago period. That was worse than the estimate of a loss of 2.40 billion rupees, according to Refinitiv data. JLR reported a loss of 101 million pounds during the quarter and its margin on earnings before interest, tax, depreciation and amortization (EBITDA) fell 130 basis points to 9.9 percent. Retail sales of its Jaguar sedans and Land Rover sport utility vehicles (SUVs) fell 13.2 percent to about 130,000 units, hurt particularly by tariff changes in China and escalating trade tensions. Demand in China remained muted even after the country cut import tariffs for cars and car parts to 15 percent for most vehicles from 25 percent from July.

Ford's J Mays feels vindicated by Fusion reception

It's hard to think back now, but the same man overseeing the design of the 2013 Ford Fusion also presided over a rather lackluster period in Ford design, highlighted by vehicles like the Five Hundred and Freestyle. With the redesigned Fusion receiving high praise, J Mays tells Automotive News that he feels vindicated from criticisms suggesting he's not a daring enough designer.
When Mays took over as lead of design in 1997, he admits to having quite an ego ("My head would barely fit through the door some days. I've long since gotten over myself") and the workload to match. With the Blue Oval's portfolio full of premium brands like Aston Martin, Jaguar, Land Rover and Volvo at that point, along with the bread-and-butter Ford, Lincoln and Mercury models, Mays certainly had quite the challenge.
It was in the mid-2000s that Mays took over just the premium brands, and took on the new title of Chief Creative Officer. At the time, Mays endured some criticism for looking backwards to retro styling, rather than setting a new standard for American car design - criticism that Mays says he is free from with the all-new Fusion.

Second 'No Time To Die' trailer drops with lots of crunching metal

The second trailer for the new James Bond film, "No Time To Die," was posted to social media Thursday morning, getting us thoroughly hyped for the forthcoming installment thanks to some spicy car content and lots of other ridiculous, big-budget action sequences.  Fair warning for the purists: This might contain plot- and character-related information from the trailer itself. Also, it appears that many Land Rover Defenders died in the making of this film, so the footage may not be for the faint of heart; don't say we didn't give you advance notice.  As is typical of Bond films, most of the automotive eye candy is of the European variety. The classic Aston Martin DB5 gadget car (which we saw doing some crazy machine-gun donuts in the first trailer) makes yet another appearance, as does what appears to be fourth-generation Maserati Quattroporte. There's even something which might be a car, but also appears to be both some sort of airplane and submersible. Never change, Bond. We love it.  And then there are the Defenders. We've got Defenders speeding down hillsides, Defenders crashing through forests, Defenders flying over Land Cruisers. Yeah, do you like Land Cruisers? There's a Land Cruiser. It even (spoiler alert!) survives relatively unscathed; the same cannot be said for most of the automotive shenanigans we get to see here.  "No Time To Die" was originally slated to debut back in April, but its original release date roughly coincided with the projected peak of early coronavirus infections. Given how important the Bond film franchise's continued success is to MGM (it's virtually the only thing the studio has had going for it for 30 years) and the producers (who only make Bond films), meager box office returns were not an option. The last film, Spectre, pulled in the worldwide gross of $880 million, including $200 million in the United States and $83.5 million in China. The wait is almost over. "No Time to Die" will hit theaters Nov. 25 in the United States.  Related Video: