2023 Lamborghini Urus Performante on 2040-cars

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Lamborghini to price Urus similar to Huracan

If and when the Urus project is finally approved for production, it will take Lamborghini into not one but several new territories. For one, it will be the company's first SUV since the demise of the LM002 in 1993. It'll also be the company's first front-engined model since the demise of the Jalpa and Espada in the late '70s, and its first model to offer hybrid and turbocharged powertrains in, well... ever. Just don't expect it to be its cheapest model.
According to Motoring.com.au, in speaking with Lamborghini sales and marketing execs, the Urus "will be priced similarly to the Huracán," which is currently the Raging Bull marque's entry-level model. That doesn't mean, necessarily, that the Urus (pictured above in Beijing alongside the previous Gallardo) couldn't undercut the Huracán's price slightly - especially since it will likely offer more than one engine option - but don't expect it to come cheap.
The Huracán starts in the US for $237,250. If, as reported, the Urus commands a similar price, that would make it the most expensive SUV on the market. That is, at least, before other high-end rivals from the likes of Bentley and Maserati get into the game.

Lamborghini goes from carbon fiber to carbon neutral [w/video]

Draw up a list in your mind of automakers striving to "save the environment," and you might be forgiven for not ranking Lamborghini very high on impressions alone. After all, it only makes supercars with double-digit cylinder counts, displacing over 5.0 liters, and producing in excess of 600 horsepower. Hardly what you'd characterize as "green" modes of transportation, then. And though it recently showed a hybrid sports car concept, it has opted next to build an SUV instead. However the Raging Bull marque is out to rehabilitate its image by changing the reality of its carbon footprint. It's just not about to do so by watering down the supercars for which it is known. "We are not here to please a single customer. We are here to pass this territory unharmed to the next generation." – Lamborghini CEO, Stephan Winkelmann This week the Italian automaker officially opened its new Trigeneration Plant – which is not, lest you think otherwise, an assembly facility spanning multiple eras of production. It's a new power plant, built on the site of the company's headquarters in Sant'Agata Bolognese, that will generate its electricity, heating, and cooling, all from the same source of natural gas. The plant has an installed (potential) capacity of 1.2 megawatts, and will (practically speaking) be capable of generating over 25,000 MWh every year. That'd be enough to power all the houses in Sant'Agata, the otherwise sleepy town which Lamborghini shares with about 7,000 residents. The clean-burning facility is estimated to cut out 820 tons of CO2 every year, and by 2017 is slated to run on biofuel to raise that figure to a claimed 5,600 tons per year. The question is, who cares? Sure, people buying EVs and free-range chickens want to be assured that their buying habits fit their environmental conscience, but does the average Lamborghini buyer really care if their new supercar came from an environmentally friendly factory? "If we are going to do the things only because of the importance first thing for the customer, we would not be here anymore," Lamborghini CEO Stephan Winkelmann told us during roundtable discussion at the opening of the Trigeneration Plant. "We are not here to please a single customer. We are here to pass this territory unharmed to the next generation." "It would be ridiculous if you would say we are going to save the world.

Lamborghini battery electric 2+2 GT coming by 2027

Lamborghini's Sant'Agata factory hasn't put out a production four-seater car since the last Espada blasted down the road in 1978. We haven't stopped hearing rumors about another four-seat Lamborghini car since the Italians introduced the four-door Estoque at the 2008 Paris Motor Show. The subject's been especially warm over the last three years, ever since former Lamborghini CEO Stefano Domenicali told Automotive News in 2018 there was a five- to seven-year window to add a fourth vehicle to the lineup. Matters have firmed up since then, current CEO Stephan Winkelmann telling Autocar a few months ago that this fourth vehicle is in the initial stages of development and will hit the market "in the second half of the decade." Winkelmann said the company hasn't decided on the platform or the bodystyle — those answers come next year — but he favors a 2+2 GT. AutoNews' crystal ball gazing into future product says we'll get a battery-electric version of just that between 2025 and 2027. Porsche and Audi will contribute to the project, which is only natural seeing as they're the Volkswagen Group's mainstream performance brands leading the way with spicy EV sedans. With the changes that have happened at VW, the timeline means that the Italian brand might not adopt the Porsche Taycan's J1 platform nor the Audi A6 E-Tron's PPE platform, but could get the highly modular Scalable Systems Platform that debuts under the Audi Artemis in 2026. The SSP bones combine aspects of Volkswagen's mainstream MEB and performance-oriented PPE electric architectures. The conglomerate expects 80% of Group products to use it, counting some 40 million unit sales across all brands over the platform's lifetime. The only details we have about what's coming concern the EV's mission statement. Winkelmann said he told designers "this car has to be recognized as something different to what weÂ’ve done before" ... "[showing] a new way of designing cars" while still clearly being a Lamborghini. We would just like Lamborghini to remember that it has the Asterion (pictured) saved on a hard drive somewhere. Hint. As a middle child between the scarab-looking screamers the bull brand is most known for and the Urus SUV the brand makes the most money on, the electric GT is expected to sell annual volumes somewhere in between those siblings. As for capability, in 2019, company head of R&D Maurizio Reggiani mentioned 350 miles of range as a suitable figure.