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Bulls on vacation: Lamborghini Giro 2015

Twenty-one owners were on hand for the Lamborghini Giro 2015, the tenth edition of the exclusive brand's most exclusive event. Hailing from the US and Canada, the small group blazed over some of the best roads in Maine, New Hampshire, Vermont, and Massachusetts. Luxury accommodations were provided at each stop on the four-day tour in late July. Twenty-one owners may sound like a minuscule showing, but it represents nearly 3% of the yearly American customer base. The colorful collection of Aventadors, Huracans, and Gallardos charged around New England like a high-speed string of Skittles. Challenging drives included the storied climb of New Hampshire's famed 6,288-foot Mount Washington and a mad dash up sinuous Route 17 through Vermont's Appalachian Gap. It all concluded with a police-escorted romp into the heart of Boston. Brilliant as the driving is, the Giro is also an opportunity for the Italian brand to connect with and take the pulse of owners in America, its largest market. Twenty-one owners may sound like a minuscule showing, but consider this: Lamborghini sold just over 2,000 cars globally in 2014, 736 of them in the US. This privileged few represents nearly three percent of the yearly American customer base. For comparison, Ford Motor Company sold 2,480,942 vehicles in 2014. If a similar portion of American Ford owners breezed into New England for a Ford Giro, that would equate to more than 70,000 "Ford-istas." Begun in 2006 in the US, the event is relatively unknown, even among Lamborghini owners. Capped at a maximum of 25 couples/cars, the Giro draws some of the most loyal customers of the Bologna-based icon. Exclusivity – participants mix with top management and are looked after by Lamborghini "concierges" – is what sets it apart from larger yet still select activities for the faithful, including the Lamborghini Esperienza (track events for owners) and Accademia (track and winter driving academies). Given the statistical significance of the participants, we couldn't help but survey the well-heeled swells running their bulls on the 2015 Giro about what they thought of the company's gamble on a third Lamborghini model in the form of an SUV – the upcoming Urus. Will it diminish the flamboyant brand's street cred? Half said "No", citing the celebrated Porsche Cayenne parable. Half said, "What the ****?!" "It's not only a nice drive," says Alessandro Farmeschi, Lamborghini America Chief Operating Officer.

Ciao Bella, Lamborghini's Aventador Roadster looks smoking hot in LA

After having all of the official details dropped a few weeks ago, and judging the significance of the price tag just a bit later, we're finally getting our first look at Lamborghini's newest drool-inducer, the Aventador LP700-4 Roadster. News flash: It's just as good-looking in person as it is in stock shots.
That's right, if our fresh gallery of images from the show floor are any indication, buyers with fat-enough bank accounts to put the 700-horsepower V12 Lambo in the garage will not be disappointed with it aesthetically. The sharply creased supercar bodywork looks, arguably, more impressive in topless form than it does as a coupe, which is really saying something.
You'll find all of the technical detail about the new car in the press release below, should you require fuel for your Italianate dreams.

Lamborghini Aventador SV clocks sub 7 minute Nurburgring lap

The list of cars that have lapped the Nurburgring in under seven minutes is about as short as the ride heights on the supercars of which it's composed. There's the Radical SR8 (that's just barely street-legal), there are hybrid hypercars like the Porsche 918 Spyder and McLaren P1, and now there's one more in the Lamborghini Aventador LP750-4 SV. Lambo unveiled its latest Superveloce in Geneva just a couple of months ago, boasting an upgraded version of its free-revving V12, unburdened by 110 pounds of excess weight and fitted with enhanced equipment. The result of all these improvements is 740 horsepower, 509 pound-feet of torque, a 2.8-second 0-62 time, a top speed of 217 miles per hour and a Nordschleife lap time of 6:59.73. No turborchargers, no hybrid assist, no type certification or regulatory loopholes. Just an old-fashioned twelve-cylinder supercar doing what it does best, and trouncing just about everything else in the process. The lap time was clocked during development tests for the Lambo's P Zero Corsa tires, and appears to have been run with a roll cage in place, but we don't know if there were any other modifications carried out (or for that matter if the time was verified by any external authority). The timing of this video's release comes right on the heels of Seat having claimed the lap record for wagons and both the 24-Hour and World Touring Car Championship races taking place at the Green Hell this weekend.