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Lamborghini explains why the Sian is not a preview of its next design language

Lamborghini pushed the boundaries of its design language with the sold-out Sian, but its head designer explained the project's goal wasn't to preview future cars. The company's first hybrid model will remain its own thing. "With the Sian, with the coupe and now the Roadster, we have closed this project. It is a masterpiece, we have a very special color for each, but this language is just for the Sian. Whatever we design in the future, we will follow the design DNA of Lamborghini. Just to repeat the Sian one more time would be way too easy, the expectations here at Lamborghini are much higher, so the future is always open," design boss Mitja Borkert told Autoblog. Lamborghini will make 19 examples of the Sian Roadster, and 63 units of the coupe, numbers chosen because the company was founded in 1963. Borkert's team designed the model with a high degree of customization in mind to ensure no two examples are exactly alike. Once they're assigned a build slot, buyers will work directly with Lamborghini's designers and its Ad Personam personalization department to configure their car. "The Sian is really something I want to turn into a masterpiece. My personal promise is that each and every car will be completely unique in terms of look, in terms of color, and in terms of material," Borkert assured us. Lamborghini Sian Roadster View 13 Photos Meanwhile, work on the Aventador's replacement — whose name hasn't been revealed — continues, and we hear it's about a year from making its debut. Although it won't look anything like the Sian, Lamborghini previously confirmed the model will arrive as a hybrid in order to offer more power than its predecessor without summoning a dark cloud of disapproval from regulators. Technical details about the gasoline-electric technology it will use haven't been announced yet, but hybrid systems will play a large role in the company's future range. "This kind of hybridization will be fundamental in order to respect all of the rules, and to guarantee that our DNA is protected," affirmed Maurizio Reggiani, the head of Lamborghini's research and development department. He again stressed that getting rid of the V12 — or turbocharging/supercharging it — is completely out of the question.   Like every carmaker, Lamborghini was caught off-guard by the on-going coronavirus pandemic and the lock-downs enforced globally in a bid to prevent the disease from spreading.

Celebrating Ferruccio Lamborghini's 100th birthday

A tremendous thorn in Ferrari's side was born 100 years ago today. His name was Ferruccio Lamborghini, and today his company's cars are among the wildest and most desirable on the market. While the people of Sant'Agata Bolognese are probably raising several glasses of vino to Mr. Lamborghini, Hemmings has put together a great read on the man behind the brand. Lamborghini's start in the auto industry is the stuff of legend. Unsatisfied with the cars he bought from Ferrari and infuriated after being snubbed by the company's founder, Enzo, Lamborghini added an eponymous auto manufacturer to his tractor-building efforts. The Hemmings piece chronicles this feud, but digs far deeper into the brand's early days. Did you know part of the reason Lamborghini founded his company in Sant'Agata was because of the absolutely killer deal the local government cut with the company's founder? Seriously, the government gave out interest-free loans and exemptions from corporate taxes for its first ten years. Not a bad deal. From hiring Giotto Bizzarrini to design the company's early V12 engines to the debut of the iconic Miura, there's a lot of information here about the man and the company he built, going up until the 1970s, when he sold his shares and retired at just 58 years of age. Head over to Hemmings for the full read. Related Video:

Lamborghini Huracan Sterrato off-roader is headed to production

Ending years of rumors and speculation, Lamborghini has confirmed it will build the rally-inspired Huracan Sterrato concept it unveiled in June 2019. The model, which will be the final evolution of the Huracan, is scheduled to make its official debut before the end of 2022. Preview images released by the firm give us an early look at the first off-road-ready Huracan. The coupe remains draped in camouflage but we can tell that not a lot has changed since the design study made its debut over three years ago — and that's just awesome. At its core, the Sterrato takes the form of a Huracan on stilts with two driving lights attached to its front end, wheel arch flares and a pair of roof rails. Lamborghini Huracan Sterrato, preview images View 5 Photos We're curious to find out how Lamborghini modified the Huracan's suspension system to dial in the extra ground clearance. And, there's no word yet on what the model is powered by, though we're guessing it uses a version of the standard car's naturally-aspirated, 5.2-liter V10. For context, the Sterrato concept was powered by the Huracan EVO's V10 engine, rated at 640 horsepower and 442 pound-feet of torque. It also featured all-wheel drive, a four-wheel steering system and torque vectoring, but all of these systems were retuned for off-road use. Lamborghini widened the front and rear tracks by about an inch, hence the big flares, and it added 1.85 inches of ground clearance. Lamborghini will introduce the Huracan Sterrato — assuming the concept's name is retained for the production model — by the end of 2022, meaning deliveries could start in early 2023. Pricing information hasn't been announced yet. When it lands, the off-roader will compete in a class of one. There are a great many supercars and there are a great many super-SUVs, but these two segments have rarely intersected in the realm of production cars. It's a different story in the concept car world: Volkswagen-owned ItalDesign Giugiaro turned the Lamborghini Gallardo into a high-riding design study called Parcour in 2013, and Audi unveiled the 5.0-liter V10 TDI-powered Nanuk later that year.