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Lamborghini Urus makes North American debut, will arrive in September

After officially revealing the production version of the new Urus last month, Lamborghini pulled the sheets off the super-SUV on Monday night at a private event at the Museum of Contemporary Art here in Detroit to give both North American media and customers of the brand their first look at the vehicle in the metal. It's the first time the Italian carmaker has had a presence in the Motor City during the Detroit Auto Show for quite some time, perhaps a sign of the importance placed on this model. The United States is Lamborghini's largest market, and the company expects nearly a third of its Urus production is destined to cross the Atlantic. If all goes to plan, the newly remodeled Sant' Agata Bolognese factory will have doubled its production output by this time next year. We will have a full eight months before we start to see how well Lamborghini can convince buyers to write checks, as the company tells us the first deliveries will start in September. With a starting price of $200,000, the Urus will have only a handful of competitors, namely the Bentley Bentayga and perhaps a very well-optioned Porsche Cayenne Turbo or Land Rover Range Rover SVAutobiography — though it now looks certain a Ferrari SUV is coming. Still, Lamborghini maintains that the Urus will be in a class of its own with its unrivaled horsepower-weight ratio and top speed of 189 mph. Related Video: Featured Gallery 2019 Lamborghini Urus: Detroit 2018 View 20 Photos Related Gallery Lamborghini LM002: Detroit 2018 View 9 Photos Image Credit: Live photos copyright 2018 Drew Phillips / Autoblog.com Design/Style Plants/Manufacturing Detroit Auto Show Lamborghini Crossover SUV Luxury Performance 2018 detroit auto show

Lamborghini sends off the Aventador with a stunning grand finale

Lamborghini created a 770-horsepower swan song to celebrate the end of the Aventador's production run. Known as the LP 780-4 Ultimae, the final evolution of the firm's flagship will arrive as a limited-edition model offered as a coupe and as a roadster. It's also presented as Lamborghini's last non-electrified V12-powered supercar. The roaring, naturally-aspirated V12 engine has played a significant role in shaping Lamborghini's image since the brand's inception in 1963. It's not completely going away, and it's certainly not about to adopt forced induction, but staying on the legal side of looming emissions regulations requires adding an electrified component. In the future, the V12 will be part of a hybrid system that hasn't been detailed yet. In the meantime, it carries on as a high-octane masterpiece with 6.5 liters of displacement and an output bumped to 770 horsepower at a screaming 8,500 rpm and 531 pound-feet of torque at 6,750 rpm. For context, the same basic engine develops 730 and 759 horsepower in the Aventador S and the Aventador SVJ, respectively. It still spins the four wheels via a seven-speed Independent Shift Rod (ISR) automatic transmission linked to a pair of shift paddles and a Haldex-type four-wheel-drive system. Lamborghini quotes a 0-to-62-mph time of 2.8 seconds and a top speed of 220 mph. With more power comes less weight: The Aventador lost 55 pounds in its transition from the S to the Ultimae. Like its predecessor, it offers enthusiasts a trick four-wheel steering system, huge carbon ceramic brakes, and four different driving profiles. 2022 Lamborghini Aventador Ultimae View 15 Photos Stylists and engineers worked together to update the Aventador's exterior design. Up front, the changes are relatively subtle and made largely to optimize aerodynamic efficiency. Out back, the tweaks are more noticeable. The two round exhaust outlets notably move up to echo the design seen on the aforementioned SVJ and on the smaller Huracan Evo. Buyers can choose from a palette of 18 paint colors, and they can customize accents like the red accents on the diffuser. Alternatively, a 300-color palette is offered by Lamborghini's Ad Personam division. Lamborghini will present the Aventador LP 780-4 Ultimae to the public for the first time during the 2021 edition of the Goodwood Festival of Speed opening tomorrow, July 8. Production will be limited to 350 coupes and 250 roadsters, and each one will wear a numbered plaque on dashboard.

Valentino Balboni launches Lamborghini parts company

After 40 years of helping Lamborghini develop some of the greatest supercars on the road, former test driver Valentino Balboni is going back to work. Balboni recently unveiled his own company, aptly named VB, which will specialize in aftermarket components for Lamborghinis. VB's first matter of business is to give Lamborghini's most hardcore supercar a better sound. Set to launch at the Concorso Italiano during this year's Pebble Beach Concours d'Elegance week, VB's first aftermarket part is a titanium exhaust system for the Lamborghini Aventador LP-750 SV. The titanium exhaust system weighs in at 13.8 pounds and is a bolt-on part that uses OEM mounts. Each exhaust system takes over 350 hours to make and will be limited to a production run of 30 units. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Pricing for the exhaust system hasn't been announced, but drivers with the means to pay hundreds of thousands of dollars for an Aventador SV should be able to afford some aftermarket goodies. Balboni has an extensive history with Lamborghini. After starting as a mechanic's apprentice, Balboni went on to become a test driver at Ferruccio Lamborghini's request. Before retiring in 2009, Balboni was said to have driven roughly 80 percent of the automaker's entire production. Lamborghini even named a supercar after him, the 2010 Lamborghini Gallardo LP550-2 Valentino Balboni, as a way of saying thank you. It looks like Balboni isn't done with Lamborghini, yet, and VB's titanium exhaust system for the Aventador SV should be an aural delight. Related Video: Featured Gallery VB Lamborghini Aventador SV Exhaust System Related Gallery Lamborghini Aventador LP 750-4 Superveloce: Geneva 2015 View 21 Photos News Source: Facebook, Valentino BalboniImage Credit: Valentino Balboni Auto News Aftermarket Lamborghini Performance exhaust system valentino balboni lamborghini aventador sv lamborghini aventador lp 750-4 superveloce